-13
NPS
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Tata Sky Ltd.
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About Tata Sky Ltd. Brand
Incorporated in 2004, Tata Sky Ltd is a joint venture between Tata Sons and 21st Century Fox.
Brand at a Glance
93%
Customer Loyalty
2.8/5
Product Quality
2.7/5
Pricing
3.1/5
Customer Service
Tata Sky Ltd. NPS
Tata Sky Ltd.'s Net Promoter Score (NPS) is a -13 with 37% Promoters, 13% Passives, and 50% Detractors. Net Promoter Score tracks whether Tata Sky Ltd.'s customers would recommend using the product based on a scale of -100 to 100.
Tata Sky Ltd. Overall NPS
| 37% | Promoters |
|---|---|
| 13% | Passives |
| 50% | Detractors |
Tata Sky Ltd. NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2023 -24 | May 2023 | -24 |
Jul 2023 -28 | Jul 2023 | -28 |
Aug 2023 -20 | Aug 2023 | -20 |
Sep 2023 -14 | Sep 2023 | -14 |
Nov 2023 -19 | Nov 2023 | -19 |
Dec 2023 -21 | Dec 2023 | -21 |
Jan 2024 -17 | Jan 2024 | -17 |
Feb 2024 -18 | Feb 2024 | -18 |
Mar 2024 -21 | Mar 2024 | -21 |
Jun 2024 -20 | Jun 2024 | -20 |
Nov 2024 -15 | Nov 2024 | -15 |
May 2025 -14 | May 2025 | -14 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Tata Sky Ltd. NPS by Gender
Tata Sky Ltd.'s NPS was rated -76 by Male customers on Comparably.
Male
-76
Tata Sky Ltd.'s NPS was rated -76 by Male customers on Comparably.
12%
Promoters
0%
Passives
88%
Detractors
Female
N/A
Tata Sky Ltd.'s NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Tata Sky Ltd. NPS by Ethnicity
Tata Sky Ltd.'s NPS was rated -66 points by Other customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Other -66 | Other | -66 |
Tata Sky Ltd. NPS by Age
Tata Sky Ltd.'s NPS was rated -34 points by customers ages 18-25 on Comparably.
Tata Sky Ltd. NPS by Usage
Tata Sky Ltd.'s NPS was rated the highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
Over 10 Years -100 | Over 10 Years | -100 |
Tata Sky Ltd. Customer Reviews
Out of the 3 Tata Sky Ltd. customer reviews 0 were positive and 3 were constructive. Tata Sky Ltd. customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
Tata Sky Ltd. Customer Loyalty
93%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
93% of Tata Sky Ltd. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Tata Sky Ltd. Customer Loyalty Score by Gender
Tata Sky Ltd.'s Customer Loyalty score was rated 89 by Male customers on Comparably.
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Male
89%
Yes
Female
N/A
Yes
Tata Sky Ltd. Customer Loyalty Score by Ethnicity
Tata Sky Ltd.'s Customer Loyalty score was rated 85% by Other customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Tata Sky Ltd..
85
out of 100
Other
Tata Sky Ltd. Customer Loyalty Score by Age
Tata Sky Ltd.'s Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Tata Sky Ltd..
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
Tata Sky Ltd. Customer Loyalty Score by Usage
Tata Sky Ltd.'s Customer Loyalty score was rated the highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Tata Sky Ltd. Product Quality
2.8/5
Tata Sky Ltd. has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Tata Sky Ltd. Product Information
Tata Sky Ltd.’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Company Size
- 1,001-5,000 Employees
Industry
Tech
AdTech
Business Services
Content
Media
Sports & Entertainment
Quick Insights into Tata Sky Ltd. Product Quality
Tata Sky Ltd.'s Product Quality score was rated highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and rated lowest by customers who have used Tata Sky Ltd.'s products/services for Over 10 Years.
Sign Up to unlock insights into how customers have ranked Tata Sky Ltd. Product Quality.
Ranked Tata Sky Ltd. Product Quality the Highest
Ranked Tata Sky Ltd. Product Quality the Lowest
Tata Sky Ltd. Product Quality Score by Gender
Tata Sky Ltd.'s Product Quality score was rated 1.5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Tata Sky Ltd..
Male
1.5/5
Female
N/A
Tata Sky Ltd. Product Quality Score by Ethnicity
Tata Sky Ltd.'s Product Quality score was rated 1.5 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Tata Sky Ltd..
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Other 1.5 | Other | 1.5 |
Tata Sky Ltd. Product Quality Score by Age
Tata Sky Ltd.'s Product Quality score was rated 2 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Tata Sky Ltd..
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
Tata Sky Ltd. Product Quality Score by Usage
Tata Sky Ltd.'s Product Quality score was rated the highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Tata Sky Ltd. Pricing
Tata Sky Ltd. ROI & Value For Money
2.7/5
Tata Sky Ltd. has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
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Quick Insights into Tata Sky Ltd. ROI
Tata Sky Ltd.'s ROI score was rated highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and rated lowest by customers who have used Tata Sky Ltd.'s products/services for Over 10 Years.
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Ranked Tata Sky Ltd. ROI the Highest
Ranked Tata Sky Ltd. ROI the Lowest
Tata Sky Ltd. ROI Score by Gender
Tata Sky Ltd.'s ROI score was rated 1.5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Tata Sky Ltd..
Male
1.5/5
Female
N/A
Tata Sky Ltd. ROI Score by Ethnicity
Tata Sky Ltd.'s ROI score was rated 1.5 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Tata Sky Ltd..
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Other 1.5 | Other | 1.5 |
Tata Sky Ltd. ROI Score by Age
Tata Sky Ltd.'s ROI score was rated 2.1 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Tata Sky Ltd..
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.1 | 18-25 | 2.1 |
Tata Sky Ltd. ROI Score by Usage
Tata Sky Ltd.'s ROI score was rated the highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Tata Sky Ltd. Customer Satisfaction (CSAT)
Tata Sky Ltd. Customer Satisfaction (CSAT) Score
52 / 100
Tata Sky Ltd. has an overall Customer Satisfaction score of 52 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
15%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
4%
Very Dissatisfied
33%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Tata Sky Ltd. Customer Satisfaction
Tata Sky Ltd.'s Customer Satisfaction score was rated highest by Other customers.
Sign Up to unlock insights into how customers have ranked Tata Sky Ltd. Customer Satisfaction.
Ranked Tata Sky Ltd. Customer Satisfaction the Highest
Tata Sky Ltd. Customer Satisfaction Score by Gender
Tata Sky Ltd.'s Customer Satisfaction score was rated 17 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Tata Sky Ltd..
17 / 100
MaleVery Satisfied | 17% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 83% |
Tata Sky Ltd. Customer Satisfaction Score by Ethnicity
CSAT according to Other
Tata Sky Ltd. Customer Satisfaction (CSAT) score was rated 20% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Tata Sky Ltd..
20 / 100
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
80%
Tata Sky Ltd. Customer Satisfaction Score by Usage
Tata Sky Ltd.'s Customer Satisfaction score was rated 0 points by customers who have used Tata Sky Ltd.'s products/services for Over 10 Years.
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Tata Sky Ltd. Customer Service
3.1/5
Tata Sky Ltd. has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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About Tata Sky Ltd.'s Customer Service
Website
http://www.tatasky.com/wps/portal
Quick Insights into Tata Sky Ltd. Customer Service
Tata Sky Ltd.'s Customer Service score was rated highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and rated lowest by customers who have used Tata Sky Ltd.'s products/services for Over 10 Years.
Sign Up to unlock insights into how customers have ranked Tata Sky Ltd. Customer Service score.
Ranked Tata Sky Ltd. Customer Service the Highest
Ranked Tata Sky Ltd. Customer Service the Lowest
Tata Sky Ltd. Customer Service Score by Gender
Tata Sky Ltd.'s Customer Service score was rated 1.5 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Tata Sky Ltd..
Male
1.5/5
Female
N/A
Tata Sky Ltd. Customer Service Score by Ethnicity
Tata Sky Ltd.'s Customer Service score was rated 1.5 stars by Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Tata Sky Ltd..
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Other 1.5 | Other | 1.5 |
Tata Sky Ltd. Customer Service Score by Age
Tata Sky Ltd.'s Customer Service score was rated 2.6 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Tata Sky Ltd..
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.6 | 18-25 | 2.6 |
Tata Sky Ltd. Customer Service Score by Usage
Tata Sky Ltd.'s Customer Service score was rated the highest by customers who have used Tata Sky Ltd.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Tata Sky Ltd. as an Employer
4.1/5
Tata Sky Ltd. has a 4.1/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
Tata Sky Ltd. scored a -13 for Net Promoter Score and a -10 for Employee Net Promoter Score. NPS gauges how likely a customer of Tata Sky Ltd. would recommend the brand to a friend. ENPS measures how likely Tata Sky Ltd. employees would recommend working at Tata Sky Ltd. to a friend.
Net Promoter Score
-13
NPS Score
| 37% | Promoters |
|---|---|
| 13% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-10
eNPS Score
| 45% | Promoters |
|---|---|
| 0% | Passive |
| 55% | Detractors |
