Pilotpen NPS & Customer Reviews | Comparably
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Pilotpen
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About Pilotpen's Brand

Pilot Pen is the third largest writing instrument company in the United States.

Brand at a Glance

80%
Customer Loyalty
4/5
Product Quality
3.6/5
Pricing
3.6/5
Customer Service

Pilotpen NPS

Pilotpen's Net Promoter Score (NPS) is a 40 with 60% Promoters, 20% Passives, and 20% Detractors. Net Promoter Score tracks whether Pilotpen's customers would recommend using the product based on a scale of -100 to 100.

Pilotpen Overall NPS

40
NPS
60%Promoters
20%Passives
20%Detractors
Pilotpen Overall NPS

Pilotpen NPS Trend

-100
-50
0
50
100
Jul 2021
50
Jul 202150
Nov 2022
66
Nov 202266
Sep 2023
50
Sep 202350
Nov 2023
20
Nov 202320
Feb 2024
27
Feb 202427
Sep 2024
38
Sep 202438
Oct 2024
44
Oct 202444
Jan 2025
50
Jan 202550
Mar 2025
42
Mar 202542
Oct 2025
46
Oct 202546
Jan 2026
50
Jan 202650
May 2026
40
May 202640

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Pilotpen NPS by Gender

Female customers rated Pilotpen's NPS 50 points higher than Male customers.

Male

0

Pilotpen's NPS was rated by Male customers on Comparably.

33%
Promoters
34%
Passives
33%
Detractors

Female

50

Pilotpen's NPS was rated 50 by Female customers on Comparably.

75%
Promoters
0%
Passives
25%
Detractors

Pilotpen NPS by Ethnicity

Pilotpen's NPS was rated 0 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
0
Caucasian0

Pilotpen NPS by Usage

Pilotpen's NPS was rated 67 points by customers who have used Pilotpen's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
67
Over 10 Years67

Pilotpen Customer Reviews

Out of the 2 Pilotpen customer reviews 1 was positive and 1 was constructive. Pilotpen customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What do you value most about this brand?
The executive team's vision and the incredible products. I only write with Pilot Pens.
What can this brand most improve?
To many products that are average
Posted 12 days ago

Pilotpen Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Pilotpen users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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80
80%
20
20%
Pilotpen Customer Loyalty

Pilotpen Customer Loyalty Score by Gender

Female customers rated Pilotpen's Customer Loyalty score 30% higher than Male customers.

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Male
70%
Yes
Female
100%
Yes

Pilotpen Customer Loyalty Score by Ethnicity

Pilotpen's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.

% who answered "Yes"

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70
out of 100
Caucasian

Pilotpen Customer Loyalty Score by Usage

Pilotpen's Customer Loyalty score was rated 100% by customers who have used Pilotpen's products/services for Over 10 Years.

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Over 10 Years
100%

Pilotpen Product Quality

4/5

Pilotpen has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Pilotpen Product Information

Pilotpen’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://pilotpen.us
Company Size
201-500 Employees

Industry

Tech
Hardware and Devices

Quick Insights into Pilotpen Product Quality

Pilotpen's Product Quality score was rated highest by customers who have used Pilotpen's products/services for Over 10 Years, and rated lowest by Male customers.

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Ranked Pilotpen Product Quality the Highest

Over 10 Years
4.6
Female
3.9
Caucasian
3.8

Ranked Pilotpen Product Quality the Lowest

Male
3.8

Pilotpen Product Quality Score by Gender

Female customers rated Pilotpen's Product Quality score 0.1 stars higher than Male customers.

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Male

3.8/5

Female

3.9/5

Pilotpen Product Quality Score by Ethnicity

Pilotpen's Product Quality score was rated 3.8 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.8
Caucasian3.8

Pilotpen Product Quality Score by Usage

Pilotpen's Product Quality score was rated 4.6 stars by customers who have used Pilotpen's products/services for Over 10 Years.

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Over 10 Years
4.6

Pilotpen Pricing

Pilotpen ROI & Value For Money

3.6/5

Pilotpen has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Quick Insights into Pilotpen ROI

Pilotpen's ROI score was rated highest by customers who have used Pilotpen's products/services for Over 10 Years, and rated lowest by Male customers.

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Ranked Pilotpen ROI the Highest

Over 10 Years
4.5
Caucasian
3.8
Female
3.7

Ranked Pilotpen ROI the Lowest

Male
3.5

Pilotpen ROI Score by Gender

Female customers rated Pilotpen's ROI score 0.2 stars higher than Male customers.

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Male

3.5/5

Female

3.7/5

Pilotpen ROI Score by Ethnicity

Pilotpen's ROI score was rated 3.8 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Pilotpen.
0
1
2
3
4
5
Caucasian
3.8
Caucasian3.8

Pilotpen ROI Score by Usage

Pilotpen's ROI score was rated 4.5 stars by customers who have used Pilotpen's products/services for Over 10 Years.

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Over 10 Years
4.5

Pilotpen Customer Satisfaction (CSAT)

Pilotpen Customer Satisfaction (CSAT) Score

75 / 100

Pilotpen has an overall Customer Satisfaction score of 75 rated by its users and customers.

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Very Satisfied58%
Satisfied17%
Neither Satisfied nor Dissatisfied8%
Dissatisfied0%
Very Dissatisfied17%
Very Satisfied
58%
Satisfied
17%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
17%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Pilotpen Customer Satisfaction

Pilotpen's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by Male customers.

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Ranked Pilotpen Customer Satisfaction the Highest

Caucasian
67%
Female
67%

Ranked Pilotpen Customer Satisfaction the Lowest

Male
67%

Pilotpen Customer Satisfaction Score by Gender

Pilotpen's Customer Satisfaction score was rated 67 by both Female and Male customers on Comparably.

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67 / 100
Male
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
67 / 100
Female
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

Pilotpen Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Pilotpen's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.

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67 / 100
Very Satisfied34%
Satisfied33%
Neither Satisfied nor Dissatisfied33%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%

Pilotpen Customer Service

3.6/5

Pilotpen has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Pilotpen's Customer Service

Address

Jacksonville, FL


Website

http://pilotpen.us

Quick Insights into Pilotpen Customer Service

Pilotpen's Customer Service score was rated highest by customers who have used Pilotpen's products/services for Over 10 Years, and rated lowest by Male customers.

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Ranked Pilotpen Customer Service the Highest

Over 10 Years
4.8
Female
3.9
Caucasian
3.8

Ranked Pilotpen Customer Service the Lowest

Male
3.5

Pilotpen Customer Service Score by Gender

Female customers rated Pilotpen's Customer Service score 0.4 stars higher than Male customers.

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Male

3.5/5

Female

3.9/5

Pilotpen Customer Service Score by Ethnicity

Pilotpen's Customer Service score was rated 3.8 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Pilotpen.
0
20
40
60
80
100
Caucasian
3.8
Caucasian3.8

Pilotpen Customer Service Score by Usage

Pilotpen's Customer Service score was rated 4.8 stars by customers who have used Pilotpen's products/services for Over 10 Years.

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Over 10 Years
4.8

Pilotpen as an Employer

3.7/5

Pilotpen has a 3.7/5 stars for its overall company culture rated by their employees

  Pilotpen CEO
bottom
30%
CEO of Pilotpen

In the Bottom 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Pilotpen scored a 40 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Pilotpen would recommend the brand to a friend. ENPS measures how likely Pilotpen employees would recommend working at Pilotpen to a friend.

Net Promoter Score

40
NPS Score
60%Promoters
20%Passive
20%Detractors

Employee Net Promoter Score

50
eNPS Score
75%Promoters
0%Passive
25%Detractors

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