The Scoular Company NPS & Customer Reviews | Comparably
Brand Page
The Scoular Company
Marketing or Exec? Claim Your Free Account

About The Scoular Company's Brand

The Scoular Company is a century-old, employee-owned agricultural marketing company.

Brand at a Glance

83%
Customer Loyalty
3.6/5
Product Quality
3.6/5
Pricing
3.6/5
Customer Service

The Scoular Company NPS

The Scoular Company's Net Promoter Score (NPS) is a 19 with 55% Promoters, 9% Passives, and 36% Detractors. Net Promoter Score tracks whether The Scoular Company's customers would recommend using the product based on a scale of -100 to 100.

The Scoular Company Overall NPS

19
NPS
55%Promoters
9%Passives
36%Detractors
The Scoular Company Overall NPS

The Scoular Company NPS Trend

-100
-50
0
50
100
Jul 2022
-100
Jul 2022-100
Jan 2023
0
Jan 20230
Jun 2023
-33
Jun 2023-33
May 2024
-50
May 2024-50
Sep 2024
-20
Sep 2024-20
Oct 2024
0
Oct 20240
Dec 2024
15
Dec 202415
Jan 2025
25
Jan 202525
Apr 2025
33
Apr 202533
Jun 2025
20
Jun 202520
Oct 2025
18
Oct 202518

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

The Scoular Company NPS by Gender

The Scoular Company's NPS was rated 0 by Male customers on Comparably.

Male

0

The Scoular Company's NPS was rated by Male customers on Comparably.

50%
Promoters
0%
Passives
50%
Detractors

Female

N/A

The Scoular Company's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

The Scoular Company NPS by Ethnicity

The Scoular Company's NPS was rated 34 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
34
Caucasian34

The Scoular Company Customer Loyalty

83%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

83% of The Scoular Company users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

83
83%
17
17%
The Scoular Company Customer Loyalty

The Scoular Company Customer Loyalty Score by Gender

The Scoular Company's Customer Loyalty score was rated 78 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of The Scoular Company.
Male
78%
Yes
Female
N/A
Yes

The Scoular Company Customer Loyalty Score by Ethnicity

The Scoular Company's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of The Scoular Company.
100
out of 100
Caucasian

The Scoular Company Product Quality

3.6/5

The Scoular Company has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock The Scoular Company's overall Product Quality score rated by its users and customers.

The Scoular Company Product Information

The Scoular Company’s product quality score is a 3.6 out of 5 as rated by its users and customers.

Website
http://www.scoular.com/
Company Size
501-1,000 Employees

Industry

Tech
Agriculture & Farming

Quick Insights into The Scoular Company Product Quality

The Scoular Company's Product Quality score was rated highest by Male customers.

Sign Up to unlock insights into how customers have ranked The Scoular Company's Product Quality.

Ranked The Scoular Company Product Quality the Highest

Male
3.6
Caucasian
3.5

The Scoular Company Product Quality Score by Gender

The Scoular Company's Product Quality score was rated 3.6 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of The Scoular Company.

Male

3.6/5

Female

N/A

The Scoular Company Product Quality Score by Ethnicity

The Scoular Company's Product Quality score was rated 3.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of The Scoular Company.
0
1
2
3
4
5
Caucasian
3.5
Caucasian3.5

The Scoular Company Pricing

The Scoular Company ROI & Value For Money

3.6/5

The Scoular Company has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock The Scoular Company's overall ROI score rated by its users and customers.

Quick Insights into The Scoular Company ROI

The Scoular Company's ROI score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked The Scoular Company's ROI score.

Ranked The Scoular Company ROI the Highest

Caucasian
3.5
Male
3.4

The Scoular Company ROI Score by Gender

The Scoular Company's ROI score was rated 3.4 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of The Scoular Company.

Male

3.4/5

Female

N/A

The Scoular Company ROI Score by Ethnicity

The Scoular Company's ROI score was rated 3.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of The Scoular Company.
0
1
2
3
4
5
Caucasian
3.5
Caucasian3.5

The Scoular Company Customer Satisfaction (CSAT)

The Scoular Company Customer Satisfaction (CSAT) Score

55 / 100

The Scoular Company has an overall Customer Satisfaction score of 55 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied33%
Satisfied22%
Neither Satisfied nor Dissatisfied23%
Dissatisfied0%
Very Dissatisfied22%
Very Satisfied
33%
Satisfied
22%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
0%
Very Dissatisfied
22%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into The Scoular Company Customer Satisfaction

The Scoular Company's Customer Satisfaction score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked The Scoular Company's Customer Satisfaction.

Ranked The Scoular Company Customer Satisfaction the Highest

Caucasian
67%
Male
50%

The Scoular Company Customer Satisfaction Score by Gender

The Scoular Company's Customer Satisfaction score was rated 50 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of The Scoular Company.
50 / 100
Male
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%

The Scoular Company Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

The Scoular Company's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of The Scoular Company.
67 / 100
Very Satisfied67%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

The Scoular Company Customer Service

3.6/5

The Scoular Company has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock The Scoular Company's overall Customer Service score rated by its users and customers.

About The Scoular Company's Customer Service

Address

2027 Dodge Street, Omaha, NE


Website

http://www.scoular.com/

Quick Insights into The Scoular Company Customer Service

The Scoular Company's Customer Service score was rated highest by Caucasian customers.

Sign Up to unlock insights into how customers have ranked The Scoular Company's Customer Service score.

Ranked The Scoular Company Customer Service the Highest

Caucasian
3.5
Male
3.5

The Scoular Company Customer Service Score by Gender

The Scoular Company's Customer Service score was rated 3.5 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of The Scoular Company.

Male

3.5/5

Female

N/A

The Scoular Company Customer Service Score by Ethnicity

The Scoular Company's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of The Scoular Company.
0
20
40
60
80
100
Caucasian
3.5
Caucasian3.5

The Scoular Company as an Employer

4.5/5

The Scoular Company has a 4.5/5 stars for its overall company culture rated by their employees

  The Scoular Company CEO
top
25%
CEO of The Scoular Company

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

The Scoular Company scored a 19 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of The Scoular Company would recommend the brand to a friend. ENPS measures how likely The Scoular Company employees would recommend working at The Scoular Company to a friend.

Net Promoter Score

19
NPS Score
55%Promoters
9%Passive
36%Detractors

Employee Net Promoter Score

20
eNPS Score
48%Promoters
24%Passive
28%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail