

Since launching in 2013, Reverb has grown into the largest online marketplace dedicated to buying and selling new, used, and vintage musical instruments and a vibrant community of buyers and sellers all over the world.
Reverb's Net Promoter Score (NPS) is a -17 with 31% Promoters, 21% Passives, and 48% Detractors. Net Promoter Score tracks whether Reverb's customers would recommend using the product based on a scale of -100 to 100.
| 31% | Promoters |
|---|---|
| 21% | Passives |
| 48% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2023 -16 | Aug 2023 | -16 |
Sep 2023 -15 | Sep 2023 | -15 |
Nov 2023 -17 | Nov 2023 | -17 |
Dec 2023 -17 | Dec 2023 | -17 |
Jan 2024 -17 | Jan 2024 | -17 |
Mar 2024 -17 | Mar 2024 | -17 |
Apr 2024 -19 | Apr 2024 | -19 |
Sep 2024 -18 | Sep 2024 | -18 |
Nov 2024 -16 | Nov 2024 | -16 |
Apr 2025 -17 | Apr 2025 | -17 |
Jun 2025 -17 | Jun 2025 | -17 |
Nov 2025 -17 | Nov 2025 | -17 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Reverb's NPS 28 points higher than Male customers.
Reverb's NPS was rated -28 by Male customers on Comparably.
Reverb's NPS was rated by Female customers on Comparably.
Reverb's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -8 | Caucasian | -8 |
Other -72 | Other | -72 |
Reverb's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
Reverb's NPS was rated the highest by customers who have used Reverb's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -17 | Less than 1 Year | -17 |
1 to 2 Years -45 | 1 to 2 Years | -45 |
2 to 5 Years 8 | 2 to 5 Years | 8 |
5 to 10 Years -38 | 5 to 10 Years | -38 |
Out of the 7 Reverb customer reviews 4 were positive and 3 were constructive. Reverb customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of Reverb users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Reverb's Customer Loyalty score 5% higher than Female customers.
Reverb's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Reverb's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 80% | 18-25 | 80% |
26-30 46% | 26-30 | 46% |
31-35 70% | 31-35 | 70% |
36-40 100% | 36-40 | 100% |
41-45 82% | 41-45 | 82% |
51-55 70% | 51-55 | 70% |
56-60 85% | 56-60 | 85% |
66+ 33% | 66+ | 33% |
Reverb's Customer Loyalty score was rated the highest by customers who have used Reverb's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Reverb's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Reverb has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Reverb’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Reverb's product the highest. Reviewers from the Arts and Entertainment industry rated Reverb the lowest at 2.3.
Reverb's Product Quality score was rated highest by customers ages 31-35, and rated lowest by customers ages 41-45.
Female customers rated Reverb's Product Quality score 0.5 stars higher than Male customers.
Reverb's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
Other 1.7 | Other | 1.7 |
Reverb's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
26-30 2.3 | 26-30 | 2.3 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2 | 36-40 | 2 |
41-45 1.5 | 41-45 | 1.5 |
51-55 3.1 | 51-55 | 3.1 |
56-60 1.9 | 56-60 | 1.9 |
66+ 2.6 | 66+ | 2.6 |
Reverb's Product Quality score was rated the highest by customers who have used Reverb's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Reverb's Product Quality score was rated the highest by Tech industry customers, and the lowest by Arts and Entertainment industry customers.
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Reverb has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry.
Reverb's ROI score was rated highest by customers ages 31-35, and rated lowest by Other customers.
Female customers rated Reverb's ROI score 0.7 stars higher than Male customers.
Reverb's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Other 1.5 | Other | 1.5 |
Reverb's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 2.8 | 18-25 | 2.8 |
26-30 2.3 | 26-30 | 2.3 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2 | 36-40 | 2 |
41-45 1.5 | 41-45 | 1.5 |
51-55 2.8 | 51-55 | 2.8 |
56-60 1.5 | 56-60 | 1.5 |
66+ 2.6 | 66+ | 2.6 |
Reverb's ROI score was rated the highest by customers who have used Reverb's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Reverb's ROI score was rated 2.2 stars by both Arts and Entertainment and Tech industry customers.
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Reverb has an overall Customer Satisfaction score of 61 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Reverb's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 41-45.
Reverb's Customer Satisfaction score was rated 48 by Male customers on Comparably.
Very Satisfied | 34% | |
|---|---|---|
Satisfied | 14% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 10% | |
Very Dissatisfied | 39% |
Reverb's Customer Satisfaction (CSAT) score was rated 59% according to Caucasian users and customers.
Reverb's Customer Satisfaction (CSAT) score was rated 16% according to Other users and customers.
Reverb's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 80% | |||||||||||||||
| 31-35 | 67% | |||||||||||||||
| 41-45 | 0% | |||||||||||||||
| 51-55 | 75% | |||||||||||||||
| 56-60 | 34% | |||||||||||||||
| 66+ | 33% |
Reverb's Customer Satisfaction score was rated the highest by customers who have used Reverb's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Reverb's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Arts and Entertainment industry customers.
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}Reverb has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.
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3345 N Lincoln Avenue, Chicago, IL 60657
http://reverb.com/
888-726-2728
Reverb's Customer Service score was rated highest by customers ages 31-35, and rated lowest by Other customers.
Female customers rated Reverb's Customer Service score 0.3 stars higher than Male customers.
Reverb's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Other 1.5 | Other | 1.5 |
Reverb's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3 | 18-25 | 3 |
26-30 2.1 | 26-30 | 2.1 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2 | 36-40 | 2 |
41-45 1.5 | 41-45 | 1.5 |
51-55 2.8 | 51-55 | 2.8 |
56-60 1.7 | 56-60 | 1.7 |
66+ 2.6 | 66+ | 2.6 |
Reverb's Customer Service score was rated the highest by customers who have used Reverb's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Reverb's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
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Reverb has a 4.2/5 stars for its overall company culture rated by their employees

Reverb scored a -17 for Net Promoter Score and a 14 for Employee Net Promoter Score. NPS gauges how likely a customer of Reverb would recommend the brand to a friend. ENPS measures how likely Reverb employees would recommend working at Reverb to a friend.
| 31% | Promoters |
|---|---|
| 21% | Passive |
| 48% | Detractors |
| 45% | Promoters |
|---|---|
| 24% | Passive |
| 31% | Detractors |