-18
NPS
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Sterling
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About Sterling's Brand
Sterling provides the foundation of trust and safety our clients need to create great environments for their most essential resource, people. We believe everyone has the right to feel safe.
Brand at a Glance
68%
Customer Loyalty
3.1/5
Product Quality
3.1/5
Pricing
3.1/5
Customer Service
Sterling CMO
Sterling NPS
Sterling's Net Promoter Score (NPS) is a -18 with 38% Promoters, 6% Passives, and 56% Detractors. Net Promoter Score tracks whether Sterling's customers would recommend using the product based on a scale of -100 to 100.
Sterling Overall NPS
| 38% | Promoters |
|---|---|
| 6% | Passives |
| 56% | Detractors |
Sterling NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2021 -100 | Jul 2021 | -100 |
Feb 2022 -100 | Feb 2022 | -100 |
Jul 2022 0 | Jul 2022 | 0 |
Sep 2022 33 | Sep 2022 | 33 |
Nov 2022 10 | Nov 2022 | 10 |
Dec 2022 0 | Dec 2022 | 0 |
Jan 2023 -9 | Jan 2023 | -9 |
Jun 2023 -16 | Jun 2023 | -16 |
Nov 2023 -22 | Nov 2023 | -22 |
Jan 2024 -27 | Jan 2024 | -27 |
Jul 2024 -19 | Jul 2024 | -19 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Sterling NPS by Gender
Sterling's NPS was rated -34 by both Female and Male customers on Comparably.
Male
-34
Sterling's NPS was rated -34 by Male customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Female
-34
Sterling's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Sterling NPS by Ethnicity
Sterling's NPS was rated -100 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Sterling NPS by Age
Sterling's NPS was rated -34 points by customers ages 46-50 on Comparably.
Sterling NPS by Usage
Sterling's NPS was rated -100 points by customers who have used Sterling's products/services for Less than 1 Year.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
Sterling Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Sterling users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Sterling Customer Loyalty Score by Gender
Male customers rated Sterling's Customer Loyalty score 30% higher than Female customers.
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Male
70%
Yes
Female
40%
Yes
Sterling Customer Loyalty Score by Ethnicity
Sterling's Customer Loyalty score was rated 33% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Sterling.
33
out of 100
Caucasian
Sterling Customer Loyalty Score by Age
Sterling's Customer Loyalty score was rated 40% by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Sterling.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 40% | 46-50 | 40% |
Sterling Customer Loyalty Score by Usage
Sterling's Customer Loyalty score was rated 33% by customers who have used Sterling's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Sterling Customer Loyalty Score by Industry
Sterling's Customer Loyalty score was rated 40% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Sterling Product Quality
3.1/5
Sterling has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Sterling Product Information
Sterling’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Sterling's product the highest.
- Company Size
- 5,001-10,000 Employees
Industry
Tech
Quick Insights into Sterling Product Quality
Sterling's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Sterling Product Quality the Highest
Ranked Sterling Product Quality the Lowest
Sterling Product Quality Score by Gender
Male customers rated Sterling's Product Quality score 0.8 stars higher than Female customers.
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Male
3.1/5
Female
2.3/5
Sterling Product Quality Score by Ethnicity
Sterling's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Sterling.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Sterling Product Quality Score by Age
Sterling's Product Quality score was rated 2.3 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Sterling.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 2.3 | 46-50 | 2.3 |
Sterling Product Quality Score by Usage
Sterling's Product Quality score was rated 1.6 stars by customers who have used Sterling's products/services for Less than 1 Year.
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Sterling Product Quality Score by Industry
Sterling's Product Quality score was rated 2 stars by Tech industry customers.
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Sterling Pricing
Sterling ROI & Value For Money
3.1/5
Sterling has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Sterling Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Sterling ROI
Sterling's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Sterling ROI the Highest
Ranked Sterling ROI the Lowest
Sterling ROI Score by Gender
Male customers rated Sterling's ROI score 0.3 stars higher than Female customers.
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Male
2.6/5
Female
2.3/5
Sterling ROI Score by Ethnicity
Sterling's ROI score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Sterling.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Sterling ROI Score by Age
Sterling's ROI score was rated 2.3 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Sterling.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 2.3 | 46-50 | 2.3 |
Sterling ROI Score by Usage
Sterling's ROI score was rated 1.5 stars by customers who have used Sterling's products/services for Less than 1 Year.
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Sterling ROI Score by Industry
Sterling's ROI score was rated 1.5 stars by Tech industry customers.
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Sterling Customer Satisfaction (CSAT)
Sterling Customer Satisfaction (CSAT) Score
64 / 100
Sterling has an overall Customer Satisfaction score of 64 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
43%
Satisfied
21%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
7%
Very Dissatisfied
29%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Sterling Customer Satisfaction
Sterling's Customer Satisfaction score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Sterling Customer Satisfaction the Highest
Ranked Sterling Customer Satisfaction the Lowest
Sterling Customer Satisfaction Score by Gender
Male customers rated Sterling's Customer Satisfaction score 34 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Sterling.
67 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 34% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 33% |
33 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 34% | |
Very Dissatisfied | 33% |
Sterling Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Sterling's Customer Satisfaction (CSAT) score was rated 25% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Sterling.
25 / 100
Very Satisfied
0%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
50%
Sterling Customer Satisfaction Score by Age
Sterling's Customer Satisfaction score was rated 33 points by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Sterling.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 33% |
Sterling Customer Satisfaction Score by Usage
Sterling's Customer Satisfaction score was rated 25 points by customers who have used Sterling's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Sterling Customer Satisfaction Score by Industry
Sterling's Customer Satisfaction score was rated 34 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "Sterling Customer Satisfaction Score by Industry",
"text": "Sterling's Customer Satisfaction score was rated 34 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Sterling's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
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]
}Sterling Customer Service
3.1/5
Sterling has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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About Sterling's Customer Service
Address
One State Stree Plaza, New York City, NY 10004
Website
https://www.sterlingcheck.com/
Quick Insights into Sterling Customer Service
Sterling's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked Sterling's Customer Service score.
Ranked Sterling Customer Service the Highest
Ranked Sterling Customer Service the Lowest
Sterling Customer Service Score by Gender
Male customers rated Sterling's Customer Service score 0.3 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Sterling.
Male
2.6/5
Female
2.3/5
Sterling Customer Service Score by Ethnicity
Sterling's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Sterling.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Sterling Customer Service Score by Age
Sterling's Customer Service score was rated 2.3 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Sterling.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 2.3 | 46-50 | 2.3 |
Sterling Customer Service Score by Usage
Sterling's Customer Service score was rated 1.5 stars by customers who have used Sterling's products/services for Less than 1 Year.
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Sterling Customer Service Score by Industry
Sterling's Customer Service score was rated 1.5 stars by Tech industry customers.
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Sterling as an Employer
4.7/5
Sterling has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Sterling scored a -18 for Net Promoter Score and a 47 for Employee Net Promoter Score. NPS gauges how likely a customer of Sterling would recommend the brand to a friend. ENPS measures how likely Sterling employees would recommend working at Sterling to a friend.
Net Promoter Score
-18
NPS Score
| 38% | Promoters |
|---|---|
| 6% | Passive |
| 56% | Detractors |
Employee Net Promoter Score
47
eNPS Score
| 63% | Promoters |
|---|---|
| 21% | Passive |
| 16% | Detractors |
