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TJ Morris Limited T/A Home Bargains
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About TJ Morris Limited T/A Home Bargains' Brand

TJ Morris Ltd, trading as Home Bargains, is a privately owned family run discount retailer selling top brands at the lowest possible price on the UK high street.Having started more than 40 years ago in Liverpool our customers continue to be at the heart of everything we do and throughout our 485 stores we have over 4 million customers each week.We offer a wide range of products and brands including; health & beauty, food, toys and games, household, clothing, seasonal, sweets, snacks, drinks and alcohol, as well as our own range of affordable home style.With plans to increase our store portfolio to 900 stores throughout the UK we are a fast-paced retailer opening 50 stores a year (nearly one every weekend) - and we wouldn't have it any other way!

Brand at a Glance

69%
Customer Loyalty
3.3/5
Product Quality
2.8/5
Pricing
2.9/5
Customer Service

TJ Morris Limited T/A Home Bargains NPS

TJ Morris Limited T/A Home Bargains's Net Promoter Score (NPS) is a -1 with 37% Promoters, 25% Passives, and 38% Detractors. Net Promoter Score tracks whether TJ Morris Limited T/A Home Bargains's customers would recommend using the product based on a scale of -100 to 100.

TJ Morris Limited T/A Home Bargains Overall NPS

-1
NPS
37%Promoters
25%Passives
38%Detractors
TJ Morris Limited T/A Home Bargains Overall NPS

TJ Morris Limited T/A Home Bargains NPS Trend

-100
-50
0
50
100
Mar 2020
100
Mar 2020100
Apr 2021
50
Apr 202150
Oct 2021
0
Oct 20210
Apr 2022
-25
Apr 2022-25
May 2022
-20
May 2022-20
Sep 2022
0
Sep 20220
Jan 2023
13
Jan 202313
Jan 2025
0
Jan 20250

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

TJ Morris Limited T/A Home Bargains Customer Reviews

What can this brand most improve?
Empty shelves, including lack of basics such as milk on a regular basis, no staff to aid with heavy purchases, handed over management of car parks to private company poor quality of goods

TJ Morris Limited T/A Home Bargains Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of TJ Morris Limited T/A Home Bargains users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

69
69%
31
31%
TJ Morris Limited T/A Home Bargains Customer Loyalty

TJ Morris Limited T/A Home Bargains Product Quality

3.3/5

TJ Morris Limited T/A Home Bargains has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.

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TJ Morris Limited T/A Home Bargains Product Information

TJ Morris Limited T/A Home Bargains’s product quality score is a 3.3 out of 5 as rated by its users and customers.

Website
http://www.homebargains.co.uk
Company Size
10,000+ Employees

TJ Morris Limited T/A Home Bargains Pricing

TJ Morris Limited T/A Home Bargains ROI & Value For Money

2.8/5

TJ Morris Limited T/A Home Bargains has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.

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TJ Morris Limited T/A Home Bargains Customer Satisfaction (CSAT)

TJ Morris Limited T/A Home Bargains Customer Satisfaction (CSAT) Score

60 / 100

TJ Morris Limited T/A Home Bargains has an overall Customer Satisfaction score of 60 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied20%
Satisfied40%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied40%
Very Satisfied
20%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
40%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

TJ Morris Limited T/A Home Bargains Customer Service

2.9/5

TJ Morris Limited T/A Home Bargains has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

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About TJ Morris Limited T/A Home Bargains's Customer Service

Address

Axis Business Park, Portal Way, Gillmoss, Liverpool, Merseyside, L11 0JA United Kingdom


Website

http://www.homebargains.co.uk

Consumer vs. Employees

TJ Morris Limited T/A Home Bargains scored a -1 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of TJ Morris Limited T/A Home Bargains would recommend the brand to a friend. ENPS measures how likely TJ Morris Limited T/A Home Bargains employees would recommend working at TJ Morris Limited T/A Home Bargains to a friend.

Net Promoter Score

-1
NPS Score
37%Promoters
25%Passive
38%Detractors

Employee Net Promoter Score

-50
eNPS Score
25%Promoters
0%Passive
75%Detractors

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