45
NPS
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STIHL
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About STIHL's Brand
The number one selling brand of chain saw worldwide, and maker of a full line of handheld outdoor power equipment.
Brand at a Glance
89%
Customer Loyalty
4.2/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service
STIHL NPS
STIHL's Net Promoter Score (NPS) is a 45 with 65% Promoters, 15% Passives, and 20% Detractors. Net Promoter Score tracks whether STIHL's customers would recommend using the product based on a scale of -100 to 100.
STIHL Overall NPS
| 65% | Promoters |
|---|---|
| 15% | Passives |
| 20% | Detractors |
STIHL NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 51 | Mar 2024 | 51 |
Apr 2024 50 | Apr 2024 | 50 |
May 2024 50 | May 2024 | 50 |
Aug 2024 49 | Aug 2024 | 49 |
Sep 2024 46 | Sep 2024 | 46 |
Dec 2024 48 | Dec 2024 | 48 |
Jan 2025 50 | Jan 2025 | 50 |
Feb 2025 50 | Feb 2025 | 50 |
May 2025 49 | May 2025 | 49 |
Jun 2025 46 | Jun 2025 | 46 |
Oct 2025 46 | Oct 2025 | 46 |
Dec 2025 46 | Dec 2025 | 46 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
STIHL NPS by Gender
Female customers rated STIHL's NPS 64 points higher than Male customers.
Male
36
STIHL's NPS was rated 36 by Male customers on Comparably.
65%
Promoters
6%
Passives
29%
Detractors
Female
100
STIHL's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
STIHL NPS by Ethnicity
STIHL's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 55 | Caucasian | 55 |
African American/Black 60 | African American/Black | 60 |
Other -34 | Other | -34 |
STIHL NPS by Age
STIHL's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
STIHL NPS by Usage
STIHL's NPS was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 40 | Less than 1 Year | 40 |
1 to 2 Years 100 | 1 to 2 Years | 100 |
2 to 5 Years 46 | 2 to 5 Years | 46 |
5 to 10 Years 50 | 5 to 10 Years | 50 |
Over 10 Years 32 | Over 10 Years | 32 |
STIHL Customer Reviews
Out of the 5 STIHL customer reviews 3 were positive and 2 were constructive. STIHL customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
STIHL Customer Loyalty
89%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
89% of STIHL users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
STIHL Customer Loyalty Score by Gender
Female customers rated STIHL's Customer Loyalty score 13% higher than Male customers.
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Male
87%
Yes
Female
100%
Yes
STIHL Customer Loyalty Score by Ethnicity
STIHL's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of STIHL.
94
out of 100
Caucasian
82
out of 100
African American/Black
40
out of 100
Other
STIHL Customer Loyalty Score by Age
STIHL's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 51-55.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 85% | 18-25 | 85% |
26-30 100% | 26-30 | 100% |
36-40 100% | 36-40 | 100% |
41-45 87% | 41-45 | 87% |
46-50 82% | 46-50 | 82% |
51-55 70% | 51-55 | 70% |
56-60 100% | 56-60 | 100% |
61-65 100% | 61-65 | 100% |
STIHL Customer Loyalty Score by Usage
STIHL's Customer Loyalty score was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
STIHL Customer Loyalty Score by Industry
STIHL's Customer Loyalty score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
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STIHL Product Quality
4.2/5
STIHL has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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STIHL Product Information
STIHL’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated STIHL's product the highest.
- Website
- http://www.stihlusa.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Ecommerce and Marketplaces
Quick Insights into STIHL Product Quality
STIHL's Product Quality score was rated highest by customers ages 41-45, and rated lowest by customers ages 56-60.
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Ranked STIHL Product Quality the Highest
Ranked STIHL Product Quality the Lowest
STIHL Product Quality Score by Gender
Female customers rated STIHL's Product Quality score 0.6 stars higher than Male customers.
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Male
4.1/5
Female
4.7/5
STIHL Product Quality Score by Ethnicity
STIHL's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of STIHL.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
African American/Black 4.6 | African American/Black | 4.6 |
Other 3.5 | Other | 3.5 |
STIHL Product Quality Score by Age
STIHL's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of STIHL.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 4.3 | 26-30 | 4.3 |
36-40 4.7 | 36-40 | 4.7 |
41-45 5 | 41-45 | 5 |
46-50 3.6 | 46-50 | 3.6 |
51-55 4.2 | 51-55 | 4.2 |
56-60 2.7 | 56-60 | 2.7 |
61-65 3.5 | 61-65 | 3.5 |
STIHL Product Quality Score by Usage
STIHL's Product Quality score was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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STIHL Product Quality Score by Industry
STIHL's Product Quality score was rated 4.8 stars by both Construction and Tech industry customers.
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STIHL Pricing
STIHL ROI & Value For Money
3.9/5
STIHL has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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STIHL Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Tech industry think that they had the lowest ROI from STIHL.
Quick Insights into STIHL ROI
STIHL's ROI score was rated highest by Female customers, and rated lowest by Other customers.
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Ranked STIHL ROI the Highest
Ranked STIHL ROI the Lowest
STIHL ROI Score by Gender
Female customers rated STIHL's ROI score 1 stars higher than Male customers.
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Male
3.7/5
Female
4.7/5
STIHL ROI Score by Ethnicity
STIHL's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of STIHL.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
African American/Black 3.7 | African American/Black | 3.7 |
Other 2.6 | Other | 2.6 |
STIHL ROI Score by Age
STIHL's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of STIHL.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 4.1 | 26-30 | 4.1 |
36-40 4.5 | 36-40 | 4.5 |
41-45 4.3 | 41-45 | 4.3 |
46-50 4 | 46-50 | 4 |
51-55 4 | 51-55 | 4 |
56-60 2.6 | 56-60 | 2.6 |
61-65 3.3 | 61-65 | 3.3 |
STIHL ROI Score by Usage
STIHL's ROI score was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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STIHL ROI Score by Industry
STIHL's ROI score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
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STIHL Customer Satisfaction (CSAT)
STIHL Customer Satisfaction (CSAT) Score
85 / 100
STIHL has an overall Customer Satisfaction score of 85 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
49%
Satisfied
36%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
3%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into STIHL Customer Satisfaction
STIHL's Customer Satisfaction score was rated highest by customers who have used STIHL's products/services for 1 to 2 Years, and rated lowest by Other customers.
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Ranked STIHL Customer Satisfaction the Highest
Ranked STIHL Customer Satisfaction the Lowest
STIHL Customer Satisfaction Score by Gender
Female customers rated STIHL's Customer Satisfaction score 23 points higher than Male customers.
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77 / 100
MaleVery Satisfied | 53% | |
|---|---|---|
Satisfied | 24% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 3% | |
Very Dissatisfied | 17% |
100 / 100
FemaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
STIHL Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
STIHL's Customer Satisfaction (CSAT) score was rated 82% according to Caucasian users and customers.
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82 / 100
Very Satisfied
57%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
4%
Very Dissatisfied
14%
CSAT according to African American/Black
STIHL's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
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100 / 100
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
STIHL's Customer Satisfaction (CSAT) score was rated 33% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of STIHL.
33 / 100
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
STIHL Customer Satisfaction Score by Age
STIHL's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of STIHL.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 41-45 | 86% | |||||||||||||||
| 46-50 | 60% | |||||||||||||||
| 51-55 | 80% | |||||||||||||||
| 56-60 | 50% | |||||||||||||||
| 61-65 | 67% |
STIHL Customer Satisfaction Score by Usage
STIHL's Customer Satisfaction score was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
STIHL Customer Satisfaction Score by Industry
STIHL's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "STIHL Customer Satisfaction Score by Industry",
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"bars": [
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"label": "Tech",
"groupId": 104,
"score": 80,
"stars": 0,
"csatScore": 80,
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"scoreClassName": "",
"scoreLabel": 80
},
{
"label": "Construction",
"groupId": 510,
"score": 100,
"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
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]
}STIHL Customer Service
3.8/5
STIHL has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About STIHL's Customer Service
Address
Virginia Beach, VA
Website
http://www.stihlusa.com
Phone Number
(757) 498-7560
Quick Insights into STIHL Customer Service
STIHL's Customer Service score was rated highest by Female customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked STIHL's Customer Service score.
Ranked STIHL Customer Service the Highest
Ranked STIHL Customer Service the Lowest
STIHL Customer Service Score by Gender
Female customers rated STIHL's Customer Service score 1.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of STIHL.
Male
3.5/5
Female
4.6/5
STIHL Customer Service Score by Ethnicity
STIHL's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of STIHL.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
African American/Black 4.1 | African American/Black | 4.1 |
Other 2 | Other | 2 |
STIHL Customer Service Score by Age
STIHL's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of STIHL.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4.1 | 26-30 | 4.1 |
36-40 4.2 | 36-40 | 4.2 |
41-45 4.1 | 41-45 | 4.1 |
46-50 3.5 | 46-50 | 3.5 |
51-55 3.9 | 51-55 | 3.9 |
56-60 2.5 | 56-60 | 2.5 |
61-65 3.3 | 61-65 | 3.3 |
STIHL Customer Service Score by Usage
STIHL's Customer Service score was rated the highest by customers who have used STIHL's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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STIHL Customer Service Score by Industry
STIHL's Customer Service score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
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STIHL as an Employer
4.3/5
STIHL has a 4.3/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
STIHL scored a 45 for Net Promoter Score and a 25 for Employee Net Promoter Score. NPS gauges how likely a customer of STIHL would recommend the brand to a friend. ENPS measures how likely STIHL employees would recommend working at STIHL to a friend.
Net Promoter Score
45
NPS Score
| 65% | Promoters |
|---|---|
| 15% | Passive |
| 20% | Detractors |
Employee Net Promoter Score
25
eNPS Score
| 53% | Promoters |
|---|---|
| 19% | Passive |
| 28% | Detractors |
