

TDS Telecommunications Corp.'s Net Promoter Score (NPS) is a -52 with 22% Promoters, 4% Passives, and 74% Detractors. Net Promoter Score tracks whether TDS Telecommunications Corp.'s customers would recommend using the product based on a scale of -100 to 100.
| 22% | Promoters |
|---|---|
| 4% | Passives |
| 74% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2023 -73 | Aug 2023 | -73 |
Sep 2023 -63 | Sep 2023 | -63 |
Nov 2023 -65 | Nov 2023 | -65 |
Dec 2023 -67 | Dec 2023 | -67 |
Jan 2024 -69 | Jan 2024 | -69 |
Apr 2024 -65 | Apr 2024 | -65 |
May 2024 -57 | May 2024 | -57 |
Aug 2024 -51 | Aug 2024 | -51 |
Nov 2024 -43 | Nov 2024 | -43 |
Dec 2024 -48 | Dec 2024 | -48 |
Sep 2025 -50 | Sep 2025 | -50 |
Oct 2025 -52 | Oct 2025 | -52 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated TDS Telecommunications Corp.'s NPS 28 points higher than Female customers.
TDS Telecommunications Corp.'s NPS was rated -72 by Male customers on Comparably.
TDS Telecommunications Corp.'s NPS was rated -100 by Female customers on Comparably.
TDS Telecommunications Corp.'s NPS was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Other -34 | Other | -34 |
TDS Telecommunications Corp.'s NPS was rated -100 points by customers ages 61-65 and customers ages 66+ on Comparably.
TDS Telecommunications Corp.'s NPS was rated the highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -60 | 1 to 2 Years | -60 |
5 to 10 Years -100 | 5 to 10 Years | -100 |
Over 10 Years -100 | Over 10 Years | -100 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of TDS Telecommunications Corp. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated TDS Telecommunications Corp.'s Customer Loyalty score 21% higher than Female customers.
TDS Telecommunications Corp.'s Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
TDS Telecommunications Corp.'s Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
61-65 78% | 61-65 | 78% |
66+ 74% | 66+ | 74% |
TDS Telecommunications Corp.'s Customer Loyalty score was rated the highest by customers who have used TDS Telecommunications Corp.'s products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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TDS Telecommunications Corp. has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.
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TDS Telecommunications Corp.’s product quality score is a 2 out of 5 as rated by its users and customers.
TDS Telecommunications Corp.'s Product Quality score was rated highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and rated lowest by customers who have used TDS Telecommunications Corp.'s products/services for Over 10 Years.
TDS Telecommunications Corp.'s Product Quality score was rated 1.5 by both Female and Male customers on Comparably.
TDS Telecommunications Corp.'s Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Other 1.6 | Other | 1.6 |
TDS Telecommunications Corp.'s Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
61-65 1.6 | 61-65 | 1.6 |
66+ 1.5 | 66+ | 1.5 |
TDS Telecommunications Corp.'s Product Quality score was rated the highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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TDS Telecommunications Corp. has a value for money and ROI score of 1.9 out of 5 stars rated by its users and customers.
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TDS Telecommunications Corp.'s ROI score was rated highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and rated lowest by customers who have used TDS Telecommunications Corp.'s products/services for Over 10 Years.
Male customers rated TDS Telecommunications Corp.'s ROI score 0.1 stars higher than Female customers.
TDS Telecommunications Corp.'s ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Other 1.6 | Other | 1.6 |
TDS Telecommunications Corp.'s ROI score was rated 1.5 stars by customers ages 61-65 and customers ages 66+ on Comparably.
| Summary | Age | Score |
|---|---|---|
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
TDS Telecommunications Corp.'s ROI score was rated the highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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TDS Telecommunications Corp. has an overall Customer Satisfaction score of 8 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
TDS Telecommunications Corp.'s Customer Satisfaction score was rated highest by Other customers, and rated lowest by customers who have used TDS Telecommunications Corp.'s products/services for Over 10 Years.
Male customers rated TDS Telecommunications Corp.'s Customer Satisfaction score 0 points higher than Female customers.
Very Satisfied | 14% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 14% | |
Dissatisfied | 14% | |
Very Dissatisfied | 58% |
Very Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 12% | |
Dissatisfied | 0% | |
Very Dissatisfied | 88% |
TDS Telecommunications Corp. Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
TDS Telecommunications Corp. Customer Satisfaction (CSAT) score was rated 33% according to Other users and customers.
TDS Telecommunications Corp.'s Customer Satisfaction score was rated 0 points by customers ages 61-65 and customers ages 66+ on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 61-65 | 0% | |||||||||||||||
| 66+ | 0% |
TDS Telecommunications Corp.'s Customer Satisfaction score was rated the highest by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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TDS Telecommunications Corp. has an overall Customer Service score of 1.6 out of 5 stars rated by its users and customers.
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TDS Telecommunications Corp.'s Customer Service score was rated highest by Other customers, and rated lowest by customers who have used TDS Telecommunications Corp.'s products/services for Over 10 Years.
TDS Telecommunications Corp.'s Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
TDS Telecommunications Corp.'s Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Other 1.6 | Other | 1.6 |
TDS Telecommunications Corp.'s Customer Service score was rated 1.5 stars by customers ages 61-65 and customers ages 66+ on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
TDS Telecommunications Corp.'s Customer Service score was rated 1.5 stars by customers who have used TDS Telecommunications Corp.'s products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.
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TDS Telecommunications Corp. has a 4.1/5 stars for its overall company culture rated by their employees

In the Top 30% of Similar Sized Companies on Comparably.
TDS Telecommunications Corp. scored a -52 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of TDS Telecommunications Corp. would recommend the brand to a friend. ENPS measures how likely TDS Telecommunications Corp. employees would recommend working at TDS Telecommunications Corp. to a friend.
| 22% | Promoters |
|---|---|
| 4% | Passive |
| 74% | Detractors |
| 50% | Promoters |
|---|---|
| 17% | Passive |
| 33% | Detractors |