

Provider of leisure travel services. The company offers pre-packaged holidays where flights, hotels and transfers are bundled together and offered for sale as a single product. It also provides holiday components, dynamic packaging, scheduled tours and other travel related financial services.
Thomas Cook Group's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Thomas Cook Group's customers would recommend using the product based on a scale of -100 to 100.
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2022 100 | Dec 2022 | 100 |
Oct 2023 100 | Oct 2023 | 100 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Thomas Cook Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Thomas Cook Group has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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Thomas Cook Group’s product quality score is a 4.5 out of 5 as rated by its users and customers.
Thomas Cook Group has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Thomas Cook Group has an overall Customer Satisfaction score of 50 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Thomas Cook Group has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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3rd Floor, South Building, London, EC1A 4HD Bahamas
www.thomascookgroup.com
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Thomas Cook Group scored a 100 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Thomas Cook Group would recommend the brand to a friend. ENPS measures how likely Thomas Cook Group employees would recommend working at Thomas Cook Group to a friend.
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |