17
NPS
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Rollins
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About Rollins' Brand
Rollins, Inc. is a premier North American consumer and commercial services company. Through its wholly owned subsidiaries.
Brand at a Glance
79%
Customer Loyalty
3.4/5
Product Quality
2.9/5
Pricing
3.4/5
Customer Service
Rollins CMO
Kevin Smith
Kevin Smith serves as the Chief Marketing Officer of Rollins, Inc.. Kevin started at Rollins, Inc. in August of 2007. Kevin is currently based in the Greater Atlanta Area.
Rollins NPS
Rollins's Net Promoter Score (NPS) is a 17 with 50% Promoters, 17% Passives, and 33% Detractors. Net Promoter Score tracks whether Rollins's customers would recommend using the product based on a scale of -100 to 100.
Rollins Overall NPS
| 50% | Promoters |
|---|---|
| 17% | Passives |
| 33% | Detractors |
Rollins NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2020 100 | Jul 2020 | 100 |
Jul 2021 100 | Jul 2021 | 100 |
Jul 2022 33 | Jul 2022 | 33 |
Feb 2023 0 | Feb 2023 | 0 |
May 2023 -20 | May 2023 | -20 |
Jul 2023 0 | Jul 2023 | 0 |
Nov 2023 -1 | Nov 2023 | -1 |
Jan 2024 22 | Jan 2024 | 22 |
Feb 2024 20 | Feb 2024 | 20 |
May 2024 9 | May 2024 | 9 |
Nov 2025 17 | Nov 2025 | 17 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Rollins Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Rollins users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Rollins Product Quality
3.4/5
Rollins has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Rollins' overall Product Quality score rated by its users and customers.
Rollins Product Information
Rollins’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://www.rollins.com/
- Company Size
- 10,000+ Employees
Industry
Tech
Professional Services
Rollins Pricing
Rollins ROI & Value For Money
2.9/5
Rollins has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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Rollins Customer Satisfaction (CSAT)
Rollins Customer Satisfaction (CSAT) Score
100 / 100
Rollins has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
83%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Rollins Customer Service
3.4/5
Rollins has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Rollins's Customer Service
Address
Atlanta, GA
Website
http://www.rollins.com/
Phone Number
14048882965
Rollins as an Employer
3.5/5
Rollins has a 3.5/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
Rollins scored a 17 for Net Promoter Score and a -21 for Employee Net Promoter Score. NPS gauges how likely a customer of Rollins would recommend the brand to a friend. ENPS measures how likely Rollins employees would recommend working at Rollins to a friend.
Net Promoter Score
17
NPS Score
| 50% | Promoters |
|---|---|
| 17% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
-21
eNPS Score
| 37% | Promoters |
|---|---|
| 5% | Passive |
| 58% | Detractors |
