20
NPS
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SBA Communications
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About SBA Communications' Brand
SBA Communications Corporation (SBA) is a leading independent owner and operator of wireless communications infrastructure including towers, buildings, rooftops, distributed antenna systems (DAS) and small cells.
SBA Communications NPS
SBA Communications's Net Promoter Score (NPS) is a 20 with 60% Promoters, 0% Passives, and 40% Detractors. Net Promoter Score tracks whether SBA Communications's customers would recommend using the product based on a scale of -100 to 100.
SBA Communications Overall NPS
| 60% | Promoters |
|---|---|
| 0% | Passives |
| 40% | Detractors |
SBA Communications NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2020 100 | Sep 2020 | 100 |
Aug 2021 100 | Aug 2021 | 100 |
Dec 2021 100 | Dec 2021 | 100 |
Jul 2023 20 | Jul 2023 | 20 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SBA Communications as an Employer
4.8/5
SBA Communications has a 4.8/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
SBA Communications scored a 20 for Net Promoter Score and a 90 for Employee Net Promoter Score. NPS gauges how likely a customer of SBA Communications would recommend the brand to a friend. ENPS measures how likely SBA Communications employees would recommend working at SBA Communications to a friend.
Net Promoter Score
20
NPS Score
| 60% | Promoters |
|---|---|
| 0% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
90
eNPS Score
| 91% | Promoters |
|---|---|
| 8% | Passive |
| 1% | Detractors |
