-6
NPS
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POPSUGAR
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About POPSUGAR's Brand
"PopSugar is a provider of news and information on entertainment, fashion, beauty and fitness."
Brand at a Glance
69%
Customer Loyalty
3.6/5
Product Quality
3.9/5
Pricing
3.2/5
Customer Service
POPSUGAR NPS
POPSUGAR's Net Promoter Score (NPS) is a -6 with 41% Promoters, 12% Passives, and 47% Detractors. Net Promoter Score tracks whether POPSUGAR's customers would recommend using the product based on a scale of -100 to 100.
POPSUGAR Overall NPS
| 41% | Promoters |
|---|---|
| 12% | Passives |
| 47% | Detractors |
POPSUGAR NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2021 -66 | Aug 2021 | -66 |
Oct 2021 -40 | Oct 2021 | -40 |
Dec 2021 -29 | Dec 2021 | -29 |
Jan 2022 -13 | Jan 2022 | -13 |
Jul 2022 -10 | Jul 2022 | -10 |
Aug 2022 -18 | Aug 2022 | -18 |
Dec 2022 -9 | Dec 2022 | -9 |
Jul 2023 0 | Jul 2023 | 0 |
Dec 2023 -8 | Dec 2023 | -8 |
Jan 2024 -6 | Jan 2024 | -6 |
Mar 2024 -1 | Mar 2024 | -1 |
Jul 2025 -6 | Jul 2025 | -6 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
POPSUGAR Customer Reviews
Out of the 2 POPSUGAR customer reviews 2 were positive and 0 were constructive. POPSUGAR customer reviews reflect that all customers have a favorable experience using the products/services of the company.
POPSUGAR Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of POPSUGAR users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
POPSUGAR Product Quality
3.6/5
POPSUGAR has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock POPSUGAR's overall Product Quality score rated by its users and customers.
POPSUGAR Product Information
POPSUGAR’s product quality score is a 3.6 out of 5 as rated by its users and customers.
- Website
- http://corp.popsugar.com/
- Company Size
- 201-500 Employees
Industry
Tech
Ecommerce and Marketplaces
Media
Sports & Entertainment
POPSUGAR Pricing
POPSUGAR ROI & Value For Money
3.9/5
POPSUGAR has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock POPSUGAR's overall ROI score rated by its users and customers.
POPSUGAR Customer Satisfaction (CSAT)
POPSUGAR Customer Satisfaction (CSAT) Score
67 / 100
POPSUGAR has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
17%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
POPSUGAR Customer Service
3.2/5
POPSUGAR has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock POPSUGAR's overall Customer Service score rated by its users and customers.
About POPSUGAR's Customer Service
Address
111 Sutter Street, Suite 850, San Francisco, CA 94104
Website
http://corp.popsugar.com/
POPSUGAR as an Employer
3.0/5
POPSUGAR has a 3.0/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
POPSUGAR scored a -6 for Net Promoter Score and a 24 for Employee Net Promoter Score. NPS gauges how likely a customer of POPSUGAR would recommend the brand to a friend. ENPS measures how likely POPSUGAR employees would recommend working at POPSUGAR to a friend.
Net Promoter Score
-6
NPS Score
| 41% | Promoters |
|---|---|
| 12% | Passive |
| 47% | Detractors |
Employee Net Promoter Score
24
eNPS Score
| 37% | Promoters |
|---|---|
| 50% | Passive |
| 13% | Detractors |
