24
NPS
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SECURA Insurance
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About SECURA Insurance's Brand
SECURA Insurance Companies is based in Neenah, Wis., and operates in 13 states, including: Arizona, Colorado, Illinois, Indiana, Iowa, Kansas, Kentucky, Pennsylvania, Michigan, Minnesota, Missouri, North Dakota, and Wisconsin. Since 1900, we’ve been known for our genuine people and exceptional service by agents and policyholders. As a property-casualty insurance company, we provide flexible, customized options for your business, farm, agribusiness, and nonprofit.
Brand at a Glance
80%
Customer Loyalty
3.4/5
Product Quality
3.4/5
Pricing
3.5/5
Customer Service
SECURA Insurance NPS
SECURA Insurance's Net Promoter Score (NPS) is a 24 with 62% Promoters, 0% Passives, and 38% Detractors. Net Promoter Score tracks whether SECURA Insurance's customers would recommend using the product based on a scale of -100 to 100.
SECURA Insurance Overall NPS
| 62% | Promoters |
|---|---|
| 0% | Passives |
| 38% | Detractors |
SECURA Insurance NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2021 -100 | Jan 2021 | -100 |
Aug 2021 0 | Aug 2021 | 0 |
Apr 2022 0 | Apr 2022 | 0 |
Jun 2022 20 | Jun 2022 | 20 |
Aug 2022 33 | Aug 2022 | 33 |
Sep 2022 15 | Sep 2022 | 15 |
Dec 2022 33 | Dec 2022 | 33 |
Apr 2023 20 | Apr 2023 | 20 |
Jul 2023 27 | Jul 2023 | 27 |
Jan 2024 33 | Jan 2024 | 33 |
May 2024 23 | May 2024 | 23 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SECURA Insurance NPS by Gender
SECURA Insurance's NPS was rated 0 by Male customers on Comparably.
Male
0
SECURA Insurance's NPS was rated by Male customers on Comparably.
50%
Promoters
0%
Passives
50%
Detractors
Female
N/A
SECURA Insurance's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
SECURA Insurance NPS by Ethnicity
SECURA Insurance's NPS was rated 34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 34 | Caucasian | 34 |
SECURA Insurance Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of SECURA Insurance users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
SECURA Insurance Customer Loyalty Score by Gender
SECURA Insurance's Customer Loyalty score was rated 78 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of SECURA Insurance.
Male
78%
Yes
Female
N/A
Yes
SECURA Insurance Customer Loyalty Score by Ethnicity
SECURA Insurance's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of SECURA Insurance.
70
out of 100
Caucasian
SECURA Insurance Product Quality
3.4/5
SECURA Insurance has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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SECURA Insurance Product Information
SECURA Insurance’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://www.secura.net
- Company Size
- 501-1,000 Employees
Industry
Insurance
Quick Insights into SECURA Insurance Product Quality
SECURA Insurance's Product Quality score was rated highest by Caucasian customers.
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Ranked SECURA Insurance Product Quality the Highest
SECURA Insurance Product Quality Score by Gender
SECURA Insurance's Product Quality score was rated 3.2 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of SECURA Insurance.
Male
3.2/5
Female
N/A
SECURA Insurance Product Quality Score by Ethnicity
SECURA Insurance's Product Quality score was rated 3.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of SECURA Insurance.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
SECURA Insurance Pricing
SECURA Insurance ROI & Value For Money
3.4/5
SECURA Insurance has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Quick Insights into SECURA Insurance ROI
SECURA Insurance's ROI score was rated highest by Caucasian customers.
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Ranked SECURA Insurance ROI the Highest
SECURA Insurance ROI Score by Gender
SECURA Insurance's ROI score was rated 3.5 by Male customers on Comparably.
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Male
3.5/5
Female
N/A
SECURA Insurance ROI Score by Ethnicity
SECURA Insurance's ROI score was rated 4.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of SECURA Insurance.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
SECURA Insurance Customer Satisfaction (CSAT)
SECURA Insurance Customer Satisfaction (CSAT) Score
72 / 100
SECURA Insurance has an overall Customer Satisfaction score of 72 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
45%
Satisfied
27%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
9%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into SECURA Insurance Customer Satisfaction
SECURA Insurance's Customer Satisfaction score was rated highest by Male customers.
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Ranked SECURA Insurance Customer Satisfaction the Highest
SECURA Insurance Customer Satisfaction Score by Gender
SECURA Insurance's Customer Satisfaction score was rated 67 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of SECURA Insurance.
67 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
SECURA Insurance Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
SECURA Insurance's Customer Satisfaction (CSAT) score was rated 66% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SECURA Insurance.
66 / 100
Very Satisfied
33%
Satisfied
33%
Neither Satisfied nor Dissatisfied
34%
Dissatisfied
0%
Very Dissatisfied
0%
SECURA Insurance Customer Service
3.5/5
SECURA Insurance has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About SECURA Insurance's Customer Service
Address
1500 Mutual Way, Neenah, WI 54956
Website
http://www.secura.net
Phone Number
800-558-3405
SECURA Insurance's Social Links
Quick Insights into SECURA Insurance Customer Service
SECURA Insurance's Customer Service score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked SECURA Insurance's Customer Service score.
Ranked SECURA Insurance Customer Service the Highest
SECURA Insurance Customer Service Score by Gender
SECURA Insurance's Customer Service score was rated 3.5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of SECURA Insurance.
Male
3.5/5
Female
N/A
SECURA Insurance Customer Service Score by Ethnicity
SECURA Insurance's Customer Service score was rated 4.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of SECURA Insurance.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
SECURA Insurance as an Employer
4.2/5
SECURA Insurance has a 4.2/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
SECURA Insurance scored a 24 for Net Promoter Score and a 32 for Employee Net Promoter Score. NPS gauges how likely a customer of SECURA Insurance would recommend the brand to a friend. ENPS measures how likely SECURA Insurance employees would recommend working at SECURA Insurance to a friend.
Net Promoter Score
24
NPS Score
| 62% | Promoters |
|---|---|
| 0% | Passive |
| 38% | Detractors |
Employee Net Promoter Score
32
eNPS Score
| 60% | Promoters |
|---|---|
| 12% | Passive |
| 28% | Detractors |
