Sky.com NPS & Customer Reviews | Comparably
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Sky.com
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About Sky.com's Brand

Sky is Europe’s leading entertainment company, serving 21 million customers across satellite, OTT and broadband in five countries.

Brand at a Glance

87%
Customer Loyalty
3.9/5
Product Quality
3.4/5
Pricing
3.3/5
Customer Service

Sky.com NPS

Sky.com's Net Promoter Score (NPS) is a 5 with 50% Promoters, 5% Passives, and 45% Detractors. Net Promoter Score tracks whether Sky.com's customers would recommend using the product based on a scale of -100 to 100.

Sky.com Overall NPS

5
NPS
50%Promoters
5%Passives
45%Detractors
Sky.com Overall NPS

Sky.com NPS Trend

-100
-50
0
50
100
Sep 2021
-13
Sep 2021-13
Oct 2021
-10
Oct 2021-10
Dec 2021
-16
Dec 2021-16
Apr 2022
-22
Apr 2022-22
Oct 2022
-27
Oct 2022-27
Jan 2023
-19
Jan 2023-19
Mar 2023
-12
Mar 2023-12
Sep 2023
-6
Sep 2023-6
Jan 2024
0
Jan 20240
Jul 2024
-5
Jul 2024-5
Aug 2024
-1
Aug 2024-1
Oct 2025
5
Oct 20255

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Sky.com NPS by Gender

Female customers rated Sky.com's NPS 50 points higher than Male customers.

Male

-50

Sky.com's NPS was rated -50 by Male customers on Comparably.

25%
Promoters
0%
Passives
75%
Detractors

Female

0

Sky.com's NPS was rated by Female customers on Comparably.

40%
Promoters
20%
Passives
40%
Detractors

Sky.com NPS by Age

Sky.com's NPS was rated 34 points by customers ages 31-35 on Comparably.

0
20
40
60
80
100
Promoters
67%
Passives
0%
Detractors
33%
31-3567%0%33%

Sky.com NPS by Usage

Sky.com's NPS was rated -50 points by customers who have used Sky.com's products/services for 2 to 5 Years.

-100
-50
0
50
100
2 to 5 Years
-50
2 to 5 Years-50

Sky.com Customer Reviews

Out of the 2 Sky.com customer reviews 2 were positive and 0 were constructive. Sky.com customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Customer service and value for the customer
What do you value most about this brand?
I value sky broadband and sky sports

Sky.com Customer Loyalty

87%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

87% of Sky.com users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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87
87%
13
13%
Sky.com Customer Loyalty

Sky.com Customer Loyalty Score by Gender

Female customers rated Sky.com's Customer Loyalty score 22% higher than Male customers.

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Male
78%
Yes
Female
100%
Yes

Sky.com Customer Loyalty Score by Age

Sky.com's Customer Loyalty score was rated 70% by customers ages 31-35 on Comparably.

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0
20%
40%
60%
80%
100%
31-35
70%
31-3570%

Sky.com Customer Loyalty Score by Usage

Sky.com's Customer Loyalty score was rated 78% by customers who have used Sky.com's products/services for 2 to 5 Years.

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2 to 5 Years
78%

Sky.com Customer Loyalty Score by Industry

Sky.com's Customer Loyalty score was rated 70% by Tech industry customers.

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Tech
70%

Sky.com Product Quality

3.9/5

Sky.com has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Sky.com Product Information

Sky.com’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Sky.com's product the highest.

Website
http://corporate.sky.com
Company Size
10,000+ Employees

Industry

Tech
AdTech
Business Services
Content
Media
Sports & Entertainment

Quick Insights into Sky.com Product Quality

Sky.com's Product Quality score was rated highest by customers ages 31-35, and rated lowest by Female customers.

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Ranked Sky.com Product Quality the Highest

31-35
5
2 to 5 Years
4.5
Male
4.5

Ranked Sky.com Product Quality the Lowest

Female
4.2

Sky.com Product Quality Score by Gender

Male customers rated Sky.com's Product Quality score 0.3 stars higher than Female customers.

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Male

4.5/5

Female

4.2/5

Sky.com Product Quality Score by Age

Sky.com's Product Quality score was rated 5 stars by customers ages 31-35 on Comparably.

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0
1
2
3
4
5
31-35
5
31-355

Sky.com Product Quality Score by Usage

Sky.com's Product Quality score was rated 4.5 stars by customers who have used Sky.com's products/services for 2 to 5 Years.

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2 to 5 Years
4.5

Sky.com Product Quality Score by Industry

Sky.com's Product Quality score was rated 4.3 stars by Tech industry customers.

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Tech
4.3

Sky.com Pricing

Sky.com ROI & Value For Money

3.4/5

Sky.com has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.

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Sky.com Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Sky.com ROI

Sky.com's ROI score was rated highest by customers ages 31-35, and rated lowest by Male customers.

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Ranked Sky.com ROI the Highest

31-35
3.8
Female
3.8
2 to 5 Years
2.9

Ranked Sky.com ROI the Lowest

Male
2.9

Sky.com ROI Score by Gender

Female customers rated Sky.com's ROI score 0.9 stars higher than Male customers.

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Male

2.9/5

Female

3.8/5

Sky.com ROI Score by Age

Sky.com's ROI score was rated 3.8 stars by customers ages 31-35 on Comparably.

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0
1
2
3
4
5
31-35
3.8
31-353.8

Sky.com ROI Score by Usage

Sky.com's ROI score was rated 2.9 stars by customers who have used Sky.com's products/services for 2 to 5 Years.

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2 to 5 Years
2.9

Sky.com ROI Score by Industry

Sky.com's ROI score was rated 2.6 stars by Tech industry customers.

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Tech
2.6

Sky.com Customer Satisfaction (CSAT)

Sky.com Customer Satisfaction (CSAT) Score

77 / 100

Sky.com has an overall Customer Satisfaction score of 77 rated by its users and customers.

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Very Satisfied46%
Satisfied31%
Neither Satisfied nor Dissatisfied0%
Dissatisfied23%
Very Dissatisfied0%
Very Satisfied
46%
Satisfied
31%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
23%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Sky.com Customer Satisfaction

Sky.com's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked Sky.com Customer Satisfaction the Highest

Female
75%
2 to 5 Years
66%

Ranked Sky.com Customer Satisfaction the Lowest

Male
66%

Sky.com Customer Satisfaction Score by Gender

Female customers rated Sky.com's Customer Satisfaction score 9 points higher than Male customers.

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66 / 100
Male
Very Satisfied
33%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
34%
Very Dissatisfied
0%
75 / 100
Female
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
0%

Sky.com Customer Satisfaction Score by Usage

Sky.com's Customer Satisfaction score was rated 66 points by customers who have used Sky.com's products/services for 2 to 5 Years.

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2 to 5 Years
66

Sky.com Customer Service

3.3/5

Sky.com has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About Sky.com's Customer Service

Address

Grant Way,


Website

http://corporate.sky.com


Phone Number

+44 870 240 3000

Quick Insights into Sky.com Customer Service

Sky.com's Customer Service score was rated highest by customers ages 31-35, and rated lowest by Male customers.

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Ranked Sky.com Customer Service the Highest

31-35
3.8
Female
3.6
2 to 5 Years
2.7

Ranked Sky.com Customer Service the Lowest

Male
2.7

Sky.com Customer Service Score by Gender

Female customers rated Sky.com's Customer Service score 0.9 stars higher than Male customers.

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Male

2.7/5

Female

3.6/5

Sky.com Customer Service Score by Age

Sky.com's Customer Service score was rated 3.8 stars by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Sky.com.
0
20
40
60
80
100
31-35
3.8
31-353.8

Sky.com Customer Service Score by Usage

Sky.com's Customer Service score was rated 2.7 stars by customers who have used Sky.com's products/services for 2 to 5 Years.

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2 to 5 Years
2.7

Sky.com Customer Service Score by Industry

Sky.com's Customer Service score was rated 2.5 stars by Tech industry customers.

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Tech
2.5

Sky.com as an Employer

2.6/5

Sky.com has a 2.6/5 stars for its overall company culture rated by their employees

  Sky.com CEO
bottom
25%
CEO of Sky.com

In the Bottom 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Sky.com scored a 5 for Net Promoter Score and a 14 for Employee Net Promoter Score. NPS gauges how likely a customer of Sky.com would recommend the brand to a friend. ENPS measures how likely Sky.com employees would recommend working at Sky.com to a friend.

Net Promoter Score

5
NPS Score
50%Promoters
5%Passive
45%Detractors

Employee Net Promoter Score

14
eNPS Score
50%Promoters
14%Passive
36%Detractors

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