Telstra NPS & Customer Reviews | Comparably
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About Telstra's Brand

Telstra is an Australia-based telecommunications and information services company offering a full range of communications services.

Brand at a Glance

76%
Customer Loyalty
3.5/5
Product Quality
3.4/5
Pricing
3.3/5
Customer Service

Telstra NPS

Telstra's Net Promoter Score (NPS) is a 15 with 46% Promoters, 23% Passives, and 31% Detractors. Net Promoter Score tracks whether Telstra's customers would recommend using the product based on a scale of -100 to 100.

Telstra Overall NPS

15
NPS
46%Promoters
23%Passives
31%Detractors
Telstra Overall NPS

Telstra NPS Trend

-100
-50
0
50
100
Dec 2024
17
Dec 202417
Jan 2025
17
Jan 202517
Feb 2025
15
Feb 202515
Mar 2025
15
Mar 202515
Apr 2025
16
Apr 202516
May 2025
15
May 202515
Jun 2025
16
Jun 202516
Jul 2025
15
Jul 202515
Aug 2025
13
Aug 202513
Sep 2025
15
Sep 202515
Oct 2025
13
Oct 202513
Nov 2025
13
Nov 202513

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Telstra NPS by Gender

Female customers rated Telstra's NPS 16 points higher than Male customers.

Male

0

Telstra's NPS was rated by Male customers on Comparably.

40%
Promoters
20%
Passives
40%
Detractors

Female

16

Telstra's NPS was rated 16 by Female customers on Comparably.

42%
Promoters
32%
Passives
26%
Detractors

Telstra NPS by Ethnicity

Telstra's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-22
Caucasian-22
African American/Black
36
African American/Black36
Asian or Pacific Islander
4
Asian or Pacific Islander4
Other
47
Other47

Telstra NPS by Age

Telstra's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.

0
20
40
60
80
100
Promoters
47%
Passives
40%
Detractors
13%
18-2547%40%13%
Promoters
64%
Passives
27%
Detractors
9%
26-3064%27%9%
Promoters
42%
Passives
29%
Detractors
29%
31-3542%29%29%
Promoters
57%
Passives
29%
Detractors
14%
36-4057%29%14%
Promoters
14%
Passives
43%
Detractors
43%
41-4514%43%43%
Promoters
33%
Passives
0%
Detractors
67%
46-5033%0%67%
Promoters
37%
Passives
0%
Detractors
63%
51-5537%0%63%
Promoters
25%
Passives
50%
Detractors
25%
56-6025%50%25%
Promoters
17%
Passives
0%
Detractors
83%
66+17%0%83%

Telstra NPS by Usage

Telstra's NPS was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
30
Less than 1 Year30
1 to 2 Years
47
1 to 2 Years47
2 to 5 Years
0
2 to 5 Years0
5 to 10 Years
-10
5 to 10 Years-10
Over 10 Years
-17
Over 10 Years-17

Telstra Customer Reviews

Out of the 16 Telstra customer reviews 11 were positive and 5 were constructive. Telstra customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
Telstra internet is simply dreadful. The customer service leaves you hanging on the phone for 45 minutes (my personal service). The fixes don't last. They hope you won't ring back and complain again. Telstra CEO needs to fix these issues quickly.
What do you value most about this brand?
great work and all the best
What can this brand most improve?
Stop ripping off customers. Full stop
What do you value most about this brand?
The customer service of Telstra
What do you value most about this brand?
good products at attractive price.

Telstra Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Telstra users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
Telstra Customer Loyalty

Telstra Customer Loyalty Score by Gender

Female customers rated Telstra's Customer Loyalty score 11% higher than Male customers.

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Male
70%
Yes
Female
81%
Yes

Telstra Customer Loyalty Score by Ethnicity

Telstra's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.

% who answered "Yes"

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67
out of 100
Caucasian
78
out of 100
African American/Black
75
out of 100
Asian or Pacific Islander
94
out of 100
Other

Telstra Customer Loyalty Score by Age

Telstra's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.

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0
20%
40%
60%
80%
100%
18-25
76%
18-2576%
26-30
84%
26-3084%
31-35
61%
31-3561%
36-40
87%
36-4087%
41-45
61%
41-4561%
46-50
70%
46-5070%
51-55
78%
51-5578%
56-60
100%
56-60100%
66+
70%
66+70%

Telstra Customer Loyalty Score by Usage

Telstra's Customer Loyalty score was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
55%
1 to 2 Years
88%
2 to 5 Years
72%
5 to 10 Years
84%
Over 10 Years
76%

Telstra Customer Loyalty Score by Industry

Telstra's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Business and Consumer Services industry customers.

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Tech
72%
Accounting
73%
Aerospace and Aviation
40%
Arts and Entertainment
100%
Banking and Financial Services
87%
Business and Consumer Services
33%
Education
100%
Telecommunications
100%

Telstra Product Quality

3.5/5

Telstra has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.

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Telstra Product Information

Telstra’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Telstra's product the highest. Reviewers from the Education industry rated Telstra the lowest at 1.9.

Website
http://www.telstraglobal.com/
Company Size
10,000+ Employees

Industry

Tech
Business Services
Enterprise
Hardware and Devices
Mobile App
SaaS
Small Business Services

Quick Insights into Telstra Product Quality

Telstra's Product Quality score was rated highest by customers ages 36-40, and rated lowest by customers from the Education industry.

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Ranked Telstra Product Quality the Highest

36-40
4.7
Arts and Entertainment
4.6
1 to 2 Years
4.2

Ranked Telstra Product Quality the Lowest

Caucasian
2.9
66+
2.2
Education
1.9

Telstra Product Quality Score by Gender

Female customers rated Telstra's Product Quality score 0.3 stars higher than Male customers.

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Male

3.3/5

Female

3.6/5

Telstra Product Quality Score by Ethnicity

Telstra's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.9
Caucasian2.9
African American/Black
3.4
African American/Black3.4
Asian or Pacific Islander
3.6
Asian or Pacific Islander3.6
Other
4.2
Other4.2

Telstra Product Quality Score by Age

Telstra's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

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0
1
2
3
4
5
18-25
3.5
18-253.5
26-30
4.2
26-304.2
31-35
3.6
31-353.6
36-40
4.7
36-404.7
41-45
3.4
41-453.4
46-50
3.1
46-503.1
51-55
2.3
51-552.3
56-60
3.4
56-603.4
66+
2.2
66+2.2

Telstra Product Quality Score by Usage

Telstra's Product Quality score was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
3.6
1 to 2 Years
4.2
2 to 5 Years
3.5
5 to 10 Years
3.2
Over 10 Years
3

Telstra Product Quality Score by Industry

Telstra's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Education industry customers.

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Tech
3.5
Accounting
3.9
Aerospace and Aviation
3.5
Arts and Entertainment
4.6
Banking and Financial Services
3.3
Business and Consumer Services
3.2
Education
1.9
Telecommunications
4.2

Telstra Pricing

Telstra ROI & Value For Money

3.4/5

Telstra has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.

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Telstra Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Education industry think that they had the lowest ROI from Telstra.

Quick Insights into Telstra ROI

Telstra's ROI score was rated highest by customers ages 36-40, and rated lowest by customers from the Education industry.

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Ranked Telstra ROI the Highest

36-40
4.4
Accounting
4.2
African American/Black
4.2

Ranked Telstra ROI the Lowest

Caucasian
2.5
66+
2.1
Education
1.5

Telstra ROI Score by Gender

Female customers rated Telstra's ROI score 0.3 stars higher than Male customers.

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Male

3.1/5

Female

3.4/5

Telstra ROI Score by Ethnicity

Telstra's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.5
Caucasian2.5
African American/Black
4.2
African American/Black4.2
Asian or Pacific Islander
3.3
Asian or Pacific Islander3.3
Other
3.9
Other3.9

Telstra ROI Score by Age

Telstra's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

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0
1
2
3
4
5
18-25
3.5
18-253.5
26-30
4.2
26-304.2
31-35
3.6
31-353.6
36-40
4.4
36-404.4
41-45
2.9
41-452.9
46-50
2.1
46-502.1
51-55
2.2
51-552.2
56-60
3
56-603
66+
2.1
66+2.1

Telstra ROI Score by Usage

Telstra's ROI score was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
3.8
1 to 2 Years
4
2 to 5 Years
3.2
5 to 10 Years
2.7
Over 10 Years
2.9

Telstra ROI Score by Industry

Telstra's ROI score was rated the highest by Accounting industry customers, and the lowest by Education industry customers.

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Tech
3.4
Accounting
4.2
Aerospace and Aviation
3.3
Arts and Entertainment
3.8
Banking and Financial Services
2.7
Business and Consumer Services
3.4
Education
1.5
Telecommunications
3.7

Telstra Customer Satisfaction (CSAT)

Telstra Customer Satisfaction (CSAT) Score

69 / 100

Telstra has an overall Customer Satisfaction score of 69 rated by its users and customers.

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Very Satisfied40%
Satisfied29%
Neither Satisfied nor Dissatisfied13%
Dissatisfied4%
Very Dissatisfied14%
Very Satisfied
40%
Satisfied
29%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
4%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Telstra Customer Satisfaction

Telstra's Customer Satisfaction score was rated highest by customers ages 36-40, and rated lowest by customers ages 66+.

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Ranked Telstra Customer Satisfaction the Highest

36-40
100%
Telecommunications
100%
1 to 2 Years
93%

Ranked Telstra Customer Satisfaction the Lowest

Over 10 Years
53%
Business and Consumer Services
50%
66+
17%

Telstra Customer Satisfaction Score by Gender

Female customers rated Telstra's Customer Satisfaction score 2 points higher than Male customers.

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68 / 100
Male
Very Satisfied
44%
Satisfied
24%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
8%
Very Dissatisfied
24%
70 / 100
Female
Very Satisfied
34%
Satisfied
36%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
6%
Very Dissatisfied
6%

Telstra Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Telstra's Customer Satisfaction (CSAT) score was rated 57% according to Caucasian users and customers.

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57 / 100
Very Satisfied38%
Satisfied19%
Neither Satisfied nor Dissatisfied6%
Dissatisfied6%
Very Dissatisfied31%
Very Satisfied
38%
Satisfied
19%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
31%

CSAT according to African American/Black

Telstra's Customer Satisfaction (CSAT) score was rated 72% according to African American/Black users and customers.

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72 / 100
Very Satisfied43%
Satisfied29%
Neither Satisfied nor Dissatisfied14%
Dissatisfied0%
Very Dissatisfied14%
Very Satisfied
43%
Satisfied
29%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
14%

CSAT according to Asian or Pacific Islander

Telstra's Customer Satisfaction (CSAT) score was rated 77% according to Asian or Pacific Islander users and customers.

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77 / 100
Very Satisfied32%
Satisfied45%
Neither Satisfied nor Dissatisfied14%
Dissatisfied4%
Very Dissatisfied5%
Very Satisfied
32%
Satisfied
45%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
4%
Very Dissatisfied
5%

CSAT according to Other

Telstra's Customer Satisfaction (CSAT) score was rated 75% according to Other users and customers.

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75 / 100
Very Satisfied50%
Satisfied25%
Neither Satisfied nor Dissatisfied8%
Dissatisfied17%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
17%
Very Dissatisfied
0%

Telstra Customer Satisfaction Score by Age

Telstra's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25 CSAT Score
77%
Very Satisfied
39%
Satisfied
38%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
0%
Very Dissatisfied
8%
18-2577%
26-30 CSAT Score
90%
Very Satisfied
60%
Satisfied
30%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
0%
26-3090%
31-35 CSAT Score
67%
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
31-3567%
36-40 CSAT Score
100%
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
36-40100%
41-45 CSAT Score
83%
Very Satisfied
50%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
17%
41-4583%
51-55 CSAT Score
38%
Very Satisfied
38%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
24%
Very Dissatisfied
38%
51-5538%
56-60 CSAT Score
100%
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
56-60100%
66+ CSAT Score
17%
Very Satisfied
17%
Satisfied
0%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
16%
Very Dissatisfied
50%
66+17%

Telstra Customer Satisfaction Score by Usage

Telstra's Customer Satisfaction score was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
63
1 to 2 Years
93
2 to 5 Years
75
5 to 10 Years
57
Over 10 Years
53

Telstra Customer Satisfaction Score by Industry

Telstra's Customer Satisfaction score was rated the highest by Telecommunications industry customers, and the lowest by Business and Consumer Services industry customers.

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Tech
65
Accounting
86
Aerospace and Aviation
67
Banking and Financial Services
80
Business and Consumer Services
50
Education
67
Telecommunications
100

Telstra Customer Service

3.3/5

Telstra has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About Telstra's Customer Service

Address

242 Exhibition Street, Melbourne, IA


Website

http://www.telstraglobal.com/


Phone Number

61439125109

Quick Insights into Telstra Customer Service

Telstra's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Education industry.

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Ranked Telstra Customer Service the Highest

Accounting
4.4
African American/Black
4.4
26-30
4.3

Ranked Telstra Customer Service the Lowest

Caucasian
2.6
66+
2
Education
1.6

Telstra Customer Service Score by Gender

Female customers rated Telstra's Customer Service score 0.2 stars higher than Male customers.

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Male

3.2/5

Female

3.4/5

Telstra Customer Service Score by Ethnicity

Telstra's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
2.6
Caucasian2.6
African American/Black
4.4
African American/Black4.4
Asian or Pacific Islander
3.3
Asian or Pacific Islander3.3
Other
3.9
Other3.9

Telstra Customer Service Score by Age

Telstra's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25
3.7
18-253.7
26-30
4.3
26-304.3
31-35
3.6
31-353.6
36-40
3.8
36-403.8
41-45
3.3
41-453.3
46-50
2
46-502
51-55
2.1
51-552.1
56-60
3.2
56-603.2
66+
2
66+2

Telstra Customer Service Score by Usage

Telstra's Customer Service score was rated the highest by customers who have used Telstra's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
3.7
1 to 2 Years
4.1
2 to 5 Years
3.3
5 to 10 Years
2.8
Over 10 Years
2.8

Telstra Customer Service Score by Industry

Telstra's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Education industry customers.

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Tech
3.4
Accounting
4.4
Aerospace and Aviation
3.1
Arts and Entertainment
4.1
Banking and Financial Services
2.7
Business and Consumer Services
3.4
Education
1.6
Telecommunications
3.9

Telstra as an Employer

4.1/5

Telstra has a 4.1/5 stars for its overall company culture rated by their employees

  Telstra CEO
top
10%
CEO of Telstra

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Telstra scored a 15 for Net Promoter Score and a 19 for Employee Net Promoter Score. NPS gauges how likely a customer of Telstra would recommend the brand to a friend. ENPS measures how likely Telstra employees would recommend working at Telstra to a friend.

Net Promoter Score

15
NPS Score
46%Promoters
23%Passive
31%Detractors

Employee Net Promoter Score

19
eNPS Score
50%Promoters
19%Passive
31%Detractors

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