28
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
RAPP
Marketing or Exec? Claim Your Free Account
About RAPP's Brand
We are the agency that's utterly focused on the individual.
Brand at a Glance
69%
Customer Loyalty
3.7/5
Product Quality
3.5/5
Pricing
3.8/5
Customer Service
RAPP CMO
Anne Neal
Anne Neal serves as the Global Chief Marketing Officer of RAPP. Anne started at RAPP in June of 2018. Anne currently resides in the San Francisco Bay Area.
RAPP NPS
RAPP's Net Promoter Score (NPS) is a 28 with 55% Promoters, 18% Passives, and 27% Detractors. Net Promoter Score tracks whether RAPP's customers would recommend using the product based on a scale of -100 to 100.
RAPP Overall NPS
| 55% | Promoters |
|---|---|
| 18% | Passives |
| 27% | Detractors |
RAPP NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2020 100 | Dec 2020 | 100 |
Dec 2021 0 | Dec 2021 | 0 |
Feb 2022 33 | Feb 2022 | 33 |
Jan 2023 50 | Jan 2023 | 50 |
Apr 2024 60 | Apr 2024 | 60 |
May 2024 15 | May 2024 | 15 |
Oct 2024 22 | Oct 2024 | 22 |
Dec 2024 20 | Dec 2024 | 20 |
May 2025 27 | May 2025 | 27 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
RAPP Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of RAPP users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
RAPP Product Quality
3.7/5
RAPP has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock RAPP's overall Product Quality score rated by its users and customers.
RAPP Product Information
RAPP’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- http://www.rapp.com/
- Company Size
- 501-1,000 Employees
Industry
Marketing, Advertising and Research
RAPP Pricing
RAPP ROI & Value For Money
3.5/5
RAPP has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock RAPP's overall ROI score rated by its users and customers.
RAPP Customer Satisfaction (CSAT)
RAPP Customer Satisfaction (CSAT) Score
78 / 100
RAPP has an overall Customer Satisfaction score of 78 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
56%
Satisfied
22%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
RAPP Customer Service
3.8/5
RAPP has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock RAPP's overall Customer Service score rated by its users and customers.
About RAPP's Customer Service
Address
220 E 42nd St, New York City, NY 10017
Website
http://www.rapp.com/
Phone Number
212-817-6800
RAPP's Social Links
RAPP as an Employer
3.5/5
RAPP has a 3.5/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
RAPP scored a 28 for Net Promoter Score and a 22 for Employee Net Promoter Score. NPS gauges how likely a customer of RAPP would recommend the brand to a friend. ENPS measures how likely RAPP employees would recommend working at RAPP to a friend.
Net Promoter Score
28
NPS Score
| 55% | Promoters |
|---|---|
| 18% | Passive |
| 27% | Detractors |
Employee Net Promoter Score
22
eNPS Score
| 52% | Promoters |
|---|---|
| 18% | Passive |
| 30% | Detractors |
