-30
NPS
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SpotOn
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About SpotOn's Brand
SpotOn offers a consumer-facing loyalty platform and a merchant-facing marketing machine.
Brand at a Glance
57%
Customer Loyalty
2.6/5
Product Quality
2.3/5
Pricing
2.4/5
Customer Service
SpotOn NPS
SpotOn's Net Promoter Score (NPS) is a -30 with 30% Promoters, 10% Passives, and 60% Detractors. Net Promoter Score tracks whether SpotOn's customers would recommend using the product based on a scale of -100 to 100.
SpotOn Overall NPS
| 30% | Promoters |
|---|---|
| 10% | Passives |
| 60% | Detractors |
SpotOn NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2023 -24 | Sep 2023 | -24 |
Nov 2023 -22 | Nov 2023 | -22 |
Dec 2023 -25 | Dec 2023 | -25 |
Feb 2024 -27 | Feb 2024 | -27 |
Mar 2024 -27 | Mar 2024 | -27 |
Apr 2024 -30 | Apr 2024 | -30 |
May 2024 -32 | May 2024 | -32 |
Jun 2024 -30 | Jun 2024 | -30 |
Jan 2025 -31 | Jan 2025 | -31 |
May 2025 -29 | May 2025 | -29 |
Jul 2025 -31 | Jul 2025 | -31 |
Oct 2025 -30 | Oct 2025 | -30 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SpotOn NPS by Gender
Male customers rated SpotOn's NPS 49 points higher than Female customers.
Male
-51
SpotOn's NPS was rated -51 by Male customers on Comparably.
18%
Promoters
13%
Passives
69%
Detractors
Female
-100
SpotOn's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
SpotOn NPS by Ethnicity
SpotOn's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -63 | Caucasian | -63 |
African American/Black -51 | African American/Black | -51 |
Other -100 | Other | -100 |
SpotOn NPS by Age
SpotOn's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
SpotOn NPS by Usage
SpotOn's NPS was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -90 | Less than 1 Year | -90 |
1 to 2 Years -50 | 1 to 2 Years | -50 |
SpotOn Customer Reviews
Out of the 7 SpotOn customer reviews 1 was positive and 6 were constructive. SpotOn customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
SpotOn Customer Loyalty
57%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
57% of SpotOn users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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SpotOn Customer Loyalty Score by Gender
Male customers rated SpotOn's Customer Loyalty score 6% higher than Female customers.
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Male
61%
Yes
Female
55%
Yes
SpotOn Customer Loyalty Score by Ethnicity
SpotOn's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of SpotOn.
55
out of 100
Caucasian
55
out of 100
African American/Black
64
out of 100
Other
SpotOn Customer Loyalty Score by Age
SpotOn's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of SpotOn.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 40% | 31-35 | 40% |
36-40 70% | 36-40 | 70% |
41-45 70% | 41-45 | 70% |
51-55 64% | 51-55 | 64% |
SpotOn Customer Loyalty Score by Usage
SpotOn's Customer Loyalty score was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
SpotOn Customer Loyalty Score by Industry
SpotOn's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Hospitality industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
SpotOn Product Quality
2.6/5
SpotOn has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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SpotOn Product Information
SpotOn’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated SpotOn's product the highest. Reviewers from the Restaurants industry rated SpotOn the lowest at 1.5.
- Website
- http://www.spoton.com
- Company Size
- 201-500 Employees
Industry
Tech
AdTech
Quick Insights into SpotOn Product Quality
SpotOn's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers from the Retail industry.
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Ranked SpotOn Product Quality the Highest
Ranked SpotOn Product Quality the Lowest
SpotOn Product Quality Score by Gender
Male customers rated SpotOn's Product Quality score 1 stars higher than Female customers.
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Male
2.5/5
Female
1.5/5
SpotOn Product Quality Score by Ethnicity
SpotOn's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of SpotOn.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
African American/Black 2.7 | African American/Black | 2.7 |
Other 1.5 | Other | 1.5 |
SpotOn Product Quality Score by Age
SpotOn's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of SpotOn.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 2.1 | 36-40 | 2.1 |
41-45 2 | 41-45 | 2 |
51-55 1.5 | 51-55 | 1.5 |
SpotOn Product Quality Score by Usage
SpotOn's Product Quality score was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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SpotOn Product Quality Score by Industry
SpotOn's Product Quality score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.
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SpotOn Pricing
SpotOn ROI & Value For Money
2.3/5
SpotOn has a value for money and ROI score of 2.3 out of 5 stars rated by its users and customers.
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SpotOn Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Restaurants industry think that they had the lowest ROI from SpotOn.
Quick Insights into SpotOn ROI
SpotOn's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers from the Retail industry.
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Ranked SpotOn ROI the Highest
Ranked SpotOn ROI the Lowest
SpotOn ROI Score by Gender
Male customers rated SpotOn's ROI score 0.8 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of SpotOn.
Male
2.3/5
Female
1.5/5
SpotOn ROI Score by Ethnicity
SpotOn's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of SpotOn.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
African American/Black 2.1 | African American/Black | 2.1 |
Other 1.5 | Other | 1.5 |
SpotOn ROI Score by Age
SpotOn's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full ROI by Age data of SpotOn.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 1.8 | 36-40 | 1.8 |
41-45 1.6 | 41-45 | 1.6 |
51-55 1.5 | 51-55 | 1.5 |
SpotOn ROI Score by Usage
SpotOn's ROI score was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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SpotOn ROI Score by Industry
SpotOn's ROI score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.
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SpotOn Customer Satisfaction (CSAT)
SpotOn Customer Satisfaction (CSAT) Score
38 / 100
SpotOn has an overall Customer Satisfaction score of 38 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
23%
Satisfied
15%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
11%
Very Dissatisfied
43%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into SpotOn Customer Satisfaction
SpotOn's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by customers from the Retail industry.
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Ranked SpotOn Customer Satisfaction the Highest
Ranked SpotOn Customer Satisfaction the Lowest
SpotOn Customer Satisfaction Score by Gender
Male customers rated SpotOn's Customer Satisfaction score 0 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of SpotOn.
27 / 100
MaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 7% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 27% | |
Very Dissatisfied | 40% |
0
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 100% |
SpotOn Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
SpotOn's Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SpotOn.
25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
37%
Very Dissatisfied
38%
CSAT according to African American/Black
SpotOn's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
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33 / 100
Very Satisfied
17%
Satisfied
16%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
50%
CSAT according to Other
SpotOn's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of SpotOn.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
SpotOn Customer Satisfaction Score by Age
SpotOn's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of SpotOn.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 0% | |||||||||||||||
| 36-40 | 17% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 51-55 | 0% |
SpotOn Customer Satisfaction Score by Usage
SpotOn's Customer Satisfaction score was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
SpotOn Customer Satisfaction Score by Industry
SpotOn's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "SpotOn Customer Satisfaction Score by Industry",
"text": "SpotOn's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "SpotOn's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 67
},
{
"label": "Hospitality",
"groupId": 523,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "SpotOn's Customer Satisfaction score is rated by Hospitality customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Restaurants",
"groupId": 558,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "SpotOn's Customer Satisfaction score is rated by Restaurants customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Retail",
"groupId": 559,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "SpotOn's Customer Satisfaction score is rated by Retail customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
}
]
}SpotOn Customer Service
2.4/5
SpotOn has an overall Customer Service score of 2.4 out of 5 stars rated by its users and customers.
Sign Up to unlock SpotOn's overall Customer Service score rated by its users and customers.
About SpotOn's Customer Service
Address
300 California St., 4th Floor, San Francisco, CA 94104
Website
http://www.spoton.com
Phone Number
+1-877-814-4102
SpotOn's Social Links
Quick Insights into SpotOn Customer Service
SpotOn's Customer Service score was rated highest by customers from the Tech industry, and rated lowest by customers from the Retail industry.
Sign Up to unlock insights into how customers have ranked SpotOn's Customer Service score.
Ranked SpotOn Customer Service the Highest
Ranked SpotOn Customer Service the Lowest
SpotOn Customer Service Score by Gender
Male customers rated SpotOn's Customer Service score 1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of SpotOn.
Male
2.5/5
Female
1.5/5
SpotOn Customer Service Score by Ethnicity
SpotOn's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of SpotOn.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.9 | Caucasian | 1.9 |
African American/Black 3.1 | African American/Black | 3.1 |
Other 1.5 | Other | 1.5 |
SpotOn Customer Service Score by Age
SpotOn's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of SpotOn.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 2.5 | 36-40 | 2.5 |
41-45 2 | 41-45 | 2 |
51-55 1.5 | 51-55 | 1.5 |
SpotOn Customer Service Score by Usage
SpotOn's Customer Service score was rated the highest by customers who have used SpotOn's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
SpotOn Customer Service Score by Industry
SpotOn's Customer Service score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.
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SpotOn as an Employer
2.6/5
SpotOn has a 2.6/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
SpotOn scored a -30 for Net Promoter Score and a -9 for Employee Net Promoter Score. NPS gauges how likely a customer of SpotOn would recommend the brand to a friend. ENPS measures how likely SpotOn employees would recommend working at SpotOn to a friend.
Net Promoter Score
-30
NPS Score
| 30% | Promoters |
|---|---|
| 10% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
-9
eNPS Score
| 40% | Promoters |
|---|---|
| 11% | Passive |
| 49% | Detractors |
