Quad Graphics NPS & Customer Reviews | Comparably
Brand Page
Quad Graphics
Marketing or Exec? Claim Your Free Account

About Quad Graphics' Brand

Quad/Graphics is one of the largest commercial printers in the world. Since our founding in 1971, the company has grown from obscurity to

Brand at a Glance

87%
Customer Loyalty
3.9/5
Product Quality
3.8/5
Pricing
3.8/5
Customer Service

Quad Graphics NPS

Quad Graphics's Net Promoter Score (NPS) is a 17 with 52% Promoters, 13% Passives, and 35% Detractors. Net Promoter Score tracks whether Quad Graphics's customers would recommend using the product based on a scale of -100 to 100.

Quad Graphics Overall NPS

17
NPS
52%Promoters
13%Passives
35%Detractors
Quad Graphics Overall NPS

Quad Graphics NPS Trend

-100
-50
0
50
100
Jun 2022
10
Jun 202210
Oct 2022
0
Oct 20220
Apr 2023
-1
Apr 2023-1
May 2023
-8
May 2023-8
Aug 2023
-1
Aug 2023-1
Sep 2023
-6
Sep 2023-6
Dec 2023
-1
Dec 2023-1
Jan 2024
6
Jan 20246
Feb 2024
0
Feb 20240
Jun 2024
9
Jun 20249
Jul 2024
14
Jul 202414
Apr 2025
18
Apr 202518

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Quad Graphics NPS by Gender

Quad Graphics's NPS was rated 25 by Male customers on Comparably.

Male

25

Quad Graphics's NPS was rated 25 by Male customers on Comparably.

50%
Promoters
25%
Passives
25%
Detractors

Female

N/A

Quad Graphics's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Quad Graphics NPS by Ethnicity

Quad Graphics's NPS was rated 25 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
25
Caucasian25

Quad Graphics Customer Reviews

Out of the 2 Quad Graphics customer reviews 2 were positive and 0 were constructive. Quad Graphics customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
They work very hard in office
What do you value most about this brand?
Commitement to technology and customer support

Quad Graphics Customer Loyalty

87%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

87% of Quad Graphics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

87
87%
13
13%
Quad Graphics Customer Loyalty

Quad Graphics Customer Loyalty Score by Gender

Quad Graphics's Customer Loyalty score was rated 100 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Quad Graphics.
Male
100%
Yes
Female
N/A
Yes

Quad Graphics Customer Loyalty Score by Ethnicity

Quad Graphics's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Quad Graphics.
100
out of 100
Caucasian

Quad Graphics Product Quality

3.9/5

Quad Graphics has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Quad Graphics' overall Product Quality score rated by its users and customers.

Quad Graphics Product Information

Quad Graphics’s product quality score is a 3.9 out of 5 as rated by its users and customers.

Website
http://www.qg.com
Company Size
10,000+ Employees

Industry

Tech
Business Services
Media
Small Business Services

Quick Insights into Quad Graphics Product Quality

Quad Graphics's Product Quality score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked Quad Graphics' Product Quality.

Ranked Quad Graphics Product Quality the Highest

Caucasian
4.1
Male
4.1

Quad Graphics Product Quality Score by Gender

Quad Graphics's Product Quality score was rated 4.1 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Quad Graphics.

Male

4.1/5

Female

N/A

Quad Graphics Product Quality Score by Ethnicity

Quad Graphics's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Quad Graphics.
0
1
2
3
4
5
Caucasian
4.1
Caucasian4.1

Quad Graphics Pricing

Quad Graphics ROI & Value For Money

3.8/5

Quad Graphics has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

Sign Up to unlock Quad Graphics' overall ROI score rated by its users and customers.

Quick Insights into Quad Graphics ROI

Quad Graphics's ROI score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked Quad Graphics' ROI score.

Ranked Quad Graphics ROI the Highest

Caucasian
4.2
Male
4.2

Quad Graphics ROI Score by Gender

Quad Graphics's ROI score was rated 4.2 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Quad Graphics.

Male

4.2/5

Female

N/A

Quad Graphics ROI Score by Ethnicity

Quad Graphics's ROI score was rated 4.2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Quad Graphics.
0
1
2
3
4
5
Caucasian
4.2
Caucasian4.2

Quad Graphics Customer Satisfaction (CSAT)

Quad Graphics Customer Satisfaction (CSAT) Score

72 / 100

Quad Graphics has an overall Customer Satisfaction score of 72 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied44%
Satisfied28%
Neither Satisfied nor Dissatisfied11%
Dissatisfied17%
Very Dissatisfied0%
Very Satisfied
44%
Satisfied
28%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
17%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Quad Graphics Customer Satisfaction

Quad Graphics's Customer Satisfaction score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked Quad Graphics' Customer Satisfaction.

Ranked Quad Graphics Customer Satisfaction the Highest

Caucasian
75%
Male
75%

Quad Graphics Customer Satisfaction Score by Gender

Quad Graphics's Customer Satisfaction score was rated 75 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Quad Graphics.
75 / 100
Male
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%

Quad Graphics Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Quad Graphics' Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Quad Graphics.
75 / 100
Very Satisfied50%
Satisfied25%
Neither Satisfied nor Dissatisfied25%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%

Quad Graphics Customer Service

3.8/5

Quad Graphics has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

Sign Up to unlock Quad Graphics' overall Customer Service score rated by its users and customers.

About Quad Graphics's Customer Service

Address

N61 W23044 Harry's Way, Sussex, WI


Website

http://www.qg.com


Phone Number

(414) 566-9543

Quick Insights into Quad Graphics Customer Service

Quad Graphics's Customer Service score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked Quad Graphics' Customer Service score.

Ranked Quad Graphics Customer Service the Highest

Caucasian
4.2
Male
4.2

Quad Graphics Customer Service Score by Gender

Quad Graphics's Customer Service score was rated 4.2 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Quad Graphics.

Male

4.2/5

Female

N/A

Quad Graphics Customer Service Score by Ethnicity

Quad Graphics's Customer Service score was rated 4.2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Quad Graphics.
0
20
40
60
80
100
Caucasian
4.2
Caucasian4.2

Quad Graphics as an Employer

3.0/5

Quad Graphics has a 3.0/5 stars for its overall company culture rated by their employees

  Quad Graphics CEO
bottom
25%
CEO of Quad Graphics

In the Bottom 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Quad Graphics scored a 17 for Net Promoter Score and a -23 for Employee Net Promoter Score. NPS gauges how likely a customer of Quad Graphics would recommend the brand to a friend. ENPS measures how likely Quad Graphics employees would recommend working at Quad Graphics to a friend.

Net Promoter Score

17
NPS Score
52%Promoters
13%Passive
35%Detractors

Employee Net Promoter Score

-23
eNPS Score
31%Promoters
15%Passive
54%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail