-74
NPS
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Pulte Group
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About Pulte Group's Brand
Building new Life Tested Home Designs created with the best ideas from homeowners just like you
Brand at a Glance
58%
Customer Loyalty
1.5/5
Product Quality
1.7/5
Pricing
1.5/5
Customer Service
Pulte Group CMO
Manish M. Shrivastava
Mr. Manish M. Shrivastava has been the Chief Marketing Officer and Vice President at PulteGroup, Inc. since September 2014. Mr. Shrivastava leads marketing strategy, consumer insights and marketing communications across the PulteGroup's portfolio of brands, including Pulte Homes, Centex, Del Webb and DiVosta Homes. He builds upon the PulteGroup's solid foundation of consumer-facing marketing activities, from the distinct presentation of its brands in communities across the country, to its expansive presence online. Additionally, he advances the PulteGroup's product innovation and targeted marketing to enhance the entire consumer experience from shopping to construction to enjoyment of a new home. He joined PulteGroup from The Coca-Cola Company where he held roles leading the Coca-Cola Brand Team and the Global and North American Shopper Marketing functions. He also held positions at The Home Depot and Procter & Gamble and has expertise in online community development, consumer research and brick and mortar retail. Mr. Shrivastava holds a Bachelor's degree in biology from the University of South Carolina and an MBA from Northwestern University's Kellogg School of Business.
Pulte Group NPS
Pulte Group's Net Promoter Score (NPS) is a -74 with 11% Promoters, 4% Passives, and 85% Detractors. Net Promoter Score tracks whether Pulte Group's customers would recommend using the product based on a scale of -100 to 100.
Pulte Group Overall NPS
| 11% | Promoters |
|---|---|
| 4% | Passives |
| 85% | Detractors |
Pulte Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2024 -75 | Nov 2024 | -75 |
Dec 2024 -76 | Dec 2024 | -76 |
Jan 2025 -76 | Jan 2025 | -76 |
Feb 2025 -76 | Feb 2025 | -76 |
Mar 2025 -76 | Mar 2025 | -76 |
Apr 2025 -76 | Apr 2025 | -76 |
May 2025 -76 | May 2025 | -76 |
Jun 2025 -76 | Jun 2025 | -76 |
Jul 2025 -76 | Jul 2025 | -76 |
Aug 2025 -76 | Aug 2025 | -76 |
Nov 2025 -76 | Nov 2025 | -76 |
Dec 2025 -76 | Dec 2025 | -76 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Pulte Group NPS by Gender
Male customers rated Pulte Group's NPS 2 points higher than Female customers.
Male
-86
Pulte Group's NPS was rated -86 by Male customers on Comparably.
4%
Promoters
6%
Passives
90%
Detractors
Female
-88
Pulte Group's NPS was rated -88 by Female customers on Comparably.
5%
Promoters
2%
Passives
93%
Detractors
Pulte Group NPS by Ethnicity
Pulte Group's NPS was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -88 | Caucasian | -88 |
Hispanic or Latino -64 | Hispanic or Latino | -64 |
African American/Black -100 | African American/Black | -100 |
Asian or Pacific Islander -86 | Asian or Pacific Islander | -86 |
Other -84 | Other | -84 |
Pulte Group NPS by Age
Pulte Group's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
Pulte Group NPS by Usage
Pulte Group's NPS was rated the highest by customers who have used Pulte Group's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -97 | Less than 1 Year | -97 |
1 to 2 Years -84 | 1 to 2 Years | -84 |
2 to 5 Years -80 | 2 to 5 Years | -80 |
5 to 10 Years -100 | 5 to 10 Years | -100 |
Over 10 Years -40 | Over 10 Years | -40 |
Pulte Group Customer Reviews
Out of the 63 Pulte Group customer reviews 5 were positive and 58 were constructive. Pulte Group customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Pulte Group Customer Loyalty
58%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
58% of Pulte Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Pulte Group Customer Loyalty Score by Gender
Female customers rated Pulte Group's Customer Loyalty score 7% higher than Male customers.
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Male
55%
Yes
Female
62%
Yes
Pulte Group Customer Loyalty Score by Ethnicity
Pulte Group's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Pulte Group.
55
out of 100
Caucasian
92
out of 100
Hispanic or Latino
46
out of 100
African American/Black
58
out of 100
Asian or Pacific Islander
60
out of 100
Other
Pulte Group Customer Loyalty Score by Age
Pulte Group's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 26-30.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
26-30 36% | 26-30 | 36% |
31-35 45% | 31-35 | 45% |
36-40 61% | 36-40 | 61% |
41-45 76% | 41-45 | 76% |
46-50 68% | 46-50 | 68% |
51-55 50% | 51-55 | 50% |
56-60 60% | 56-60 | 60% |
61-65 54% | 61-65 | 54% |
66+ 62% | 66+ | 62% |
Pulte Group Customer Loyalty Score by Usage
Pulte Group's Customer Loyalty score was rated the highest by customers who have used Pulte Group's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Pulte Group Customer Loyalty Score by Industry
Pulte Group's Customer Loyalty score was rated the highest by Hospitality industry customers, and the lowest by Retail industry customers.
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Pulte Group Product Quality
1.5/5
Pulte Group has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.
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Pulte Group Product Information
Pulte Group’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Professional Services industry rated Pulte Group's product the highest. Reviewers from the Tech industry rated Pulte Group the lowest at 1.5.
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Business Services
Quick Insights into Pulte Group Product Quality
Pulte Group's Product Quality score was rated highest by customers who have used Pulte Group's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.
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Ranked Pulte Group Product Quality the Highest
Ranked Pulte Group Product Quality the Lowest
Pulte Group Product Quality Score by Gender
Pulte Group's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Pulte Group Product Quality Score by Ethnicity
Pulte Group's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Pulte Group.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 1.6 | Hispanic or Latino | 1.6 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Pulte Group Product Quality Score by Age
Pulte Group's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Pulte Group.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 1.5 | 26-30 | 1.5 |
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.7 | 66+ | 1.7 |
Pulte Group Product Quality Score by Usage
Pulte Group's Product Quality score was rated the highest by customers who have used Pulte Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Pulte Group Product Quality Score by Industry
Pulte Group's Product Quality score was rated the highest by Professional Services industry customers, and the lowest by Tech industry customers.
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Pulte Group Pricing
Pulte Group ROI & Value For Money
1.7/5
Pulte Group has a value for money and ROI score of 1.7 out of 5 stars rated by its users and customers.
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Pulte Group Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry. The users from the Automotive and Transportation industry think that they had the lowest ROI from Pulte Group.
Quick Insights into Pulte Group ROI
Pulte Group's ROI score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Tech industry.
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Ranked Pulte Group ROI the Highest
Ranked Pulte Group ROI the Lowest
Pulte Group ROI Score by Gender
Pulte Group's ROI score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Pulte Group ROI Score by Ethnicity
Pulte Group's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Pulte Group.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 1.7 | Hispanic or Latino | 1.7 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Pulte Group ROI Score by Age
Pulte Group's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Pulte Group.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 2.3 | 26-30 | 2.3 |
31-35 1.5 | 31-35 | 1.5 |
36-40 1.7 | 36-40 | 1.7 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.6 | 61-65 | 1.6 |
66+ 1.8 | 66+ | 1.8 |
Pulte Group ROI Score by Usage
Pulte Group's ROI score was rated the highest by customers who have used Pulte Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Pulte Group ROI Score by Industry
Pulte Group's ROI score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Tech industry customers.
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Pulte Group Customer Satisfaction (CSAT)
Pulte Group Customer Satisfaction (CSAT) Score
14 / 100
Pulte Group has an overall Customer Satisfaction score of 14 rated by its users and customers.
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Very Satisfied
9%
Satisfied
5%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
24%
Very Dissatisfied
57%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Pulte Group Customer Satisfaction
Pulte Group's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Retail industry.
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Ranked Pulte Group Customer Satisfaction the Highest
Ranked Pulte Group Customer Satisfaction the Lowest
Pulte Group Customer Satisfaction Score by Gender
Female customers rated Pulte Group's Customer Satisfaction score 1 points higher than Male customers.
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8 / 100
MaleVery Satisfied | 6% | |
|---|---|---|
Satisfied | 2% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 24% | |
Very Dissatisfied | 64% |
9 / 100
FemaleVery Satisfied | 6% | |
|---|---|---|
Satisfied | 3% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 22% | |
Very Dissatisfied | 66% |
Pulte Group Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Pulte Group's Customer Satisfaction (CSAT) score was rated 8% according to Caucasian users and customers.
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8 / 100
Very Satisfied
5%
Satisfied
3%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
29%
Very Dissatisfied
58%
CSAT according to Hispanic or Latino
Pulte Group's Customer Satisfaction (CSAT) score was rated 22% according to Hispanic or Latino users and customers.
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22 / 100
Very Satisfied
11%
Satisfied
11%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
67%
CSAT according to African American/Black
Pulte Group's Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to Asian or Pacific Islander
Pulte Group's Customer Satisfaction (CSAT) score was rated 13% according to Asian or Pacific Islander users and customers.
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13 / 100
Very Satisfied
13%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
13%
Very Dissatisfied
74%
CSAT according to Other
Pulte Group's Customer Satisfaction (CSAT) score was rated 12% according to Other users and customers.
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12 / 100
Very Satisfied
12%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
21%
Very Dissatisfied
67%
Pulte Group Customer Satisfaction Score by Age
Pulte Group's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Pulte Group.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26-30 | 29% | |||||||||||||||
| 31-35 | 0% | |||||||||||||||
| 36-40 | 10% | |||||||||||||||
| 41-45 | 15% | |||||||||||||||
| 46-50 | 11% | |||||||||||||||
| 51-55 | 17% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 7% | |||||||||||||||
| 66+ | 5% |
Pulte Group Customer Satisfaction Score by Usage
Pulte Group's Customer Satisfaction score was rated the highest by customers who have used Pulte Group's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Pulte Group Customer Satisfaction Score by Industry
Pulte Group's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Pulte Group Customer Satisfaction Score by Industry",
"text": "Pulte Group's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Retail industry customers.",
"bars": [
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"label": "Tech",
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{
"label": "Construction",
"groupId": 510,
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{
"label": "Consumer Goods",
"groupId": 513,
"score": 0,
"stars": 0,
"csatScore": 0,
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"scoreClassName": "",
"scoreLabel": 0
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{
"label": "Education",
"groupId": 515,
"score": 25,
"stars": 0,
"csatScore": 25,
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{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 0,
"stars": 0,
"csatScore": 0,
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"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Legal",
"groupId": 529,
"score": 25,
"stars": 0,
"csatScore": 25,
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"scoreClassName": "max",
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},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 0,
"stars": 0,
"csatScore": 0,
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"scoreClassName": "",
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},
{
"label": "Military and Defense",
"groupId": 538,
"score": 0,
"stars": 0,
"csatScore": 0,
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"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Real Estate",
"groupId": 554,
"score": 20,
"stars": 0,
"csatScore": 20,
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"scoreClassName": "",
"scoreLabel": 20
},
{
"label": "Retail",
"groupId": 559,
"score": 0,
"stars": 0,
"csatScore": 0,
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]
}Pulte Group Customer Service
1.5/5
Pulte Group has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About Pulte Group's Customer Service
Address
Atlanta, GA
Website
http://www.pultegroupinc.com/
Phone Number
(800)777-8583
Quick Insights into Pulte Group Customer Service
Pulte Group's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Tech industry.
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Ranked Pulte Group Customer Service the Highest
Ranked Pulte Group Customer Service the Lowest
Pulte Group Customer Service Score by Gender
Pulte Group's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Pulte Group.
Male
1.5/5
Female
1.5/5
Pulte Group Customer Service Score by Ethnicity
Pulte Group's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Pulte Group.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Hispanic or Latino 1.7 | Hispanic or Latino | 1.7 |
African American/Black 1.5 | African American/Black | 1.5 |
Asian or Pacific Islander 1.6 | Asian or Pacific Islander | 1.6 |
Other 1.5 | Other | 1.5 |
Pulte Group Customer Service Score by Age
Pulte Group's Customer Service score was rated 1.5 stars by customers ages 26-30 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Pulte Group.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
26-30 1.5 | 26-30 | 1.5 |
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Pulte Group Customer Service Score by Usage
Pulte Group's Customer Service score was rated the highest by customers who have used Pulte Group's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Pulte Group Customer Service Score by Industry
Pulte Group's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Tech industry customers.
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Pulte Group as an Employer
3.8/5
Pulte Group has a 3.8/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Pulte Group scored a -74 for Net Promoter Score and a -2 for Employee Net Promoter Score. NPS gauges how likely a customer of Pulte Group would recommend the brand to a friend. ENPS measures how likely Pulte Group employees would recommend working at Pulte Group to a friend.
Net Promoter Score
-74
NPS Score
| 11% | Promoters |
|---|---|
| 4% | Passive |
| 85% | Detractors |
Employee Net Promoter Score
-2
eNPS Score
| 44% | Promoters |
|---|---|
| 10% | Passive |
| 46% | Detractors |
