-10
NPS
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TEGNA
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About TEGNA's Brand
Tegna, Inc. (stylized as TEGNA) is a publicly traded broadcast and digital media company headquartered in McLean, Virginia.
Brand at a Glance
51%
Customer Loyalty
2.8/5
Product Quality
2.6/5
Pricing
2.3/5
Customer Service
TEGNA NPS
TEGNA's Net Promoter Score (NPS) is a -10 with 41% Promoters, 8% Passives, and 51% Detractors. Net Promoter Score tracks whether TEGNA's customers would recommend using the product based on a scale of -100 to 100.
TEGNA Overall NPS
| 41% | Promoters |
|---|---|
| 8% | Passives |
| 51% | Detractors |
TEGNA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2022 -26 | Mar 2022 | -26 |
Aug 2022 -21 | Aug 2022 | -21 |
Sep 2022 -24 | Sep 2022 | -24 |
Jan 2023 -30 | Jan 2023 | -30 |
Apr 2023 -25 | Apr 2023 | -25 |
May 2023 -27 | May 2023 | -27 |
Jul 2023 -22 | Jul 2023 | -22 |
Jan 2024 -24 | Jan 2024 | -24 |
Feb 2024 -17 | Feb 2024 | -17 |
Jun 2024 -19 | Jun 2024 | -19 |
Aug 2024 -14 | Aug 2024 | -14 |
Nov 2024 -10 | Nov 2024 | -10 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
TEGNA NPS by Gender
Female customers rated TEGNA's NPS 125 points higher than Male customers.
Male
-100
TEGNA's NPS was rated -100 by Male customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Female
25
TEGNA's NPS was rated 25 by Female customers on Comparably.
50%
Promoters
25%
Passives
25%
Detractors
TEGNA NPS by Ethnicity
TEGNA's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
African American/Black -34 | African American/Black | -34 |
TEGNA NPS by Age
TEGNA's NPS was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
TEGNA NPS by Usage
TEGNA's NPS was rated the highest by customers who have used TEGNA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 25 | Less than 1 Year | 25 |
1 to 2 Years -100 | 1 to 2 Years | -100 |
5 to 10 Years -50 | 5 to 10 Years | -50 |
Over 10 Years -100 | Over 10 Years | -100 |
TEGNA Customer Reviews
Out of the 2 TEGNA customer reviews 0 were positive and 2 were constructive. TEGNA customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
TEGNA Customer Loyalty
51%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
51% of TEGNA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
TEGNA Customer Loyalty Score by Gender
Female customers rated TEGNA's Customer Loyalty score 48% higher than Male customers.
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Male
30%
Yes
Female
78%
Yes
TEGNA Customer Loyalty Score by Ethnicity
TEGNA's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of TEGNA.
10
out of 100
Caucasian
70
out of 100
African American/Black
TEGNA Customer Loyalty Score by Age
TEGNA's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of TEGNA.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 40% | 41-45 | 40% |
56-60 55% | 56-60 | 55% |
TEGNA Customer Loyalty Score by Usage
TEGNA's Customer Loyalty score was rated the highest by customers who have used TEGNA's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
TEGNA Customer Loyalty Score by Industry
TEGNA's Customer Loyalty score was rated 40% by Banking and Financial Services industry customers.
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TEGNA Product Quality
2.8/5
TEGNA has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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TEGNA Product Information
TEGNA’s product quality score is a 2.8 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated TEGNA's product the highest.
- Website
- http://www.tegna.com/
- Company Size
- 5,001-10,000 Employees
Quick Insights into TEGNA Product Quality
TEGNA's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers who have used TEGNA's products/services for Over 10 Years.
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Ranked TEGNA Product Quality the Highest
Ranked TEGNA Product Quality the Lowest
TEGNA Product Quality Score by Gender
Female customers rated TEGNA's Product Quality score 2.6 stars higher than Male customers.
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Male
1.5/5
Female
4.1/5
TEGNA Product Quality Score by Ethnicity
TEGNA's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of TEGNA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 4.3 | African American/Black | 4.3 |
TEGNA Product Quality Score by Age
TEGNA's Product Quality score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of TEGNA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.6 | 41-45 | 1.6 |
56-60 3.5 | 56-60 | 3.5 |
TEGNA Product Quality Score by Usage
TEGNA's Product Quality score was rated the highest by customers who have used TEGNA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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TEGNA Product Quality Score by Industry
TEGNA's Product Quality score was rated 3 stars by Banking and Financial Services industry customers.
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TEGNA Pricing
TEGNA ROI & Value For Money
2.6/5
TEGNA has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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TEGNA Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry.
Quick Insights into TEGNA ROI
TEGNA's ROI score was rated highest by African American/Black customers, and rated lowest by customers who have used TEGNA's products/services for Over 10 Years.
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Ranked TEGNA ROI the Highest
Ranked TEGNA ROI the Lowest
TEGNA ROI Score by Gender
Female customers rated TEGNA's ROI score 2.5 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of TEGNA.
Male
1.5/5
Female
4/5
TEGNA ROI Score by Ethnicity
TEGNA's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of TEGNA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 4.3 | African American/Black | 4.3 |
TEGNA ROI Score by Age
TEGNA's ROI score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full ROI by Age data of TEGNA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.6 | 41-45 | 1.6 |
56-60 3.1 | 56-60 | 3.1 |
TEGNA ROI Score by Usage
TEGNA's ROI score was rated the highest by customers who have used TEGNA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
TEGNA ROI Score by Industry
TEGNA's ROI score was rated 3 stars by Banking and Financial Services industry customers.
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TEGNA Customer Satisfaction (CSAT)
TEGNA Customer Satisfaction (CSAT) Score
38 / 100
TEGNA has an overall Customer Satisfaction score of 38 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
24%
Satisfied
14%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
14%
Very Dissatisfied
43%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into TEGNA Customer Satisfaction
TEGNA's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
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Ranked TEGNA Customer Satisfaction the Highest
Ranked TEGNA Customer Satisfaction the Lowest
TEGNA Customer Satisfaction Score by Gender
TEGNA's Customer Satisfaction score was rated 20 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of TEGNA.
20 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 20% | |
Very Dissatisfied | 60% |
TEGNA Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
TEGNA's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of TEGNA.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
CSAT according to African American/Black
TEGNA's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
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67 / 100
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
TEGNA Customer Satisfaction Score by Age
TEGNA's Customer Satisfaction score was rated 0 points by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of TEGNA.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 0% |
TEGNA Customer Service
2.3/5
TEGNA has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
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About TEGNA's Customer Service
Website
http://www.tegna.com/
Quick Insights into TEGNA Customer Service
TEGNA's Customer Service score was rated highest by African American/Black customers, and rated lowest by customers who have used TEGNA's products/services for Over 10 Years.
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Ranked TEGNA Customer Service the Highest
Ranked TEGNA Customer Service the Lowest
TEGNA Customer Service Score by Gender
Female customers rated TEGNA's Customer Service score 1.2 stars higher than Male customers.
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Male
1.5/5
Female
2.7/5
TEGNA Customer Service Score by Ethnicity
TEGNA's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of TEGNA.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 3 | African American/Black | 3 |
TEGNA Customer Service Score by Age
TEGNA's Customer Service score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of TEGNA.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
56-60 2.7 | 56-60 | 2.7 |
TEGNA Customer Service Score by Usage
TEGNA's Customer Service score was rated the highest by customers who have used TEGNA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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TEGNA Customer Service Score by Industry
TEGNA's Customer Service score was rated 3 stars by Banking and Financial Services industry customers.
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TEGNA as an Employer
2.4/5
TEGNA has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
TEGNA scored a -10 for Net Promoter Score and a -56 for Employee Net Promoter Score. NPS gauges how likely a customer of TEGNA would recommend the brand to a friend. ENPS measures how likely TEGNA employees would recommend working at TEGNA to a friend.
Net Promoter Score
-10
NPS Score
| 41% | Promoters |
|---|---|
| 8% | Passive |
| 51% | Detractors |
Employee Net Promoter Score
-56
eNPS Score
| 13% | Promoters |
|---|---|
| 18% | Passive |
| 69% | Detractors |
