58
NPS
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Oscar Mayer
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About Oscar Mayer's Brand
Whether it’s out in the backyard or over a paper bag lunch, our products have the proven power to make your spirits soar.
Brand at a Glance
81%
Customer Loyalty
4.3/5
Product Quality
4.2/5
Pricing
4.1/5
Customer Service
Oscar Mayer NPS
Oscar Mayer's Net Promoter Score (NPS) is a 58 with 76% Promoters, 6% Passives, and 18% Detractors. Net Promoter Score tracks whether Oscar Mayer's customers would recommend using the product based on a scale of -100 to 100.
Oscar Mayer Overall NPS
| 76% | Promoters |
|---|---|
| 6% | Passives |
| 18% | Detractors |
Oscar Mayer NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 25 | Sep 2021 | 25 |
Dec 2021 40 | Dec 2021 | 40 |
Apr 2022 17 | Apr 2022 | 17 |
Jan 2023 29 | Jan 2023 | 29 |
May 2023 22 | May 2023 | 22 |
Jun 2023 30 | Jun 2023 | 30 |
Jan 2024 36 | Jan 2024 | 36 |
Feb 2024 46 | Feb 2024 | 46 |
Apr 2024 50 | Apr 2024 | 50 |
Oct 2024 53 | Oct 2024 | 53 |
Nov 2024 57 | Nov 2024 | 57 |
Aug 2025 58 | Aug 2025 | 58 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Oscar Mayer NPS by Usage
Oscar Mayer's NPS was rated 66 points by customers who have used Oscar Mayer's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 66 | Over 10 Years | 66 |
Oscar Mayer Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Oscar Mayer users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Oscar Mayer Customer Loyalty Score by Usage
Oscar Mayer's Customer Loyalty score was rated 100% by customers who have used Oscar Mayer's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Oscar Mayer Product Quality
4.3/5
Oscar Mayer has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Oscar Mayer Product Information
Oscar Mayer’s product quality score is a 4.3 out of 5 as rated by its users and customers.
- Website
- http://oscarmayer.com
Industry
Food and Beverages
Quick Insights into Oscar Mayer Product Quality
Oscar Mayer's Product Quality score was rated highest by customers who have used Oscar Mayer's products/services for Over 10 Years.
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Ranked Oscar Mayer Product Quality the Highest
Oscar Mayer Product Quality Score by Usage
Oscar Mayer's Product Quality score was rated 4.8 stars by customers who have used Oscar Mayer's products/services for Over 10 Years.
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Oscar Mayer Pricing
Oscar Mayer ROI & Value For Money
4.2/5
Oscar Mayer has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.
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Quick Insights into Oscar Mayer ROI
Oscar Mayer's ROI score was rated highest by customers who have used Oscar Mayer's products/services for Over 10 Years.
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Ranked Oscar Mayer ROI the Highest
Oscar Mayer ROI Score by Usage
Oscar Mayer's ROI score was rated 4.8 stars by customers who have used Oscar Mayer's products/services for Over 10 Years.
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Oscar Mayer Customer Satisfaction (CSAT)
Oscar Mayer Customer Satisfaction (CSAT) Score
84 / 100
Oscar Mayer has an overall Customer Satisfaction score of 84 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
77%
Satisfied
7%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
8%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Oscar Mayer Customer Satisfaction
Oscar Mayer's Customer Satisfaction score was rated highest by customers who have used Oscar Mayer's products/services for Over 10 Years.
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Ranked Oscar Mayer Customer Satisfaction the Highest
Oscar Mayer Customer Satisfaction Score by Usage
Oscar Mayer's Customer Satisfaction score was rated 80 points by customers who have used Oscar Mayer's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Oscar Mayer Customer Service
4.1/5
Oscar Mayer has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Oscar Mayer's Customer Service
Address
910 Mayer Ave, Madison, WI
Website
http://oscarmayer.com
Quick Insights into Oscar Mayer Customer Service
Oscar Mayer's Customer Service score was rated highest by customers who have used Oscar Mayer's products/services for Over 10 Years.
Sign Up to unlock insights into how customers have ranked Oscar Mayer's Customer Service score.
Ranked Oscar Mayer Customer Service the Highest
Oscar Mayer Customer Service Score by Usage
Oscar Mayer's Customer Service score was rated 4.4 stars by customers who have used Oscar Mayer's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Oscar Mayer as an Employer
Consumer vs. Employees
Oscar Mayer scored a 58 for Net Promoter Score and a 19 for Employee Net Promoter Score. NPS gauges how likely a customer of Oscar Mayer would recommend the brand to a friend. ENPS measures how likely Oscar Mayer employees would recommend working at Oscar Mayer to a friend.
Net Promoter Score
58
NPS Score
| 76% | Promoters |
|---|---|
| 6% | Passive |
| 18% | Detractors |
Employee Net Promoter Score
19
eNPS Score
| 55% | Promoters |
|---|---|
| 9% | Passive |
| 36% | Detractors |
