-30
NPS
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Smile Brands
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About Smile Brands' Brand
Smile Brands is one of the nation’s leading dental support organizations, empowering affiliated dental practices with the support they need to deliver Smiles for Everyone®.
Brand at a Glance
81%
Customer Loyalty
2.4/5
Product Quality
2.6/5
Pricing
2.3/5
Customer Service
Smile Brands CMO
Jody Martin
Jody Martin serves as the Chief Marketing Officer of Smile Brands Inc.. Jody started at Smile Brands Inc. in Jun of 2017. Jody currently resides in the Greater Denver Area.
Smile Brands NPS
Smile Brands's Net Promoter Score (NPS) is a -30 with 35% Promoters, 0% Passives, and 65% Detractors. Net Promoter Score tracks whether Smile Brands's customers would recommend using the product based on a scale of -100 to 100.
Smile Brands Overall NPS
| 35% | Promoters |
|---|---|
| 0% | Passives |
| 65% | Detractors |
Smile Brands NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2021 15 | Mar 2021 | 15 |
Apr 2021 0 | Apr 2021 | 0 |
May 2021 11 | May 2021 | 11 |
Jun 2021 -17 | Jun 2021 | -17 |
Feb 2022 -23 | Feb 2022 | -23 |
Apr 2022 -29 | Apr 2022 | -29 |
Aug 2022 -33 | Aug 2022 | -33 |
Sep 2023 -25 | Sep 2023 | -25 |
Oct 2023 -29 | Oct 2023 | -29 |
Jun 2024 -33 | Jun 2024 | -33 |
Jul 2024 -37 | Jul 2024 | -37 |
Jan 2025 -30 | Jan 2025 | -30 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Smile Brands NPS by Gender
Female customers rated Smile Brands's NPS 50 points higher than Male customers.
Male
-100
Smile Brands's NPS was rated -100 by Male customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Female
-50
Smile Brands's NPS was rated -50 by Female customers on Comparably.
25%
Promoters
0%
Passives
75%
Detractors
Smile Brands NPS by Ethnicity
Smile Brands's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
Other -100 | Other | -100 |
Smile Brands NPS by Usage
Smile Brands's NPS was rated -100 points by customers who have used Smile Brands's products/services for 1 to 2 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -100 | 1 to 2 Years | -100 |
Smile Brands Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Smile Brands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Smile Brands Customer Loyalty Score by Gender
Male customers rated Smile Brands's Customer Loyalty score 22% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Smile Brands.
Male
100%
Yes
Female
78%
Yes
Smile Brands Customer Loyalty Score by Ethnicity
Smile Brands's Customer Loyalty score was rated 100% by both Caucasian and Other customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Smile Brands.
100
out of 100
Caucasian
100
out of 100
Other
Smile Brands Customer Loyalty Score by Usage
Smile Brands's Customer Loyalty score was rated 78% by customers who have used Smile Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Smile Brands Product Quality
2.4/5
Smile Brands has an overall Product Quality score of 2.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Smile Brands' overall Product Quality score rated by its users and customers.
Smile Brands Product Information
Smile Brands’s product quality score is a 2.4 out of 5 as rated by its users and customers.
- Website
- http://www.smilebrands.com/
- Company Size
- 5,001-10,000 Employees
Industry
Healthcare, Hospitals and Medicine
Quick Insights into Smile Brands Product Quality
Smile Brands's Product Quality score was rated highest by Caucasian customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Smile Brands' Product Quality.
Ranked Smile Brands Product Quality the Highest
Ranked Smile Brands Product Quality the Lowest
Smile Brands Product Quality Score by Gender
Female customers rated Smile Brands's Product Quality score 0.6 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Smile Brands.
Male
1.5/5
Female
2.1/5
Smile Brands Product Quality Score by Ethnicity
Smile Brands's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Smile Brands.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Other 1.5 | Other | 1.5 |
Smile Brands Product Quality Score by Usage
Smile Brands's Product Quality score was rated 1.5 stars by customers who have used Smile Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Smile Brands Pricing
Smile Brands ROI & Value For Money
2.6/5
Smile Brands has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Smile Brands' overall ROI score rated by its users and customers.
Quick Insights into Smile Brands ROI
Smile Brands's ROI score was rated highest by Caucasian customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Smile Brands' ROI score.
Ranked Smile Brands ROI the Highest
Ranked Smile Brands ROI the Lowest
Smile Brands ROI Score by Gender
Female customers rated Smile Brands's ROI score 1.2 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Smile Brands.
Male
1.5/5
Female
2.7/5
Smile Brands ROI Score by Ethnicity
Smile Brands's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Smile Brands.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
Other 1.5 | Other | 1.5 |
Smile Brands ROI Score by Usage
Smile Brands's ROI score was rated 1.5 stars by customers who have used Smile Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Smile Brands Customer Satisfaction (CSAT)
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
83%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Smile Brands Customer Satisfaction
Smile Brands's Customer Satisfaction score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Smile Brands' Customer Satisfaction.
Ranked Smile Brands Customer Satisfaction the Highest
Smile Brands Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Smile Brands' Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Smile Brands.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
Smile Brands Customer Service
2.3/5
Smile Brands has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Smile Brands' overall Customer Service score rated by its users and customers.
About Smile Brands's Customer Service
Address
675 Anton Blvd, Costa Mesa, CA 92626
Website
http://www.smilebrands.com/
Phone Number
17146689005
Smile Brands's Social Links
Quick Insights into Smile Brands Customer Service
Smile Brands's Customer Service score was rated highest by Caucasian customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Smile Brands' Customer Service score.
Ranked Smile Brands Customer Service the Highest
Ranked Smile Brands Customer Service the Lowest
Smile Brands Customer Service Score by Gender
Female customers rated Smile Brands's Customer Service score 0.2 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Smile Brands.
Male
1.5/5
Female
1.7/5
Smile Brands Customer Service Score by Ethnicity
Smile Brands's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Smile Brands.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Other 1.5 | Other | 1.5 |
Smile Brands Customer Service Score by Usage
Smile Brands's Customer Service score was rated 1.5 stars by customers who have used Smile Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Smile Brands as an Employer
4.8/5
Smile Brands has a 4.8/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Smile Brands scored a -30 for Net Promoter Score and a 56 for Employee Net Promoter Score. NPS gauges how likely a customer of Smile Brands would recommend the brand to a friend. ENPS measures how likely Smile Brands employees would recommend working at Smile Brands to a friend.
Net Promoter Score
-30
NPS Score
| 35% | Promoters |
|---|---|
| 0% | Passive |
| 65% | Detractors |
Employee Net Promoter Score
56
eNPS Score
| 68% | Promoters |
|---|---|
| 20% | Passive |
| 12% | Detractors |
