The Dixie Group NPS & Customer Reviews | Comparably
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The Dixie Group
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About The Dixie Group's Brand

"Dixie Group engages in the manufacture, marketing, and sale of carpet and rugs to residential and commercial customers."

Brand at a Glance

69%
Customer Loyalty
2.9/5
Product Quality
3/5
Pricing
2.9/5
Customer Service

The Dixie Group NPS

The Dixie Group's Net Promoter Score (NPS) is a -10 with 40% Promoters, 10% Passives, and 50% Detractors. Net Promoter Score tracks whether The Dixie Group's customers would recommend using the product based on a scale of -100 to 100.

The Dixie Group Overall NPS

-10
NPS
40%Promoters
10%Passives
50%Detractors
The Dixie Group Overall NPS

The Dixie Group NPS Trend

-100
-50
0
50
100
May 2021
0
May 20210
Jul 2021
-50
Jul 2021-50
Sep 2021
0
Sep 20210
Apr 2022
0
Apr 20220
May 2022
-17
May 2022-17
Jul 2022
-29
Jul 2022-29
Dec 2023
-13
Dec 2023-13
Apr 2024
-22
Apr 2024-22
Jun 2024
-10
Jun 2024-10

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

The Dixie Group NPS by Gender

The Dixie Group's NPS was rated -100 by Female customers on Comparably.

Female

-100

The Dixie Group's NPS was rated -100 by Female customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Male

N/A

The Dixie Group's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

The Dixie Group NPS by Ethnicity

The Dixie Group's NPS was rated -34 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-34
Caucasian-34

The Dixie Group NPS by Usage

The Dixie Group's NPS was rated 34 points by customers who have used The Dixie Group's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
34
Over 10 Years34

The Dixie Group Customer Reviews

What do you value most about this brand?
The continued outstanding service from the sales team and excellent product support

The Dixie Group Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of The Dixie Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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69
69%
31
31%
The Dixie Group Customer Loyalty

The Dixie Group Customer Loyalty Score by Gender

The Dixie Group's Customer Loyalty score was rated 40 by Female customers on Comparably.

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Female
40%
Yes
Male
N/A
Yes

The Dixie Group Customer Loyalty Score by Ethnicity

The Dixie Group's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.

% who answered "Yes"

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70
out of 100
Caucasian

The Dixie Group Customer Loyalty Score by Usage

The Dixie Group's Customer Loyalty score was rated 100% by customers who have used The Dixie Group's products/services for Over 10 Years.

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Over 10 Years
100%

The Dixie Group Product Quality

2.9/5

The Dixie Group has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.

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The Dixie Group Product Information

The Dixie Group’s product quality score is a 2.9 out of 5 as rated by its users and customers.

Website
http://thedixiegroup.com/
Company Size
1,001-5,000 Employees

Industry

Manufacturing

Quick Insights into The Dixie Group Product Quality

The Dixie Group's Product Quality score was rated highest by customers who have used The Dixie Group's products/services for Over 10 Years.

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Ranked The Dixie Group Product Quality the Highest

Over 10 Years
3.5
Caucasian
2
Female
1.5

The Dixie Group Product Quality Score by Gender

The Dixie Group's Product Quality score was rated 1.5 by Female customers on Comparably.

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Female

1.5/5

Male

N/A

The Dixie Group Product Quality Score by Ethnicity

The Dixie Group's Product Quality score was rated 2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of The Dixie Group.
0
1
2
3
4
5
Caucasian
2
Caucasian2

The Dixie Group Product Quality Score by Usage

The Dixie Group's Product Quality score was rated 3.5 stars by customers who have used The Dixie Group's products/services for Over 10 Years.

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Over 10 Years
3.5

The Dixie Group Pricing

The Dixie Group ROI & Value For Money

3/5

The Dixie Group has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Quick Insights into The Dixie Group ROI

The Dixie Group's ROI score was rated highest by customers who have used The Dixie Group's products/services for Over 10 Years.

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Ranked The Dixie Group ROI the Highest

Over 10 Years
3.5
Caucasian
2
Female
1.5

The Dixie Group ROI Score by Gender

The Dixie Group's ROI score was rated 1.5 by Female customers on Comparably.

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Female

1.5/5

Male

N/A

The Dixie Group ROI Score by Ethnicity

The Dixie Group's ROI score was rated 2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of The Dixie Group.
0
1
2
3
4
5
Caucasian
2
Caucasian2

The Dixie Group ROI Score by Usage

The Dixie Group's ROI score was rated 3.5 stars by customers who have used The Dixie Group's products/services for Over 10 Years.

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Over 10 Years
3.5

The Dixie Group Customer Satisfaction (CSAT)

The Dixie Group Customer Satisfaction (CSAT) Score

60 / 100

The Dixie Group has an overall Customer Satisfaction score of 60 rated by its users and customers.

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Very Satisfied60%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied40%
Very Satisfied
60%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
40%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into The Dixie Group Customer Satisfaction

The Dixie Group's Customer Satisfaction score was rated highest by customers who have used The Dixie Group's products/services for Over 10 Years.

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Ranked The Dixie Group Customer Satisfaction the Highest

Over 10 Years
67%
Caucasian
33%

The Dixie Group Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

The Dixie Group's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of The Dixie Group.
33 / 100
Very Satisfied33%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied67%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%

The Dixie Group Customer Satisfaction Score by Usage

The Dixie Group's Customer Satisfaction score was rated 67 points by customers who have used The Dixie Group's products/services for Over 10 Years.

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Over 10 Years
67

The Dixie Group Customer Service

2.9/5

The Dixie Group has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

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About The Dixie Group's Customer Service

Address

475 Reed Road, Dalton, GA 30720


Website

http://thedixiegroup.com/


Phone Number

706-876-5800

Quick Insights into The Dixie Group Customer Service

The Dixie Group's Customer Service score was rated highest by customers who have used The Dixie Group's products/services for Over 10 Years.

Sign Up to unlock insights into how customers have ranked The Dixie Group's Customer Service score.

Ranked The Dixie Group Customer Service the Highest

Over 10 Years
3.5
Caucasian
2
Female
1.5

The Dixie Group Customer Service Score by Gender

The Dixie Group's Customer Service score was rated 1.5 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of The Dixie Group.

Female

1.5/5

Male

N/A

The Dixie Group Customer Service Score by Ethnicity

The Dixie Group's Customer Service score was rated 2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of The Dixie Group.
0
20
40
60
80
100
Caucasian
2
Caucasian2

The Dixie Group Customer Service Score by Usage

The Dixie Group's Customer Service score was rated 3.5 stars by customers who have used The Dixie Group's products/services for Over 10 Years.

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Over 10 Years
3.5

The Dixie Group as an Employer

4.5/5

The Dixie Group has a 4.5/5 stars for its overall company culture rated by their employees

  The Dixie Group CEO
top
5%
CEO of The Dixie Group

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

The Dixie Group scored a -10 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of The Dixie Group would recommend the brand to a friend. ENPS measures how likely The Dixie Group employees would recommend working at The Dixie Group to a friend.

Net Promoter Score

-10
NPS Score
40%Promoters
10%Passive
50%Detractors

Employee Net Promoter Score

50
eNPS Score
70%Promoters
10%Passive
20%Detractors

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