69
NPS
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Saputo
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About Saputo's Brand
Producer and distributor of dairy products. The company produces, markets and distributes a wide array of dairy products including cheese, fluid milk, extended shelf-life milk and cream products, cultured products and dairy ingredients.
Brand at a Glance
69%
Customer Loyalty
4.2/5
Product Quality
4.3/5
Pricing
4.2/5
Customer Service
Saputo NPS
Saputo's Net Promoter Score (NPS) is a 69 with 77% Promoters, 15% Passives, and 8% Detractors. Net Promoter Score tracks whether Saputo's customers would recommend using the product based on a scale of -100 to 100.
Saputo Overall NPS
| 77% | Promoters |
|---|---|
| 15% | Passives |
| 8% | Detractors |
Saputo NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 100 | Aug 2020 | 100 |
Sep 2020 66 | Sep 2020 | 66 |
Nov 2020 75 | Nov 2020 | 75 |
Apr 2021 40 | Apr 2021 | 40 |
Sep 2021 49 | Sep 2021 | 49 |
Apr 2023 57 | Apr 2023 | 57 |
Jul 2023 63 | Jul 2023 | 63 |
Oct 2023 55 | Oct 2023 | 55 |
Mar 2024 63 | Mar 2024 | 63 |
Oct 2024 67 | Oct 2024 | 67 |
Jun 2025 68 | Jun 2025 | 68 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Saputo Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Saputo users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Saputo Product Quality
4.2/5
Saputo has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Saputo Product Information
Saputo’s product quality score is a 4.2 out of 5 as rated by its users and customers.
- Website
- www.saputo.com
- Company Size
- 10,000+ Employees
Saputo Pricing
Saputo ROI & Value For Money
4.3/5
Saputo has a value for money and ROI score of 4.3 out of 5 stars rated by its users and customers.
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Saputo Customer Satisfaction (CSAT)
Saputo Customer Satisfaction (CSAT) Score
100 / 100
Saputo has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
75%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Saputo Customer Service
4.2/5
Saputo has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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About Saputo's Customer Service
Address
6869, Metropolitain Boulevard East, H1P 1X8
Website
www.saputo.com
Phone Number
7
Saputo as an Employer
2.2/5
Saputo has a 2.2/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
Saputo scored a 69 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Saputo would recommend the brand to a friend. ENPS measures how likely Saputo employees would recommend working at Saputo to a friend.
Net Promoter Score
69
NPS Score
| 77% | Promoters |
|---|---|
| 15% | Passive |
| 8% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
