-33
NPS
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Primrose Schools
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About Primrose Schools' Brand
Primrose Schools is a national franchise company that provides high-quality early education and care to children and families across America.
Brand at a Glance
56%
Customer Loyalty
3.1/5
Product Quality
3/5
Pricing
3.4/5
Customer Service
Primrose Schools NPS
Primrose Schools's Net Promoter Score (NPS) is a -33 with 30% Promoters, 7% Passives, and 63% Detractors. Net Promoter Score tracks whether Primrose Schools's customers would recommend using the product based on a scale of -100 to 100.
Primrose Schools Overall NPS
| 30% | Promoters |
|---|---|
| 7% | Passives |
| 63% | Detractors |
Primrose Schools NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2023 -25 | Jun 2023 | -25 |
Aug 2023 -30 | Aug 2023 | -30 |
Sep 2023 -37 | Sep 2023 | -37 |
Nov 2023 -30 | Nov 2023 | -30 |
Dec 2023 -34 | Dec 2023 | -34 |
Jan 2024 -41 | Jan 2024 | -41 |
Feb 2024 -44 | Feb 2024 | -44 |
Mar 2024 -46 | Mar 2024 | -46 |
Jul 2024 -42 | Jul 2024 | -42 |
Aug 2025 -36 | Aug 2025 | -36 |
Oct 2025 -31 | Oct 2025 | -31 |
Nov 2025 -33 | Nov 2025 | -33 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Primrose Schools NPS by Gender
Female customers rated Primrose Schools's NPS 75 points higher than Male customers.
Male
-75
Primrose Schools's NPS was rated -75 by Male customers on Comparably.
0%
Promoters
25%
Passives
75%
Detractors
Female
0
Primrose Schools's NPS was rated by Female customers on Comparably.
50%
Promoters
0%
Passives
50%
Detractors
Primrose Schools NPS by Ethnicity
Primrose Schools's NPS was rated -28 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -28 | Caucasian | -28 |
Primrose Schools NPS by Age
Primrose Schools's NPS was rated -100 points by customers ages 41-45 on Comparably.
Primrose Schools NPS by Usage
Primrose Schools's NPS was rated -67 points by customers who have used Primrose Schools's products/services for 2 to 5 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years -67 | 2 to 5 Years | -67 |
Primrose Schools Customer Reviews
Out of the 2 Primrose Schools customer reviews 0 were positive and 2 were constructive. Primrose Schools customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
Primrose Schools Customer Loyalty
56%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
56% of Primrose Schools users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Primrose Schools Customer Loyalty Score by Gender
Female customers rated Primrose Schools's Customer Loyalty score 22% higher than Male customers.
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Male
33%
Yes
Female
55%
Yes
Primrose Schools Customer Loyalty Score by Ethnicity
Primrose Schools's Customer Loyalty score was rated 49% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Primrose Schools.
49
out of 100
Caucasian
Primrose Schools Customer Loyalty Score by Age
Primrose Schools's Customer Loyalty score was rated 33% by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Primrose Schools.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 33% | 41-45 | 33% |
Primrose Schools Customer Loyalty Score by Usage
Primrose Schools's Customer Loyalty score was rated 40% by customers who have used Primrose Schools's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Primrose Schools Customer Loyalty Score by Industry
Primrose Schools's Customer Loyalty score was rated 40% by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Primrose Schools Product Quality
3.1/5
Primrose Schools has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Primrose Schools Product Information
Primrose Schools’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Primrose Schools's product the highest.
- Company Size
- 5,001-10,000 Employees
Industry
Education
Quick Insights into Primrose Schools Product Quality
Primrose Schools's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Primrose Schools Product Quality the Highest
Ranked Primrose Schools Product Quality the Lowest
Primrose Schools Product Quality Score by Gender
Female customers rated Primrose Schools's Product Quality score 0.9 stars higher than Male customers.
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Male
2.1/5
Female
3/5
Primrose Schools Product Quality Score by Ethnicity
Primrose Schools's Product Quality score was rated 2.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Primrose Schools.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Primrose Schools Product Quality Score by Age
Primrose Schools's Product Quality score was rated 1.5 stars by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Primrose Schools.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
Primrose Schools Product Quality Score by Usage
Primrose Schools's Product Quality score was rated 2.6 stars by customers who have used Primrose Schools's products/services for 2 to 5 Years.
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Primrose Schools Product Quality Score by Industry
Primrose Schools's Product Quality score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Primrose Schools Pricing
Primrose Schools ROI & Value For Money
3/5
Primrose Schools has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Primrose Schools Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.
Quick Insights into Primrose Schools ROI
Primrose Schools's ROI score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Primrose Schools ROI the Highest
Ranked Primrose Schools ROI the Lowest
Primrose Schools ROI Score by Gender
Female customers rated Primrose Schools's ROI score 1.3 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Primrose Schools.
Male
1.9/5
Female
3.2/5
Primrose Schools ROI Score by Ethnicity
Primrose Schools's ROI score was rated 2.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Primrose Schools.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Primrose Schools ROI Score by Age
Primrose Schools's ROI score was rated 1.7 stars by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Primrose Schools.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.7 | 41-45 | 1.7 |
Primrose Schools ROI Score by Usage
Primrose Schools's ROI score was rated 2.3 stars by customers who have used Primrose Schools's products/services for 2 to 5 Years.
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Primrose Schools ROI Score by Industry
Primrose Schools's ROI score was rated 1.6 stars by Healthcare, Hospitals and Medicine industry customers.
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Primrose Schools Customer Satisfaction (CSAT)
Primrose Schools Customer Satisfaction (CSAT) Score
45 / 100
Primrose Schools has an overall Customer Satisfaction score of 45 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
29%
Satisfied
16%
Neither Satisfied nor Dissatisfied
21%
Dissatisfied
17%
Very Dissatisfied
17%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Primrose Schools Customer Satisfaction
Primrose Schools's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Primrose Schools Customer Satisfaction the Highest
Ranked Primrose Schools Customer Satisfaction the Lowest
Primrose Schools Customer Satisfaction Score by Gender
Female customers rated Primrose Schools's Customer Satisfaction score 25 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Primrose Schools.
25 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 25% | |
Very Dissatisfied | 25% |
50 / 100
FemaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 25% | |
Very Dissatisfied | 25% |
Primrose Schools Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Primrose Schools' Customer Satisfaction (CSAT) score was rated 43% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Primrose Schools.
43 / 100
Very Satisfied
29%
Satisfied
14%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
29%
Very Dissatisfied
14%
Primrose Schools Customer Satisfaction Score by Age
Primrose Schools's Customer Satisfaction score was rated 0 points by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Primrose Schools.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 0% |
Primrose Schools Customer Satisfaction Score by Usage
Primrose Schools's Customer Satisfaction score was rated 33 points by customers who have used Primrose Schools's products/services for 2 to 5 Years.
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Primrose Schools Customer Satisfaction Score by Industry
Primrose Schools's Customer Satisfaction score was rated 0 points by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "Primrose Schools Customer Satisfaction Score by Industry",
"text": "Primrose Schools's Customer Satisfaction score was rated 0 points by Healthcare, Hospitals and Medicine industry customers.",
"bars": [
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Primrose Schools's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "max",
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}Primrose Schools Customer Service
3.4/5
Primrose Schools has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Primrose Schools's Customer Service
Address
3200 Windy Hill Rd SE #1200E, Atlanta, GA 30339
Website
http://www.primroseschools.com
Phone Number
7705294100
Quick Insights into Primrose Schools Customer Service
Primrose Schools's Customer Service score was rated highest by customers who have used Primrose Schools's products/services for 2 to 5 Years, and rated lowest by Female customers.
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Ranked Primrose Schools Customer Service the Highest
Ranked Primrose Schools Customer Service the Lowest
Primrose Schools Customer Service Score by Gender
Male customers rated Primrose Schools's Customer Service score 0.3 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Primrose Schools.
Male
3/5
Female
2.7/5
Primrose Schools Customer Service Score by Ethnicity
Primrose Schools's Customer Service score was rated 3.2 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Primrose Schools.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Primrose Schools Customer Service Score by Age
Primrose Schools's Customer Service score was rated 2.1 stars by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Primrose Schools.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 2.1 | 41-45 | 2.1 |
Primrose Schools Customer Service Score by Usage
Primrose Schools's Customer Service score was rated 3.8 stars by customers who have used Primrose Schools's products/services for 2 to 5 Years.
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Primrose Schools Customer Service Score by Industry
Primrose Schools's Customer Service score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Primrose Schools as an Employer
Consumer vs. Employees
Primrose Schools scored a -33 for Net Promoter Score and a -44 for Employee Net Promoter Score. NPS gauges how likely a customer of Primrose Schools would recommend the brand to a friend. ENPS measures how likely Primrose Schools employees would recommend working at Primrose Schools to a friend.
Net Promoter Score
-33
NPS Score
| 30% | Promoters |
|---|---|
| 7% | Passive |
| 63% | Detractors |
Employee Net Promoter Score
-44
eNPS Score
| 24% | Promoters |
|---|---|
| 8% | Passive |
| 68% | Detractors |
