18
NPS
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The Globe and Mail
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About The Globe and Mail's Brand
The Globe and Mail Inc is a company which develops softwares and apps for iPhones and iPads.
Brand at a Glance
81%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.8/5
Customer Service
The Globe and Mail NPS
The Globe and Mail's Net Promoter Score (NPS) is a 18 with 36% Promoters, 46% Passives, and 18% Detractors. Net Promoter Score tracks whether The Globe and Mail's customers would recommend using the product based on a scale of -100 to 100.
The Globe and Mail Overall NPS
| 36% | Promoters |
|---|---|
| 46% | Passives |
| 18% | Detractors |
The Globe and Mail NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2022 -100 | Mar 2022 | -100 |
Oct 2022 0 | Oct 2022 | 0 |
Dec 2022 17 | Dec 2022 | 17 |
Feb 2024 27 | Feb 2024 | 27 |
May 2024 25 | May 2024 | 25 |
Sep 2024 11 | Sep 2024 | 11 |
Dec 2024 20 | Dec 2024 | 20 |
Jan 2025 18 | Jan 2025 | 18 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
The Globe and Mail Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of The Globe and Mail users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
The Globe and Mail Product Quality
3.7/5
The Globe and Mail has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock The Globe and Mail's overall Product Quality score rated by its users and customers.
The Globe and Mail Product Information
The Globe and Mail’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Company Size
- 501-1,000 Employees
Industry
Tech
Content
Media
Sports & Entertainment
The Globe and Mail Pricing
The Globe and Mail ROI & Value For Money
3.7/5
The Globe and Mail has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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The Globe and Mail Customer Satisfaction (CSAT)
The Globe and Mail Customer Satisfaction (CSAT) Score
55 / 100
The Globe and Mail has an overall Customer Satisfaction score of 55 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
11%
Satisfied
44%
Neither Satisfied nor Dissatisfied
34%
Dissatisfied
0%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
The Globe and Mail Customer Service
3.8/5
The Globe and Mail has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About The Globe and Mail's Customer Service
Address
350-969 Robson Street,
Website
http://www.theglobeandmail.com
Phone Number
(800) 663-1311
The Globe and Mail as an Employer
3.5/5
The Globe and Mail has a 3.5/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
The Globe and Mail scored a 18 for Net Promoter Score and a -29 for Employee Net Promoter Score. NPS gauges how likely a customer of The Globe and Mail would recommend the brand to a friend. ENPS measures how likely The Globe and Mail employees would recommend working at The Globe and Mail to a friend.
Net Promoter Score
18
NPS Score
| 36% | Promoters |
|---|---|
| 46% | Passive |
| 18% | Detractors |
Employee Net Promoter Score
-29
eNPS Score
| 14% | Promoters |
|---|---|
| 43% | Passive |
| 43% | Detractors |
