-11
NPS
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Swagbucks
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About Swagbucks' Brand
Swagbucks is the fun rewards program that gives you free gift cards and cash for the everyday things you already do online.
Brand at a Glance
84%
Customer Loyalty
3.1/5
Product Quality
3/5
Pricing
2.9/5
Customer Service
Swagbucks NPS
Swagbucks's Net Promoter Score (NPS) is a -11 with 37% Promoters, 15% Passives, and 48% Detractors. Net Promoter Score tracks whether Swagbucks's customers would recommend using the product based on a scale of -100 to 100.
Swagbucks Overall NPS
| 37% | Promoters |
|---|---|
| 15% | Passives |
| 48% | Detractors |
Swagbucks NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2023 -9 | Oct 2023 | -9 |
Nov 2023 -7 | Nov 2023 | -7 |
Dec 2023 -8 | Dec 2023 | -8 |
Mar 2024 -8 | Mar 2024 | -8 |
Apr 2024 -9 | Apr 2024 | -9 |
May 2024 -7 | May 2024 | -7 |
Dec 2024 -7 | Dec 2024 | -7 |
Jan 2025 -9 | Jan 2025 | -9 |
Mar 2025 -12 | Mar 2025 | -12 |
Jul 2025 -10 | Jul 2025 | -10 |
Aug 2025 -10 | Aug 2025 | -10 |
Oct 2025 -12 | Oct 2025 | -12 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Swagbucks NPS by Gender
Male customers rated Swagbucks's NPS 48 points higher than Female customers.
Male
13
Swagbucks's NPS was rated 13 by Male customers on Comparably.
48%
Promoters
17%
Passives
35%
Detractors
Female
-35
Swagbucks's NPS was rated -35 by Female customers on Comparably.
26%
Promoters
13%
Passives
61%
Detractors
Swagbucks NPS by Ethnicity
Swagbucks's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -32 | Caucasian | -32 |
Hispanic or Latino -20 | Hispanic or Latino | -20 |
African American/Black 17 | African American/Black | 17 |
Other 19 | Other | 19 |
Swagbucks NPS by Age
Swagbucks's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
Swagbucks NPS by Usage
Swagbucks's NPS was rated the highest by customers who have used Swagbucks's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -14 | Less than 1 Year | -14 |
1 to 2 Years 34 | 1 to 2 Years | 34 |
2 to 5 Years -25 | 2 to 5 Years | -25 |
5 to 10 Years 25 | 5 to 10 Years | 25 |
Swagbucks Customer Reviews
Out of the 15 Swagbucks customer reviews 10 were positive and 5 were constructive. Swagbucks customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Swagbucks Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Swagbucks users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Swagbucks Customer Loyalty Score by Gender
Female customers rated Swagbucks's Customer Loyalty score 1% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Swagbucks.
Male
91%
Yes
Female
92%
Yes
Swagbucks Customer Loyalty Score by Ethnicity
Swagbucks's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Swagbucks.
84
out of 100
Caucasian
100
out of 100
Hispanic or Latino
100
out of 100
African American/Black
92
out of 100
Other
Swagbucks Customer Loyalty Score by Age
Swagbucks's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Swagbucks.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 94% | 18-25 | 94% |
26-30 100% | 26-30 | 100% |
31-35 85% | 31-35 | 85% |
36-40 100% | 36-40 | 100% |
41-45 87% | 41-45 | 87% |
46-50 78% | 46-50 | 78% |
51-55 82% | 51-55 | 82% |
56-60 78% | 56-60 | 78% |
66+ 100% | 66+ | 100% |
Swagbucks Customer Loyalty Score by Usage
Swagbucks's Customer Loyalty score was rated the highest by customers who have used Swagbucks's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Swagbucks Customer Loyalty Score by Industry
Swagbucks's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Swagbucks Product Quality
3.1/5
Swagbucks has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Swagbucks' overall Product Quality score rated by its users and customers.
Swagbucks Product Information
Swagbucks’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Construction industry rated Swagbucks's product the highest. Reviewers from the Education industry rated Swagbucks the lowest at 2.8.
- Website
- http://www.swagbucks.com
- Company Size
- 201-500 Employees
Industry
Tech
AdTech
Business Services
Ecommerce and Marketplaces
FinTech
Media
Mobile App
SaaS
Sports & Entertainment
Quick Insights into Swagbucks Product Quality
Swagbucks's Product Quality score was rated highest by customers from the Construction industry, and rated lowest by customers ages 56-60.
Sign Up to unlock insights into how customers have ranked Swagbucks' Product Quality.
Ranked Swagbucks Product Quality the Highest
Ranked Swagbucks Product Quality the Lowest
Swagbucks Product Quality Score by Gender
Swagbucks's Product Quality score was rated 3.3 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Swagbucks.
Male
3.3/5
Female
3.3/5
Swagbucks Product Quality Score by Ethnicity
Swagbucks's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Swagbucks.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 3.3 | African American/Black | 3.3 |
Other 4.2 | Other | 4.2 |
Swagbucks Product Quality Score by Age
Swagbucks's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Swagbucks.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 2.9 | 26-30 | 2.9 |
31-35 2.5 | 31-35 | 2.5 |
36-40 4.1 | 36-40 | 4.1 |
41-45 3.2 | 41-45 | 3.2 |
46-50 2.6 | 46-50 | 2.6 |
51-55 3.4 | 51-55 | 3.4 |
56-60 2.1 | 56-60 | 2.1 |
66+ 2.8 | 66+ | 2.8 |
Swagbucks Product Quality Score by Usage
Swagbucks's Product Quality score was rated the highest by customers who have used Swagbucks's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Swagbucks Product Quality Score by Industry
Swagbucks's Product Quality score was rated the highest by Construction industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Swagbucks Pricing
Swagbucks ROI & Value For Money
3/5
Swagbucks has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Swagbucks' overall ROI score rated by its users and customers.
Swagbucks Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Education industry think that they had the lowest ROI from Swagbucks.
Quick Insights into Swagbucks ROI
Swagbucks's ROI score was rated highest by customers from the Construction industry, and rated lowest by customers ages 56-60.
Sign Up to unlock insights into how customers have ranked Swagbucks' ROI score.
Ranked Swagbucks ROI the Highest
Ranked Swagbucks ROI the Lowest
Swagbucks ROI Score by Gender
Swagbucks's ROI score was rated 3 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Swagbucks.
Male
3/5
Female
3/5
Swagbucks ROI Score by Ethnicity
Swagbucks's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Swagbucks.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 2.5 | African American/Black | 2.5 |
Other 3.2 | Other | 3.2 |
Swagbucks ROI Score by Age
Swagbucks's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Swagbucks.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.2 | 18-25 | 3.2 |
26-30 2.6 | 26-30 | 2.6 |
31-35 2.4 | 31-35 | 2.4 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.2 | 41-45 | 3.2 |
46-50 2.5 | 46-50 | 2.5 |
51-55 3 | 51-55 | 3 |
56-60 2.2 | 56-60 | 2.2 |
66+ 2.6 | 66+ | 2.6 |
Swagbucks ROI Score by Usage
Swagbucks's ROI score was rated the highest by customers who have used Swagbucks's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Swagbucks ROI Score by Industry
Swagbucks's ROI score was rated the highest by Construction industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Swagbucks Customer Satisfaction (CSAT)
Swagbucks Customer Satisfaction (CSAT) Score
54 / 100
Swagbucks has an overall Customer Satisfaction score of 54 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
24%
Neither Satisfied nor Dissatisfied
21%
Dissatisfied
8%
Very Dissatisfied
17%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Swagbucks Customer Satisfaction
Swagbucks's Customer Satisfaction score was rated highest by customers from the Construction industry, and rated lowest by customers ages 46-50.
Sign Up to unlock insights into how customers have ranked Swagbucks' Customer Satisfaction.
Ranked Swagbucks Customer Satisfaction the Highest
Ranked Swagbucks Customer Satisfaction the Lowest
Swagbucks Customer Satisfaction Score by Gender
Male customers rated Swagbucks's Customer Satisfaction score 6 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Swagbucks.
61 / 100
MaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 29% | |
Neither Satisfied nor Dissatisfied | 18% | |
Dissatisfied | 3% | |
Very Dissatisfied | 18% |
55 / 100
FemaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 18% | |
Dissatisfied | 18% | |
Very Dissatisfied | 9% |
Swagbucks Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Swagbucks' Customer Satisfaction (CSAT) score was rated 46% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Swagbucks.
46 / 100
Very Satisfied
21%
Satisfied
25%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
7%
Very Dissatisfied
25%
CSAT according to Hispanic or Latino
Swagbucks' Customer Satisfaction (CSAT) score was rated 60% according to Hispanic or Latino users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Swagbucks.
60 / 100
Very Satisfied
20%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
40%
Very Dissatisfied
0%
CSAT according to African American/Black
Swagbucks' Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Swagbucks.
60 / 100
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
40%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Swagbucks' Customer Satisfaction (CSAT) score was rated 73% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Swagbucks.
73 / 100
Very Satisfied
55%
Satisfied
18%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
9%
Swagbucks Customer Satisfaction Score by Age
Swagbucks's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Swagbucks.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 77% | |||||||||||||||
| 26-30 | 34% | |||||||||||||||
| 31-35 | 66% | |||||||||||||||
| 36-40 | 75% | |||||||||||||||
| 41-45 | 80% | |||||||||||||||
| 46-50 | 0% | |||||||||||||||
| 51-55 | 60% | |||||||||||||||
| 56-60 | 25% |
Swagbucks Customer Satisfaction Score by Usage
Swagbucks's Customer Satisfaction score was rated the highest by customers who have used Swagbucks's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Swagbucks Customer Satisfaction Score by Industry
Swagbucks's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Swagbucks Customer Satisfaction Score by Industry",
"text": "Swagbucks's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "Swagbucks's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 66
},
{
"label": "Accounting",
"groupId": 495,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Swagbucks's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Construction",
"groupId": 510,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Swagbucks's Customer Satisfaction score is rated by Construction customers on Comparably.",
"scoreClassName": "max",
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},
{
"label": "Restaurants",
"groupId": 558,
"score": 100,
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"scoreClassName": "max",
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]
}Swagbucks Customer Service
2.9/5
Swagbucks has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Swagbucks' overall Customer Service score rated by its users and customers.
About Swagbucks's Customer Service
Address
100 N. Sepulveda Boulevard, Floor 8, El Segundo, CA
Website
http://www.swagbucks.com
Quick Insights into Swagbucks Customer Service
Swagbucks's Customer Service score was rated highest by customers from the Construction industry, and rated lowest by customers ages 46-50.
Sign Up to unlock insights into how customers have ranked Swagbucks' Customer Service score.
Ranked Swagbucks Customer Service the Highest
Ranked Swagbucks Customer Service the Lowest
Swagbucks Customer Service Score by Gender
Male customers rated Swagbucks's Customer Service score 0.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Swagbucks.
Male
2.9/5
Female
2.8/5
Swagbucks Customer Service Score by Ethnicity
Swagbucks's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Swagbucks.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 2.4 | African American/Black | 2.4 |
Other 3.6 | Other | 3.6 |
Swagbucks Customer Service Score by Age
Swagbucks's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Swagbucks.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
26-30 3 | 26-30 | 3 |
31-35 1.9 | 31-35 | 1.9 |
36-40 3.6 | 36-40 | 3.6 |
41-45 2.9 | 41-45 | 2.9 |
46-50 1.5 | 46-50 | 1.5 |
51-55 3.3 | 51-55 | 3.3 |
56-60 2 | 56-60 | 2 |
66+ 2.8 | 66+ | 2.8 |
Swagbucks Customer Service Score by Usage
Swagbucks's Customer Service score was rated the highest by customers who have used Swagbucks's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Swagbucks Customer Service Score by Industry
Swagbucks's Customer Service score was rated the highest by Construction industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Swagbucks as an Employer
3.9/5
Swagbucks has a 3.9/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
Swagbucks scored a -11 for Net Promoter Score and a 32 for Employee Net Promoter Score. NPS gauges how likely a customer of Swagbucks would recommend the brand to a friend. ENPS measures how likely Swagbucks employees would recommend working at Swagbucks to a friend.
Net Promoter Score
-11
NPS Score
| 37% | Promoters |
|---|---|
| 15% | Passive |
| 48% | Detractors |
Employee Net Promoter Score
32
eNPS Score
| 58% | Promoters |
|---|---|
| 16% | Passive |
| 26% | Detractors |
