

At Smule, we create social music-making experiences for everyone, no talent required. We are a diverse bunch of musicians, techies, designers, engineers, and real-life rock stars who believe that everyone is inherently creative. Based in the sunny and beautiful South of Market in San Francisco, California, our office boasts of an open floor plan with lots of natural light, a jam session space with a grand piano, bass guitar, an electric guitar, a drum set, and much more. Our neighborhood is located a few steps away from AT&T Ballpark with an abundance of restaurants, wine bars, art events, parks, and museums to satisfy your palate.
Smule's Net Promoter Score (NPS) is a 19 with 52% Promoters, 15% Passives, and 33% Detractors. Net Promoter Score tracks whether Smule's customers would recommend using the product based on a scale of -100 to 100.
| 52% | Promoters |
|---|---|
| 15% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2022 20 | Jul 2022 | 20 |
Aug 2022 19 | Aug 2022 | 19 |
Sep 2022 21 | Sep 2022 | 21 |
Oct 2022 23 | Oct 2022 | 23 |
Nov 2022 22 | Nov 2022 | 22 |
Jan 2023 23 | Jan 2023 | 23 |
Feb 2023 19 | Feb 2023 | 19 |
Mar 2023 16 | Mar 2023 | 16 |
Jun 2023 18 | Jun 2023 | 18 |
Dec 2023 20 | Dec 2023 | 20 |
Mar 2024 20 | Mar 2024 | 20 |
Aug 2024 20 | Aug 2024 | 20 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Smule's NPS 1 points higher than Female customers.
Smule's NPS was rated 21 by Male customers on Comparably.
Smule's NPS was rated 20 by Female customers on Comparably.
Smule's NPS was rated 20 points by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 20 | Asian or Pacific Islander | 20 |
Smule's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
Smule's NPS was rated the highest by customers who have used Smule's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 19 | Less than 1 Year | 19 |
1 to 2 Years 100 | 1 to 2 Years | 100 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years -51 | 5 to 10 Years | -51 |
Over 10 Years 17 | Over 10 Years | 17 |
Out of the 3 Smule customer reviews 2 were positive and 1 was constructive. Smule customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
90% of Smule users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Smule's Customer Loyalty score 16% higher than Male customers.
Smule's Customer Loyalty score was rated 100% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Smule's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 100% | 31-35 | 100% |
46-50 82% | 46-50 | 82% |
Smule's Customer Loyalty score was rated the highest by customers who have used Smule's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Smule's Customer Loyalty score was rated 85% by Tech industry customers.
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Smule has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Smule’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Smule's product the highest.
Smule's Product Quality score was rated highest by customers who have used Smule's products/services for 1 to 2 Years, and rated lowest by customers who have used Smule's products/services for Over 10 Years.
Smule's Product Quality score was rated 3.6 by both Female and Male customers on Comparably.
Smule's Product Quality score was rated 3.4 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Smule's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 4.4 | 31-35 | 4.4 |
46-50 3.4 | 46-50 | 3.4 |
Smule's Product Quality score was rated the highest by customers who have used Smule's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Smule's Product Quality score was rated 3.4 stars by Tech industry customers.
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Smule has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Smule's ROI score was rated highest by customers who have used Smule's products/services for 1 to 2 Years, and rated lowest by customers who have used Smule's products/services for 5 to 10 Years.
Female customers rated Smule's ROI score 0.3 stars higher than Male customers.
Smule's ROI score was rated 3.2 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.2 | Asian or Pacific Islander | 3.2 |
Smule's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 3.4 | 31-35 | 3.4 |
46-50 2.5 | 46-50 | 2.5 |
Smule's ROI score was rated the highest by customers who have used Smule's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Smule's ROI score was rated 2.8 stars by Tech industry customers.
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Smule has an overall Customer Satisfaction score of 80 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Smule's Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by Male customers.
Female customers rated Smule's Customer Satisfaction score 2 points higher than Male customers.
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 11% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 22% |
Very Satisfied | 80% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 20% |
Smule's Customer Satisfaction score was rated 100 points by customers ages 31-35 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 100% |
Smule has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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San Francisco, CA 94107
http://www.smule.com
(415) 418-3665
Smule's Customer Service score was rated highest by customers who have used Smule's products/services for 1 to 2 Years, and rated lowest by customers who have used Smule's products/services for Less than 1 Year.
Female customers rated Smule's Customer Service score 0.1 stars higher than Male customers.
Smule's Customer Service score was rated 3 stars by Asian or Pacific Islander customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Smule's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 3.6 | 31-35 | 3.6 |
46-50 3.1 | 46-50 | 3.1 |
Smule's Customer Service score was rated the highest by customers who have used Smule's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Smule's Customer Service score was rated 3 stars by Tech industry customers.
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Smule has a 4.6/5 stars for its overall company culture rated by their employees




Smule scored a 19 for Net Promoter Score and a 61 for Employee Net Promoter Score. NPS gauges how likely a customer of Smule would recommend the brand to a friend. ENPS measures how likely Smule employees would recommend working at Smule to a friend.
| 52% | Promoters |
|---|---|
| 15% | Passive |
| 33% | Detractors |
| 71% | Promoters |
|---|---|
| 19% | Passive |
| 10% | Detractors |