Salt River Project NPS & Customer Reviews | Comparably
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Salt River Project
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About Salt River Project's Brand

As one of Arizona's largest utilities, Salt River Project has delivered low-cost, reliable power and water for more than 100 years.

Brand at a Glance

83%
Customer Loyalty
3.6/5
Product Quality
3.2/5
Pricing
3.6/5
Customer Service

Salt River Project NPS

Salt River Project's Net Promoter Score (NPS) is a 2 with 40% Promoters, 22% Passives, and 38% Detractors. Net Promoter Score tracks whether Salt River Project's customers would recommend using the product based on a scale of -100 to 100.

Salt River Project Overall NPS

2
NPS
40%Promoters
22%Passives
38%Detractors
Salt River Project Overall NPS

Salt River Project NPS Trend

-100
-50
0
50
100
Oct 2024
5
Oct 20245
Nov 2024
8
Nov 20248
Dec 2024
6
Dec 20246
Feb 2025
9
Feb 20259
Mar 2025
7
Mar 20257
Apr 2025
8
Apr 20258
May 2025
5
May 20255
Jun 2025
5
Jun 20255
Sep 2025
6
Sep 20256
Oct 2025
8
Oct 20258
Nov 2025
5
Nov 20255
Dec 2025
3
Dec 20253

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Salt River Project NPS by Gender

Female customers rated Salt River Project's NPS 77 points higher than Male customers.

Male

-40

Salt River Project's NPS was rated -40 by Male customers on Comparably.

20%
Promoters
20%
Passives
60%
Detractors

Female

37

Salt River Project's NPS was rated 37 by Female customers on Comparably.

64%
Promoters
9%
Passives
27%
Detractors

Salt River Project NPS by Ethnicity

Salt River Project's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-16
Caucasian-16
Hispanic or Latino
34
Hispanic or Latino34
African American/Black
34
African American/Black34

Salt River Project NPS by Age

Salt River Project's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

0
20
40
60
80
100
Promoters
100%
Passives
0%
Detractors
0%
18-25100%0%0%
Promoters
67%
Passives
0%
Detractors
33%
41-4567%0%33%
Promoters
25%
Passives
0%
Detractors
75%
56-6025%0%75%
Promoters
25%
Passives
25%
Detractors
50%
66+25%25%50%

Salt River Project NPS by Usage

Salt River Project's NPS was rated the highest by customers who have used Salt River Project's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
2 to 5 Years
0
2 to 5 Years0
Over 10 Years
-7
Over 10 Years-7

Salt River Project Customer Reviews

Out of the 6 Salt River Project customer reviews 4 were positive and 2 were constructive. Salt River Project customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
You should increase the payout to solar panel customers compared to APS you guys are a joke that's the only thing holding me back from going solar yeah memo your CEO Mr big shot making over a million dollars a year for what that money needs to go back to the people here somehow
What do you value most about this brand?
Good customer service and quick responses
What do you value most about this brand?
The value they place on their customers, the reliable service provided and the best customer service one receives when interacting on the phone.
What can this brand most improve?
STOP OVER CHARGING CUSTOMERS AND REALIZE THAT PROFITS ARE NOT THE MIOST IMPORTANT THING
What do you value most about this brand?
The best COMPAny today in usa

Salt River Project Customer Loyalty

83%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

83% of Salt River Project users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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83
83%
17
17%
Salt River Project Customer Loyalty

Salt River Project Customer Loyalty Score by Gender

Female customers rated Salt River Project's Customer Loyalty score 29% higher than Male customers.

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Male
55%
Yes
Female
84%
Yes

Salt River Project Customer Loyalty Score by Ethnicity

Salt River Project's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

% who answered "Yes"

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58
out of 100
Caucasian
100
out of 100
Hispanic or Latino
100
out of 100
African American/Black

Salt River Project Customer Loyalty Score by Age

Salt River Project's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
20%
40%
60%
80%
100%
18-25
100%
18-25100%
41-45
100%
41-45100%
56-60
55%
56-6055%
66+
78%
66+78%

Salt River Project Customer Loyalty Score by Usage

Salt River Project's Customer Loyalty score was rated the highest by customers who have used Salt River Project's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years
40%
Over 10 Years
74%

Salt River Project Customer Loyalty Score by Industry

Salt River Project's Customer Loyalty score was rated 100% by both Aerospace and Aviation and Tech industry customers.

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Tech
100%
Aerospace and Aviation
100%

Salt River Project Product Quality

3.6/5

Salt River Project has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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Salt River Project Product Information

Salt River Project’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Salt River Project's product the highest. Reviewers from the Aerospace and Aviation industry rated Salt River Project the lowest at 1.8.

Website
https://www.srpnet.com/
Company Size
5,001-10,000 Employees

Industry

Utilities

Quick Insights into Salt River Project Product Quality

Salt River Project's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked Salt River Project Product Quality the Highest

18-25
5
Female
4.2
African American/Black
4.1

Ranked Salt River Project Product Quality the Lowest

2 to 5 Years
3
56-60
2.6
Aerospace and Aviation
1.8

Salt River Project Product Quality Score by Gender

Female customers rated Salt River Project's Product Quality score 1.1 stars higher than Male customers.

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Male

3.1/5

Female

4.2/5

Salt River Project Product Quality Score by Ethnicity

Salt River Project's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Salt River Project.
0
1
2
3
4
5
Caucasian
3.3
Caucasian3.3
Hispanic or Latino
4.1
Hispanic or Latino4.1
African American/Black
4.1
African American/Black4.1

Salt River Project Product Quality Score by Age

Salt River Project's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
1
2
3
4
5
18-25
5
18-255
41-45
4.1
41-454.1
56-60
2.6
56-602.6
66+
3.5
66+3.5

Salt River Project Product Quality Score by Usage

Salt River Project's Product Quality score was rated the highest by customers who have used Salt River Project's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years
3
Over 10 Years
3.5

Salt River Project Product Quality Score by Industry

Salt River Project's Product Quality score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech
3.8
Aerospace and Aviation
1.8

Salt River Project Pricing

Salt River Project ROI & Value For Money

3.2/5

Salt River Project has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.

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Salt River Project Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from Salt River Project.

Quick Insights into Salt River Project ROI

Salt River Project's ROI score was rated highest by customers ages 18-25, and rated lowest by customers ages 56-60.

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Ranked Salt River Project ROI the Highest

18-25
5
Hispanic or Latino
4.3
Female
3.9

Ranked Salt River Project ROI the Lowest

Aerospace and Aviation
2.5
Male
2.4
56-60
2.1

Salt River Project ROI Score by Gender

Female customers rated Salt River Project's ROI score 1.5 stars higher than Male customers.

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Male

2.4/5

Female

3.9/5

Salt River Project ROI Score by Ethnicity

Salt River Project's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.8
Caucasian2.8
Hispanic or Latino
4.3
Hispanic or Latino4.3
African American/Black
3.1
African American/Black3.1

Salt River Project ROI Score by Age

Salt River Project's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
1
2
3
4
5
18-25
5
18-255
41-45
4.3
41-454.3
56-60
2.1
56-602.1
66+
2.7
66+2.7

Salt River Project ROI Score by Usage

Salt River Project's ROI score was rated the highest by customers who have used Salt River Project's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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2 to 5 Years
3.3
Over 10 Years
2.9

Salt River Project ROI Score by Industry

Salt River Project's ROI score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech
3.3
Aerospace and Aviation
2.5

Salt River Project Customer Satisfaction (CSAT)

Salt River Project Customer Satisfaction (CSAT) Score

65 / 100

Salt River Project has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied36%
Satisfied29%
Neither Satisfied nor Dissatisfied16%
Dissatisfied5%
Very Dissatisfied14%
Very Satisfied
36%
Satisfied
29%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
5%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Salt River Project Customer Satisfaction

Salt River Project's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 56-60.

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Ranked Salt River Project Customer Satisfaction the Highest

18-25
100%
Hispanic or Latino
100%
Female
82%

Ranked Salt River Project Customer Satisfaction the Lowest

Male
34%
Aerospace and Aviation
33%
56-60
25%

Salt River Project Customer Satisfaction Score by Gender

Female customers rated Salt River Project's Customer Satisfaction score 48 points higher than Male customers.

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34 / 100
Male
Very Satisfied
23%
Satisfied
11%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
11%
Very Dissatisfied
22%
82 / 100
Female
Very Satisfied
64%
Satisfied
18%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
9%

Salt River Project Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Salt River Project's Customer Satisfaction (CSAT) score was rated 46% according to Caucasian users and customers.

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46 / 100
Very Satisfied31%
Satisfied15%
Neither Satisfied nor Dissatisfied23%
Dissatisfied8%
Very Dissatisfied23%
Very Satisfied
31%
Satisfied
15%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
8%
Very Dissatisfied
23%

CSAT according to Hispanic or Latino

Salt River Project's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100
Very Satisfied67%
Satisfied33%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to African American/Black

Salt River Project's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.

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67 / 100
Very Satisfied67%
Satisfied0%
Neither Satisfied nor Dissatisfied33%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%

Salt River Project Customer Satisfaction Score by Age

Salt River Project's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%
41-45 CSAT Score
100%
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
41-45100%
56-60 CSAT Score
25%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
50%
56-6025%
66+ CSAT Score
50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
66+50%

Salt River Project Customer Satisfaction Score by Usage

Salt River Project's Customer Satisfaction score was rated 58 points by customers who have used Salt River Project's products/services for Over 10 Years.

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Over 10 Years
58

Salt River Project Customer Satisfaction Score by Industry

Salt River Project's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech
67
Aerospace and Aviation
33

Salt River Project Customer Service

3.6/5

Salt River Project has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Salt River Project's Customer Service

Address

1500 N Mill Ave, Phoenix, AZ 85281


Website

https://www.srpnet.com/


Phone Number

+1 (602) 236-8888

Quick Insights into Salt River Project Customer Service

Salt River Project's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked Salt River Project Customer Service the Highest

18-25
5
African American/Black
4.3
Female
3.9

Ranked Salt River Project Customer Service the Lowest

2 to 5 Years
3
56-60
2.1
Aerospace and Aviation
2

Salt River Project Customer Service Score by Gender

Female customers rated Salt River Project's Customer Service score 0.8 stars higher than Male customers.

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Male

3.1/5

Female

3.9/5

Salt River Project Customer Service Score by Ethnicity

Salt River Project's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
3.2
Caucasian3.2
Hispanic or Latino
4.1
Hispanic or Latino4.1
African American/Black
4.3
African American/Black4.3

Salt River Project Customer Service Score by Age

Salt River Project's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

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0
20
40
60
80
100
18-25
5
18-255
41-45
4.1
41-454.1
56-60
2.1
56-602.1
66+
3.6
66+3.6

Salt River Project Customer Service Score by Usage

Salt River Project's Customer Service score was rated the highest by customers who have used Salt River Project's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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2 to 5 Years
3
Over 10 Years
3.5

Salt River Project Customer Service Score by Industry

Salt River Project's Customer Service score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech
3.5
Aerospace and Aviation
2

Salt River Project as an Employer

3.9/5

Salt River Project has a 3.9/5 stars for its overall company culture rated by their employees

  Salt River Project CEO
top
25%
CEO of Salt River Project

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Salt River Project scored a 2 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of Salt River Project would recommend the brand to a friend. ENPS measures how likely Salt River Project employees would recommend working at Salt River Project to a friend.

Net Promoter Score

2
NPS Score
40%Promoters
22%Passive
38%Detractors

Employee Net Promoter Score

34
eNPS Score
55%Promoters
24%Passive
21%Detractors

Global Ranking Snapshot

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