

Com 9 anos de atividades e a proposta de democratizar o fitness de alto padrão, a rede de academias Smart Fit conta com mais de 450 unidades distribuídas em mais de 25 estados brasileiros e Distrito Federal, além de presença no México, Chile, República Dominicana, Peru, Colômbia e Equador, além de mais de 1,6 milhão de clientes. O Grupo Bio Ritmo, que detém as marcas Bio Ritmo e Smart Fit, aparece em destaque em todas as categorias classificadas pelo ranking divulgado em 2016 pela IHRSA (International Health, Racquet & Sportsclub Association), principal entidade de promoção de fitness no mundo. Sendo 5º lugar entre as Top 10 que mais cresceram em unidades entre 2011 – 2016 (acréscimo de 335% no período); 7º lugar em crescimento de número de unidades em um ano (26%), 3º lugar no ranking Top 10 que mais cresceram em faturamento nos últimos 5 anos (acréscimo de 145% no período); 9ª posição em crescimento de receita entre 2015 e 2016 (US$ 52 milhões a mais) e 16º lugar em receita (US$ 270 milhões).Prêmios•
Smart Fit's Net Promoter Score (NPS) is a 67 with 80% Promoters, 7% Passives, and 13% Detractors. Net Promoter Score tracks whether Smart Fit's customers would recommend using the product based on a scale of -100 to 100.
| 80% | Promoters |
|---|---|
| 7% | Passives |
| 13% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2022 -100 | Mar 2022 | -100 |
Sep 2023 0 | Sep 2023 | 0 |
Mar 2024 33 | Mar 2024 | 33 |
Apr 2024 50 | Apr 2024 | 50 |
Jun 2024 67 | Jun 2024 | 67 |
Sep 2024 71 | Sep 2024 | 71 |
Mar 2025 75 | Mar 2025 | 75 |
Jun 2025 77 | Jun 2025 | 77 |
Sep 2025 80 | Sep 2025 | 80 |
Feb 2026 83 | Feb 2026 | 83 |
Mar 2026 71 | Mar 2026 | 71 |
Apr 2026 67 | Apr 2026 | 67 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Smart Fit's NPS was rated 100 by Female customers on Comparably.
Smart Fit's NPS was rated 100 by Female customers on Comparably.
Smart Fit's NPS is not yet rated by Male customers.
Smart Fit's NPS was rated 100 points by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino 100 | Hispanic or Latino | 100 |
Smart Fit's NPS was rated 100 points by customers who have used Smart Fit's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 100 | Less than 1 Year | 100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
93% of Smart Fit users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Smart Fit's Customer Loyalty score was rated 100 by Female customers on Comparably.
Smart Fit's Customer Loyalty score was rated 100% by Hispanic or Latino customers on Comparably.
% who answered "Yes"
Smart Fit's Customer Loyalty score was rated 100% by customers who have used Smart Fit's products/services for Less than 1 Year.
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Smart Fit has an overall Product Quality score of 4.4 out of 5 stars rated by its users and customers.
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Smart Fit’s product quality score is a 4.4 out of 5 as rated by its users and customers.
Smart Fit's Product Quality score was rated highest by Female customers.
Smart Fit's Product Quality score was rated 4.7 by Female customers on Comparably.
Smart Fit's Product Quality score was rated 4.5 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino 4.5 | Hispanic or Latino | 4.5 |
Smart Fit's Product Quality score was rated 4.3 stars by customers who have used Smart Fit's products/services for Less than 1 Year.
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Smart Fit has a value for money and ROI score of 4.3 out of 5 stars rated by its users and customers.
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Smart Fit's ROI score was rated highest by Female customers.
Smart Fit's ROI score was rated 4.9 by Female customers on Comparably.
Smart Fit's ROI score was rated 4.7 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Hispanic or Latino 4.7 | Hispanic or Latino | 4.7 |
Smart Fit's ROI score was rated 4.6 stars by customers who have used Smart Fit's products/services for Less than 1 Year.
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Smart Fit has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Smart Fit has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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Top of Mind Brasília - 2012, 2014, 2015, 2016, 2017•, Top of Mind Cam Brazil
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Smart Fit's Customer Service score was rated highest by Female customers.
Smart Fit's Customer Service score was rated 4.9 by Female customers on Comparably.
Smart Fit's Customer Service score was rated 4.5 stars by Hispanic or Latino customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Hispanic or Latino 4.5 | Hispanic or Latino | 4.5 |
Smart Fit's Customer Service score was rated 4.3 stars by customers who have used Smart Fit's products/services for Less than 1 Year.
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Smart Fit scored a 67 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Smart Fit would recommend the brand to a friend. ENPS measures how likely Smart Fit employees would recommend working at Smart Fit to a friend.
| 80% | Promoters |
|---|---|
| 7% | Passive |
| 13% | Detractors |
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |