SK Telecom NPS & Customer Reviews | Comparably
Brand Page
SK Telecom
Marketing or Exec? Claim Your Free Account
SK Telecom
Rate this Brand

About SK Telecom's Brand

SK telecom is a wireless telecommunications operator in South Korea.

Brand at a Glance

85%
Customer Loyalty
4/5
Product Quality
4/5
Pricing
4.1/5
Customer Service

SK Telecom NPS

SK Telecom's Net Promoter Score (NPS) is a 45 with 67% Promoters, 11% Passives, and 22% Detractors. Net Promoter Score tracks whether SK Telecom's customers would recommend using the product based on a scale of -100 to 100.

SK Telecom Overall NPS

45
NPS
67%Promoters
11%Passives
22%Detractors
SK Telecom Overall NPS

SK Telecom NPS Trend

-100
-50
0
50
100
Oct 2022
-100
Oct 2022-100
Mar 2023
-33
Mar 2023-33
Jul 2023
0
Jul 20230
Apr 2025
20
Apr 202520
Aug 2025
33
Aug 202533
Sep 2025
29
Sep 202529
Oct 2025
44
Oct 202544

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

SK Telecom Customer Loyalty

85%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

85% of SK Telecom users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

85
85%
15
15%
SK Telecom Customer Loyalty

SK Telecom Product Quality

4/5

SK Telecom has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

Sign Up to unlock SK Telecom's overall Product Quality score rated by its users and customers.

SK Telecom Product Information

SK Telecom’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://www.sktelecom.com
Company Size
10,000+ Employees

Industry

Tech
Business Services
Hardware and Devices

SK Telecom Pricing

SK Telecom ROI & Value For Money

4/5

SK Telecom has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.

Sign Up to unlock SK Telecom's overall ROI score rated by its users and customers.

SK Telecom Customer Satisfaction (CSAT)

SK Telecom Customer Satisfaction (CSAT) Score

100 / 100

SK Telecom has an overall Customer Satisfaction score of 100 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied25%
Satisfied75%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

SK Telecom Customer Service

4.1/5

SK Telecom has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

Sign Up to unlock SK Telecom's overall Customer Service score rated by its users and customers.

About SK Telecom's Customer Service

Address

11, Euljiro, 2-ga, Jung-gu,


Website

http://www.sktelecom.com


Phone Number

+82 2-6100-2114

SK Telecom as an Employer

3.4/5

SK Telecom has a 3.4/5 stars for its overall company culture rated by their employees

  SK Telecom CEO
bottom
30%
CEO of SK Telecom

In the Bottom 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

SK Telecom scored a 45 for Net Promoter Score and a -20 for Employee Net Promoter Score. NPS gauges how likely a customer of SK Telecom would recommend the brand to a friend. ENPS measures how likely SK Telecom employees would recommend working at SK Telecom to a friend.

Net Promoter Score

45
NPS Score
67%Promoters
11%Passive
22%Detractors

Employee Net Promoter Score

-20
eNPS Score
20%Promoters
40%Passive
40%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail