60
NPS
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SmartNews
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About SmartNews' Brand
SmartNews is the award-winning, news discovery app loved by millions.
Brand at a Glance
73%
Customer Loyalty
4/5
Product Quality
3.7/5
Pricing
3.3/5
Customer Service
SmartNews NPS
SmartNews's Net Promoter Score (NPS) is a 60 with 60% Promoters, 40% Passives, and 0% Detractors. Net Promoter Score tracks whether SmartNews's customers would recommend using the product based on a scale of -100 to 100.
SmartNews Overall NPS
| 60% | Promoters |
|---|---|
| 40% | Passives |
| 0% | Detractors |
SmartNews NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2021 100 | Aug 2021 | 100 |
Nov 2021 100 | Nov 2021 | 100 |
Dec 2021 66 | Dec 2021 | 66 |
Jul 2022 60 | Jul 2022 | 60 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SmartNews Customer Loyalty
73%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of SmartNews users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
SmartNews Product Quality
4/5
SmartNews has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
Sign Up to unlock SmartNews' overall Product Quality score rated by its users and customers.
SmartNews Product Information
SmartNews’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- http://www.smartnews.com
- Company Size
- 11-50 Employees
Industry
Tech
Content
Media
Mobile App
SaaS
Sports & Entertainment
SmartNews Pricing
SmartNews ROI & Value For Money
3.7/5
SmartNews has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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SmartNews Customer Satisfaction (CSAT)
SmartNews Customer Satisfaction (CSAT) Score
80 / 100
SmartNews has an overall Customer Satisfaction score of 80 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
40%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
SmartNews Customer Service
3.3/5
SmartNews has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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About SmartNews's Customer Service
Address
6-25-16 3F Jingumae, Shibuya-ku, Shubuta, MS 150-0001 Japan
Website
http://www.smartnews.com
Phone Number
81357285596
Consumer vs. Employees
SmartNews scored a 60 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of SmartNews would recommend the brand to a friend. ENPS measures how likely SmartNews employees would recommend working at SmartNews to a friend.
Net Promoter Score
60
NPS Score
| 60% | Promoters |
|---|---|
| 40% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
50
eNPS Score
| 50% | Promoters |
|---|---|
| 50% | Passive |
| 0% | Detractors |
