5
NPS
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Tencent
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About Tencent's Brand
Provider of internet value added services in China. The company provides internet, mobile phone value-added services and online advertising services that include social network, web portals, e-commerce and multiplayer online games.
Brand at a Glance
78%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service
Tencent NPS
Tencent's Net Promoter Score (NPS) is a 5 with 43% Promoters, 19% Passives, and 38% Detractors. Net Promoter Score tracks whether Tencent's customers would recommend using the product based on a scale of -100 to 100.
Tencent Overall NPS
| 43% | Promoters |
|---|---|
| 19% | Passives |
| 38% | Detractors |
Tencent NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2024 -2 | Jun 2024 | -2 |
Jul 2024 -3 | Jul 2024 | -3 |
Sep 2024 0 | Sep 2024 | 0 |
Nov 2024 2 | Nov 2024 | 2 |
Dec 2024 4 | Dec 2024 | 4 |
Jan 2025 5 | Jan 2025 | 5 |
Mar 2025 5 | Mar 2025 | 5 |
May 2025 7 | May 2025 | 7 |
Jun 2025 8 | Jun 2025 | 8 |
Sep 2025 5 | Sep 2025 | 5 |
Oct 2025 6 | Oct 2025 | 6 |
Jan 2026 4 | Jan 2026 | 4 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Tencent NPS by Gender
Female customers rated Tencent's NPS 17 points higher than Male customers.
Male
-17
Tencent's NPS was rated -17 by Male customers on Comparably.
33%
Promoters
17%
Passives
50%
Detractors
Female
0
Tencent's NPS was rated by Female customers on Comparably.
33%
Promoters
34%
Passives
33%
Detractors
Tencent NPS by Ethnicity
Tencent's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander -1 | Asian or Pacific Islander | -1 |
Other 34 | Other | 34 |
Tencent NPS by Age
Tencent's NPS was rated 18 points by customers ages 18-25 on Comparably.
Tencent NPS by Usage
Tencent's NPS was rated the highest by customers who have used Tencent's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years 50 | 1 to 2 Years | 50 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years -20 | 5 to 10 Years | -20 |
Tencent Customer Reviews
Out of the 3 Tencent customer reviews 3 were positive and 0 were constructive. Tencent customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Tencent Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Tencent users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Tencent Customer Loyalty Score by Gender
Female customers rated Tencent's Customer Loyalty score 15% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Tencent.
Male
70%
Yes
Female
85%
Yes
Tencent Customer Loyalty Score by Ethnicity
Tencent's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Tencent.
87
out of 100
Asian or Pacific Islander
70
out of 100
Other
Tencent Customer Loyalty Score by Age
Tencent's Customer Loyalty score was rated 84% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Tencent.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 84% | 18-25 | 84% |
Tencent Customer Loyalty Score by Usage
Tencent's Customer Loyalty score was rated the highest by customers who have used Tencent's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Tencent Customer Loyalty Score by Industry
Tencent's Customer Loyalty score was rated 82% by Tech industry customers.
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Tencent Product Quality
3.7/5
Tencent has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Tencent Product Information
Tencent’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Tencent's product the highest.
- Website
- www.tencent.com
- Company Size
- 10,000+ Employees
Quick Insights into Tencent Product Quality
Tencent's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by Other customers.
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Ranked Tencent Product Quality the Highest
Ranked Tencent Product Quality the Lowest
Tencent Product Quality Score by Gender
Female customers rated Tencent's Product Quality score 0.8 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Tencent.
Male
3.1/5
Female
3.9/5
Tencent Product Quality Score by Ethnicity
Tencent's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Tencent.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.4 | Asian or Pacific Islander | 4.4 |
Other 2.6 | Other | 2.6 |
Tencent Product Quality Score by Age
Tencent's Product Quality score was rated 4 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Tencent.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
Tencent Product Quality Score by Usage
Tencent's Product Quality score was rated the highest by customers who have used Tencent's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Tencent Product Quality Score by Industry
Tencent's Product Quality score was rated 3.9 stars by Tech industry customers.
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Tencent Pricing
Tencent ROI & Value For Money
3.7/5
Tencent has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Tencent Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Tencent ROI
Tencent's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Tencent's products/services for 2 to 5 Years.
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Ranked Tencent ROI the Highest
Ranked Tencent ROI the Lowest
Tencent ROI Score by Gender
Male customers rated Tencent's ROI score 0.6 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Tencent.
Male
3.8/5
Female
3.2/5
Tencent ROI Score by Ethnicity
Tencent's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Tencent.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 3.6 | Other | 3.6 |
Tencent ROI Score by Age
Tencent's ROI score was rated 4 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Tencent.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
Tencent ROI Score by Usage
Tencent's ROI score was rated the highest by customers who have used Tencent's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Tencent ROI Score by Industry
Tencent's ROI score was rated 4.7 stars by Tech industry customers.
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Tencent Customer Satisfaction (CSAT)
Tencent Customer Satisfaction (CSAT) Score
75 / 100
Tencent has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
45%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
2%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Tencent Customer Satisfaction
Tencent's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Tencent's Customer Satisfaction.
Ranked Tencent Customer Satisfaction the Highest
Ranked Tencent Customer Satisfaction the Lowest
Tencent Customer Satisfaction Score by Gender
Female customers rated Tencent's Customer Satisfaction score 17 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Tencent.
67 / 100
MaleVery Satisfied | 17% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 16% | |
Very Dissatisfied | 17% |
84 / 100
FemaleVery Satisfied | 17% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 16% |
Tencent Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Tencent's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Tencent.
100 / 100
Very Satisfied
29%
Satisfied
71%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Tencent's Customer Satisfaction (CSAT) score was rated 34% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Tencent.
34 / 100
Very Satisfied
0%
Satisfied
34%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
33%
Tencent Customer Satisfaction Score by Age
Tencent's Customer Satisfaction score was rated 82 points by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Tencent.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 82% |
Tencent Customer Satisfaction Score by Usage
Tencent's Customer Satisfaction score was rated the highest by customers who have used Tencent's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Tencent Customer Satisfaction Score by Industry
Tencent's Customer Satisfaction score was rated 80 points by Tech industry customers.
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{
"title": "Tencent Customer Satisfaction Score by Industry",
"text": "Tencent's Customer Satisfaction score was rated 80 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 80,
"stars": 0,
"csatScore": 80,
"text": "Tencent's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 80
}
]
}Tencent Customer Service
3.7/5
Tencent has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Tencent's overall Customer Service score rated by its users and customers.
About Tencent's Customer Service
Address
Tencent Building, Shenzhen, 518057 British Indian Ocean
Website
www.tencent.com
Phone Number
7
Quick Insights into Tencent Customer Service
Tencent's Customer Service score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Tencent's products/services for 2 to 5 Years.
Sign Up to unlock insights into how customers have ranked Tencent's Customer Service score.
Ranked Tencent Customer Service the Highest
Ranked Tencent Customer Service the Lowest
Tencent Customer Service Score by Gender
Male customers rated Tencent's Customer Service score 0.5 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Tencent.
Male
3.6/5
Female
3.1/5
Tencent Customer Service Score by Ethnicity
Tencent's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Tencent.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 3.7 | Asian or Pacific Islander | 3.7 |
Other 3.3 | Other | 3.3 |
Tencent Customer Service Score by Age
Tencent's Customer Service score was rated 3.8 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Tencent.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
Tencent Customer Service Score by Usage
Tencent's Customer Service score was rated the highest by customers who have used Tencent's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Tencent Customer Service Score by Industry
Tencent's Customer Service score was rated 4.5 stars by Tech industry customers.
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Tencent as an Employer
Consumer vs. Employees
Tencent scored a 5 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of Tencent would recommend the brand to a friend. ENPS measures how likely Tencent employees would recommend working at Tencent to a friend.
Net Promoter Score
5
NPS Score
| 43% | Promoters |
|---|---|
| 19% | Passive |
| 38% | Detractors |
Employee Net Promoter Score
-7
eNPS Score
| 30% | Promoters |
|---|---|
| 33% | Passive |
| 37% | Detractors |
