

Symrise AG develops, produces, and sells flavors, fragrances, aroma, molecules, and cosmetic ingredients.
Symrise's Net Promoter Score (NPS) is a 21 with 54% Promoters, 13% Passives, and 33% Detractors. Net Promoter Score tracks whether Symrise's customers would recommend using the product based on a scale of -100 to 100.
| 54% | Promoters |
|---|---|
| 13% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2023 8 | Aug 2023 | 8 |
Oct 2023 5 | Oct 2023 | 5 |
Dec 2023 5 | Dec 2023 | 5 |
Jan 2024 6 | Jan 2024 | 6 |
Feb 2024 8 | Feb 2024 | 8 |
Mar 2024 9 | Mar 2024 | 9 |
Apr 2024 13 | Apr 2024 | 13 |
Jun 2024 15 | Jun 2024 | 15 |
Apr 2025 16 | Apr 2025 | 16 |
May 2025 18 | May 2025 | 18 |
Jun 2025 20 | Jun 2025 | 20 |
Jan 2026 19 | Jan 2026 | 19 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Symrise's NPS 48 points higher than Female customers.
Symrise's NPS was rated 28 by Male customers on Comparably.
Symrise's NPS was rated -20 by Female customers on Comparably.
Symrise's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Asian or Pacific Islander -34 | Asian or Pacific Islander | -34 |
Other 0 | Other | 0 |
Symrise's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Symrise's NPS was rated the highest by customers who have used Symrise's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years -25 | 5 to 10 Years | -25 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Symrise users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Symrise's Customer Loyalty score 36% higher than Female customers.
Symrise's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Symrise's Customer Loyalty score was rated 100% by customers ages 36-40 and customers ages 56-60 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 100% | 36-40 | 100% |
56-60 100% | 56-60 | 100% |
Symrise's Customer Loyalty score was rated the highest by customers who have used Symrise's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Symrise's Customer Loyalty score was rated 82% by Chemicals industry customers.
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Symrise has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Symrise’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Chemicals industry rated Symrise's product the highest.
Symrise's Product Quality score was rated highest by customers ages 36-40, and rated lowest by customers who have used Symrise's products/services for Less than 1 Year.
Male customers rated Symrise's Product Quality score 0.1 stars higher than Female customers.
Symrise's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.6 | Other | 3.6 |
Symrise's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
36-40 4.6 | 36-40 | 4.6 |
56-60 3.5 | 56-60 | 3.5 |
Symrise's Product Quality score was rated the highest by customers who have used Symrise's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Symrise's Product Quality score was rated 4.3 stars by Chemicals industry customers.
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Symrise has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Chemicals industry.
Symrise's ROI score was rated highest by customers ages 36-40, and rated lowest by customers who have used Symrise's products/services for Less than 1 Year.
Male customers rated Symrise's ROI score 1.3 stars higher than Female customers.
Symrise's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 3.5 | Other | 3.5 |
Symrise's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
36-40 4.5 | 36-40 | 4.5 |
56-60 3.6 | 56-60 | 3.6 |
Symrise's ROI score was rated the highest by customers who have used Symrise's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Symrise's ROI score was rated 4 stars by Chemicals industry customers.
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Symrise has an overall Customer Satisfaction score of 76 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Symrise's Customer Satisfaction score was rated highest by customers ages 36-40, and rated lowest by Caucasian customers.
Male customers rated Symrise's Customer Satisfaction score 20 points higher than Female customers.
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 20% |
Symrise's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Symrise's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Symrise's Customer Satisfaction (CSAT) score was rated 75% according to Other users and customers.
Symrise's Customer Satisfaction score was rated 100 points by customers ages 36-40 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 100% |
Symrise's Customer Satisfaction score was rated 75 points by customers who have used Symrise's products/services for 2 to 5 Years, and by customers with 5 to 10 Years of usage.
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Symrise's Customer Satisfaction score was rated 80 points by Chemicals industry customers.
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}Symrise has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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Mühlenfeldstrasse 1,
https://www.symrise.com/
49 5531 90 0
Symrise's Customer Service score was rated highest by customers ages 36-40, and rated lowest by customers who have used Symrise's products/services for Less than 1 Year.
Male customers rated Symrise's Customer Service score 0.9 stars higher than Female customers.
Symrise's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 3.4 | Other | 3.4 |
Symrise's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 4.5 | 36-40 | 4.5 |
56-60 3.3 | 56-60 | 3.3 |
Symrise's Customer Service score was rated the highest by customers who have used Symrise's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Symrise's Customer Service score was rated 3.8 stars by Chemicals industry customers.
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Symrise has a 4.3/5 stars for its overall company culture rated by their employees

Symrise scored a 21 for Net Promoter Score and a 16 for Employee Net Promoter Score. NPS gauges how likely a customer of Symrise would recommend the brand to a friend. ENPS measures how likely Symrise employees would recommend working at Symrise to a friend.
| 54% | Promoters |
|---|---|
| 13% | Passive |
| 33% | Detractors |
| 43% | Promoters |
|---|---|
| 30% | Passive |
| 27% | Detractors |