Ruby NPS & Customer Reviews | Comparably
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Ruby
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About Ruby's Brand

At Ruby, we provide small businesses with the services, products, and analytics they need to manage customer interactions and deliver exceptional experiences in the digital world.

Brand at a Glance

69%
Customer Loyalty
2.5/5
Product Quality
2.7/5
Pricing
2.4/5
Customer Service

Ruby NPS

Ruby's Net Promoter Score (NPS) is a -66 with 17% Promoters, 0% Passives, and 83% Detractors. Net Promoter Score tracks whether Ruby's customers would recommend using the product based on a scale of -100 to 100.

Ruby Overall NPS

-66
NPS
17%Promoters
0%Passives
83%Detractors
Ruby Overall NPS

Ruby NPS Trend

-100
-50
0
50
100
Nov 2022
100
Nov 2022100
May 2023
0
May 20230
Sep 2023
-33
Sep 2023-33
Oct 2023
-50
Oct 2023-50
Feb 2025
-67
Feb 2025-67

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Ruby NPS by Gender

Ruby's NPS was rated -100 by Male customers on Comparably.

Male

-100

Ruby's NPS was rated -100 by Male customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Female

N/A

Ruby's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Ruby NPS by Ethnicity

Ruby's NPS was rated -100 points by Other customers on Comparably.

-100
-50
0
50
100
Other
-100
Other-100

Ruby Customer Reviews

What can this brand most improve?
customer service - which is what they are supposed to be good at

Ruby Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of Ruby users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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69
69%
31
31%
Ruby Customer Loyalty

Ruby Customer Loyalty Score by Gender

Ruby's Customer Loyalty score was rated 78 by Male customers on Comparably.

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Male
78%
Yes
Female
N/A
Yes

Ruby Customer Loyalty Score by Ethnicity

Ruby's Customer Loyalty score was rated 70% by Other customers on Comparably.

% who answered "Yes"

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70
out of 100
Other

Ruby Product Quality

2.5/5

Ruby has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.

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Ruby Product Information

Ruby’s product quality score is a 2.5 out of 5 as rated by its users and customers.

Website
https://www.ruby.com
Company Size
501-1,000 Employees

Industry

Telecommunications

Quick Insights into Ruby Product Quality

Ruby's Product Quality score was rated highest by Male customers.

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Ranked Ruby Product Quality the Highest

Male
1.7
Other
1.5

Ruby Product Quality Score by Gender

Ruby's Product Quality score was rated 1.7 by Male customers on Comparably.

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Male

1.7/5

Female

N/A

Ruby Product Quality Score by Ethnicity

Ruby's Product Quality score was rated 1.5 stars by Other customers on Comparably.

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0
1
2
3
4
5
Other
1.5
Other1.5

Ruby Pricing

Ruby ROI & Value For Money

2.7/5

Ruby has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

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Quick Insights into Ruby ROI

Ruby's ROI score was rated highest by Other customers.

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Ranked Ruby ROI the Highest

Other
2
Male
1.9

Ruby ROI Score by Gender

Ruby's ROI score was rated 1.9 by Male customers on Comparably.

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Male

1.9/5

Female

N/A

Ruby ROI Score by Ethnicity

Ruby's ROI score was rated 2 stars by Other customers on Comparably.

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0
1
2
3
4
5
Other
2
Other2

Ruby Customer Satisfaction (CSAT)

Ruby Customer Satisfaction (CSAT) Score

17 / 100

Ruby has an overall Customer Satisfaction score of 17 rated by its users and customers.

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Very Satisfied0%
Satisfied17%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied50%
Very Satisfied
0%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
50%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Ruby Customer Satisfaction

Ruby's Customer Satisfaction score was rated highest by Male customers.

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Ranked Ruby Customer Satisfaction the Highest

Male
0%
Other
0%

Ruby Customer Satisfaction Score by Gender

Ruby's Customer Satisfaction score was rated 0 by Male customers on Comparably.

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0
Male
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
50%
Very Dissatisfied
50%

Ruby Customer Satisfaction Score by Ethnicity

CSAT according to Other

Ruby's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied67%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%

Ruby Customer Service

2.4/5

Ruby has an overall Customer Service score of 2.4 out of 5 stars rated by its users and customers.

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About Ruby's Customer Service

Address

805 SW Broadway #900, Portland, OR 97205


Website

https://www.ruby.com


Phone Number

8666117829

Quick Insights into Ruby Customer Service

Ruby's Customer Service score was rated highest by Male customers.

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Ranked Ruby Customer Service the Highest

Male
1.5
Other
1.5

Ruby Customer Service Score by Gender

Ruby's Customer Service score was rated 1.5 by Male customers on Comparably.

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Male

1.5/5

Female

N/A

Ruby Customer Service Score by Ethnicity

Ruby's Customer Service score was rated 1.5 stars by Other customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Ruby.
0
20
40
60
80
100
Other
1.5
Other1.5

Ruby as an Employer

3.9/5

Ruby has a 3.9/5 stars for its overall company culture rated by their employees

  Ruby CEO
top
5%
CEO of Ruby

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Ruby scored a -66 for Net Promoter Score and a 22 for Employee Net Promoter Score. NPS gauges how likely a customer of Ruby would recommend the brand to a friend. ENPS measures how likely Ruby employees would recommend working at Ruby to a friend.

Net Promoter Score

-66
NPS Score
17%Promoters
0%Passive
83%Detractors

Employee Net Promoter Score

22
eNPS Score
44%Promoters
34%Passive
22%Detractors

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