The Mill NPS & Customer Reviews | Comparably
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The Mill
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About The Mill's Brand

A Colwell, Iowa-based provider of moving image visual content for advertising.

Brand at a Glance

34%
Customer Loyalty
2.3/5
Product Quality
2.8/5
Pricing
2.9/5
Customer Service

The Mill NPS

The Mill's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether The Mill's customers would recommend using the product based on a scale of -100 to 100.

The Mill Overall NPS

0
NPS
50%Promoters
0%Passives
50%Detractors
The Mill Overall NPS

The Mill NPS Trend

-100
-50
0
50
100
Nov 2020
100
Nov 2020100
Jan 2021
0
Jan 20210
Nov 2022
-33
Nov 2022-33
Jul 2023
-20
Jul 2023-20
Feb 2024
0
Feb 20240

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

The Mill Customer Loyalty

34%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

34% of The Mill users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

34
34%
66
66%
The Mill Customer Loyalty

The Mill Product Quality

2.3/5

The Mill has an overall Product Quality score of 2.3 out of 5 stars rated by its users and customers.

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The Mill Product Information

The Mill’s product quality score is a 2.3 out of 5 as rated by its users and customers.

Website
http://www.themill.com/
Company Size
11-50 Employees

The Mill Pricing

The Mill ROI & Value For Money

2.8/5

The Mill has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.

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The Mill Customer Satisfaction (CSAT)

The Mill Customer Satisfaction (CSAT) Score

50 / 100

The Mill has an overall Customer Satisfaction score of 50 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied0%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

The Mill Customer Service

2.9/5

The Mill has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

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About The Mill's Customer Service

Address

Los Angeles, CA 90066


Website

http://www.themill.com/


Phone Number

641-228-4771

The Mill as an Employer

2.9/5

The Mill has a 2.9/5 stars for its overall company culture rated by their employees

  The Mill CEO
bottom
20%
CEO of The Mill

In the Bottom 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

The Mill scored a 0 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of The Mill would recommend the brand to a friend. ENPS measures how likely The Mill employees would recommend working at The Mill to a friend.

Net Promoter Score

0
NPS Score
50%Promoters
0%Passive
50%Detractors

Employee Net Promoter Score

-50
eNPS Score
25%Promoters
0%Passive
75%Detractors

Global Ranking Snapshot

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