-34
NPS
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Brand Page
Plenty of Fish
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About Plenty of Fish's Brand
Founded in Vancouver, Canada in 2003, Plenty of Fish is one of the early pioneers in the online dating industry with one of the largest and most diverse communities of singles. We're one of the top revenue-driving brands in the Match Group (comprised of Tinder, OkCupid, Hinge, Match.com).
Brand at a Glance
55%
Customer Loyalty
1.9/5
Product Quality
2.4/5
Pricing
2/5
Customer Service
Plenty of Fish NPS
Plenty of Fish's Net Promoter Score (NPS) is a -34 with 33% Promoters, 0% Passives, and 67% Detractors. Net Promoter Score tracks whether Plenty of Fish's customers would recommend using the product based on a scale of -100 to 100.
Plenty of Fish Overall NPS
| 33% | Promoters |
|---|---|
| 0% | Passives |
| 67% | Detractors |
Plenty of Fish NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2023 100 | Jun 2023 | 100 |
Jun 2025 -33 | Jun 2025 | -33 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Plenty of Fish Customer Loyalty
55%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of Plenty of Fish users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Plenty of Fish Product Quality
1.9/5
Plenty of Fish has an overall Product Quality score of 1.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Plenty of Fish's overall Product Quality score rated by its users and customers.
Plenty of Fish Product Information
Plenty of Fish’s product quality score is a 1.9 out of 5 as rated by its users and customers.
- Website
- http://www.pof.com/
- Company Size
- 51-200 Employees
Industry
Tech
Plenty of Fish Pricing
Plenty of Fish ROI & Value For Money
2.4/5
Plenty of Fish has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Plenty of Fish's overall ROI score rated by its users and customers.
Plenty of Fish Customer Satisfaction (CSAT)
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Plenty of Fish Customer Service
2/5
Plenty of Fish has an overall Customer Service score of 2 out of 5 stars rated by its users and customers.
Sign Up to unlock Plenty of Fish's overall Customer Service score rated by its users and customers.
About Plenty of Fish's Customer Service
Address
555 Hastings St W, Vancouver V6B 4N4 Canada
Website
http://www.pof.com/
