52
NPS
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Royal FrieslandCampina
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About Royal FrieslandCampina's Brand
FrieslandCampina expects to benefit from the conversion of the market from loose to packaged dairy consumption.
Brand at a Glance
82%
Customer Loyalty
3.9/5
Product Quality
3.9/5
Pricing
4/5
Customer Service
Royal FrieslandCampina NPS
Royal FrieslandCampina's Net Promoter Score (NPS) is a 52 with 69% Promoters, 14% Passives, and 17% Detractors. Net Promoter Score tracks whether Royal FrieslandCampina's customers would recommend using the product based on a scale of -100 to 100.
Royal FrieslandCampina Overall NPS
| 69% | Promoters |
|---|---|
| 14% | Passives |
| 17% | Detractors |
Royal FrieslandCampina NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2021 45 | Dec 2021 | 45 |
Jan 2022 50 | Jan 2022 | 50 |
Mar 2022 57 | Mar 2022 | 57 |
May 2022 50 | May 2022 | 50 |
Jun 2022 52 | Jun 2022 | 52 |
Aug 2022 45 | Aug 2022 | 45 |
Oct 2022 48 | Oct 2022 | 48 |
Nov 2022 49 | Nov 2022 | 49 |
Apr 2023 44 | Apr 2023 | 44 |
Sep 2023 46 | Sep 2023 | 46 |
Nov 2023 49 | Nov 2023 | 49 |
Apr 2025 50 | Apr 2025 | 50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Royal FrieslandCampina NPS by Gender
Royal FrieslandCampina's NPS was rated 100 by Male customers on Comparably.
Male
100
Royal FrieslandCampina's NPS was rated 100 by Male customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Female
N/A
Royal FrieslandCampina's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Royal FrieslandCampina NPS by Ethnicity
Royal FrieslandCampina's NPS was rated 100 points by Other customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Other 100 | Other | 100 |
Royal FrieslandCampina NPS by Age
Royal FrieslandCampina's NPS was rated 67 points by customers ages 18-25 on Comparably.
Royal FrieslandCampina NPS by Usage
Royal FrieslandCampina's NPS was rated the highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 100 | Less than 1 Year | 100 |
Over 10 Years 67 | Over 10 Years | 67 |
Royal FrieslandCampina Customer Reviews
Out of the 2 Royal FrieslandCampina customer reviews 2 were positive and 0 were constructive. Royal FrieslandCampina customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Royal FrieslandCampina Customer Loyalty
82%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Royal FrieslandCampina users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Royal FrieslandCampina Customer Loyalty Score by Gender
Royal FrieslandCampina's Customer Loyalty score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Royal FrieslandCampina.
Male
100%
Yes
Female
N/A
Yes
Royal FrieslandCampina Customer Loyalty Score by Ethnicity
Royal FrieslandCampina's Customer Loyalty score was rated 100% by Other customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Royal FrieslandCampina.
100
out of 100
Other
Royal FrieslandCampina Customer Loyalty Score by Age
Royal FrieslandCampina's Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Royal FrieslandCampina.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
Royal FrieslandCampina Customer Loyalty Score by Usage
Royal FrieslandCampina's Customer Loyalty score was rated 100% by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Royal FrieslandCampina Product Quality
3.9/5
Royal FrieslandCampina has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Royal FrieslandCampina Product Information
Royal FrieslandCampina’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Company Size
- 10,000+ Employees
Industry
Tech
Food and Beverages
Healthcare
Quick Insights into Royal FrieslandCampina Product Quality
Royal FrieslandCampina's Product Quality score was rated highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and rated lowest by customers who have used Royal FrieslandCampina's products/services for Over 10 Years.
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Ranked Royal FrieslandCampina Product Quality the Highest
Ranked Royal FrieslandCampina Product Quality the Lowest
Royal FrieslandCampina Product Quality Score by Gender
Royal FrieslandCampina's Product Quality score was rated 5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Royal FrieslandCampina.
Male
5/5
Female
N/A
Royal FrieslandCampina Product Quality Score by Ethnicity
Royal FrieslandCampina's Product Quality score was rated 5 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Royal FrieslandCampina.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Other 5 | Other | 5 |
Royal FrieslandCampina Product Quality Score by Age
Royal FrieslandCampina's Product Quality score was rated 4.6 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Royal FrieslandCampina.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
Royal FrieslandCampina Product Quality Score by Usage
Royal FrieslandCampina's Product Quality score was rated the highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Royal FrieslandCampina Pricing
Royal FrieslandCampina ROI & Value For Money
3.9/5
Royal FrieslandCampina has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Quick Insights into Royal FrieslandCampina ROI
Royal FrieslandCampina's ROI score was rated highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and rated lowest by customers who have used Royal FrieslandCampina's products/services for Over 10 Years.
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Ranked Royal FrieslandCampina ROI the Highest
Ranked Royal FrieslandCampina ROI the Lowest
Royal FrieslandCampina ROI Score by Gender
Royal FrieslandCampina's ROI score was rated 4.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Royal FrieslandCampina.
Male
4.1/5
Female
N/A
Royal FrieslandCampina ROI Score by Ethnicity
Royal FrieslandCampina's ROI score was rated 4.3 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Royal FrieslandCampina.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Other 4.3 | Other | 4.3 |
Royal FrieslandCampina ROI Score by Age
Royal FrieslandCampina's ROI score was rated 4.5 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Royal FrieslandCampina.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
Royal FrieslandCampina ROI Score by Usage
Royal FrieslandCampina's ROI score was rated the highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Royal FrieslandCampina Customer Satisfaction (CSAT)
Royal FrieslandCampina Customer Satisfaction (CSAT) Score
79 / 100
Royal FrieslandCampina has an overall Customer Satisfaction score of 79 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
42%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
5%
Very Dissatisfied
5%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Royal FrieslandCampina Customer Satisfaction
Royal FrieslandCampina's Customer Satisfaction score was rated highest by Male customers.
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Ranked Royal FrieslandCampina Customer Satisfaction the Highest
Royal FrieslandCampina Customer Satisfaction Score by Gender
Royal FrieslandCampina's Customer Satisfaction score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Royal FrieslandCampina.
100 / 100
MaleVery Satisfied | 75% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Royal FrieslandCampina Customer Satisfaction Score by Usage
Royal FrieslandCampina's Customer Satisfaction score was rated 100 points by customers who have used Royal FrieslandCampina's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Royal FrieslandCampina Customer Service
4/5
Royal FrieslandCampina has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About Royal FrieslandCampina's Customer Service
Address
PO Box 1551, 3800 Netherlands
Website
https://www.frieslandcampina.com
Phone Number
+31 33 713 3333
Quick Insights into Royal FrieslandCampina Customer Service
Royal FrieslandCampina's Customer Service score was rated highest by Male customers, and rated lowest by customers who have used Royal FrieslandCampina's products/services for Over 10 Years.
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Ranked Royal FrieslandCampina Customer Service the Highest
Ranked Royal FrieslandCampina Customer Service the Lowest
Royal FrieslandCampina Customer Service Score by Gender
Royal FrieslandCampina's Customer Service score was rated 4.9 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Royal FrieslandCampina.
Male
4.9/5
Female
N/A
Royal FrieslandCampina Customer Service Score by Ethnicity
Royal FrieslandCampina's Customer Service score was rated 4.8 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Royal FrieslandCampina.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Other 4.8 | Other | 4.8 |
Royal FrieslandCampina Customer Service Score by Age
Royal FrieslandCampina's Customer Service score was rated 4.5 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Royal FrieslandCampina.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
Royal FrieslandCampina Customer Service Score by Usage
Royal FrieslandCampina's Customer Service score was rated the highest by customers who have used Royal FrieslandCampina's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Royal FrieslandCampina as an Employer
4.5/5
Royal FrieslandCampina has a 4.5/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Royal FrieslandCampina scored a 52 for Net Promoter Score and a 44 for Employee Net Promoter Score. NPS gauges how likely a customer of Royal FrieslandCampina would recommend the brand to a friend. ENPS measures how likely Royal FrieslandCampina employees would recommend working at Royal FrieslandCampina to a friend.
Net Promoter Score
52
NPS Score
| 69% | Promoters |
|---|---|
| 14% | Passive |
| 17% | Detractors |
Employee Net Promoter Score
44
eNPS Score
| 60% | Promoters |
|---|---|
| 24% | Passive |
| 16% | Detractors |
