-15
NPS
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Ocado Group
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About Ocado Group's Brand
Operator of an online grocery supermarket in United Kingdoms. The company is an online retailer of food products, toiletries and other general merchandise. It also offers home delivery services of its products to consumers.
Brand at a Glance
65%
Customer Loyalty
2.8/5
Product Quality
2.7/5
Pricing
2.8/5
Customer Service
Ocado Group NPS
Ocado Group's Net Promoter Score (NPS) is a -15 with 28% Promoters, 29% Passives, and 43% Detractors. Net Promoter Score tracks whether Ocado Group's customers would recommend using the product based on a scale of -100 to 100.
Ocado Group Overall NPS
| 28% | Promoters |
|---|---|
| 29% | Passives |
| 43% | Detractors |
Ocado Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 0 | Nov 2021 | 0 |
Dec 2022 -50 | Dec 2022 | -50 |
Apr 2024 0 | Apr 2024 | 0 |
May 2024 0 | May 2024 | 0 |
Dec 2024 -20 | Dec 2024 | -20 |
Mar 2025 0 | Mar 2025 | 0 |
Nov 2025 -15 | Nov 2025 | -15 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ocado Group Customer Loyalty
65%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
65% of Ocado Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ocado Group Product Quality
2.8/5
Ocado Group has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Ocado Group's overall Product Quality score rated by its users and customers.
Ocado Group Product Information
Ocado Group’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- www.ocadogroup.com
- Company Size
- 10,000+ Employees
Ocado Group Pricing
Ocado Group ROI & Value For Money
2.7/5
Ocado Group has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
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Ocado Group Customer Satisfaction (CSAT)
Ocado Group Customer Satisfaction (CSAT) Score
60 / 100
Ocado Group has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
60%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Ocado Group Customer Service
2.8/5
Ocado Group has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Ocado Group's overall Customer Service score rated by its users and customers.
About Ocado Group's Customer Service
Address
Titan Court, 3 Bishops Square, Hatfield, AL10 9NE Bahamas
Website
www.ocadogroup.com
Phone Number
7
Ocado Group as an Employer
Consumer vs. Employees
Ocado Group scored a -15 for Net Promoter Score and a 40 for Employee Net Promoter Score. NPS gauges how likely a customer of Ocado Group would recommend the brand to a friend. ENPS measures how likely Ocado Group employees would recommend working at Ocado Group to a friend.
Net Promoter Score
-15
NPS Score
| 28% | Promoters |
|---|---|
| 29% | Passive |
| 43% | Detractors |
Employee Net Promoter Score
40
eNPS Score
| 40% | Promoters |
|---|---|
| 60% | Passive |
| 0% | Detractors |
