Q NPS & Customer Reviews | Comparably
Brand Page
Q
Marketing or Exec? Claim Your Free Account

About Q's Brand

Q is a strategic design studio that has worked with hundreds of clients for over 30 years.

Brand at a Glance

65%
Customer Loyalty
2.7/5
Product Quality
3/5
Pricing
2.9/5
Customer Service

Q NPS

Q's Net Promoter Score (NPS) is a -28 with 29% Promoters, 14% Passives, and 57% Detractors. Net Promoter Score tracks whether Q's customers would recommend using the product based on a scale of -100 to 100.

Q Overall NPS

-28
NPS
29%Promoters
14%Passives
57%Detractors
Q Overall NPS

Q NPS Trend

-100
-50
0
50
100
Jan 2021
0
Jan 20210
Apr 2021
-50
Apr 2021-50
May 2022
-66
May 2022-66
May 2023
-25
May 2023-25
Jun 2023
-40
Jun 2023-40
Aug 2024
-17
Aug 2024-17
May 2026
-29
May 2026-29

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Q Customer Loyalty

65%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

65% of Q users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

65
65%
35
35%
Q Customer Loyalty

Q Product Quality

2.7/5

Q has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Q's overall Product Quality score rated by its users and customers.

Q Product Information

Q’s product quality score is a 2.7 out of 5 as rated by its users and customers.

Website
http://qltd.com
Company Size
11-50 Employees

Q Pricing

Q ROI & Value For Money

3/5

Q has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

Sign Up to unlock Q's overall ROI score rated by its users and customers.

Q Customer Satisfaction (CSAT)

Q Customer Satisfaction (CSAT) Score

80 / 100

Q has an overall Customer Satisfaction score of 80 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied40%
Satisfied40%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied0%
Very Satisfied
40%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Q Customer Service

2.9/5

Q has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Q's overall Customer Service score rated by its users and customers.

About Q's Customer Service

Address

109 CATHERINE STREET, Ann Arbor, MI 48104


Website

http://qltd.com

Q as an Employer

3.2/5

Q has a 3.2/5 stars for its overall company culture rated by their employees

  Q CEO
bottom
40%
CEO of Q

In the Bottom 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Q scored a -28 for Net Promoter Score and a -15 for Employee Net Promoter Score. NPS gauges how likely a customer of Q would recommend the brand to a friend. ENPS measures how likely Q employees would recommend working at Q to a friend.

Net Promoter Score

-28
NPS Score
29%Promoters
14%Passive
57%Detractors

Employee Net Promoter Score

-15
eNPS Score
31%Promoters
23%Passive
46%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail