TomTom NPS & Customer Reviews | Comparably
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TomTom
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About TomTom's Brand

TomTom is a digital mapping and routing company focusing on car navigation.

Brand at a Glance

92%
Customer Loyalty
4.1/5
Product Quality
4.1/5
Pricing
4.2/5
Customer Service

TomTom NPS

TomTom's Net Promoter Score (NPS) is a 33 with 60% Promoters, 13% Passives, and 27% Detractors. Net Promoter Score tracks whether TomTom's customers would recommend using the product based on a scale of -100 to 100.

TomTom Overall NPS

33
NPS
60%Promoters
13%Passives
27%Detractors
TomTom Overall NPS

TomTom NPS Trend

-100
-50
0
50
100
Jul 2022
29
Jul 202229
Aug 2022
33
Aug 202233
Sep 2022
34
Sep 202234
Oct 2022
30
Oct 202230
Nov 2022
33
Nov 202233
Jan 2023
36
Jan 202336
Apr 2023
32
Apr 202332
May 2023
35
May 202335
Jun 2023
35
Jun 202335
Aug 2023
37
Aug 202337
Dec 2023
36
Dec 202336
Oct 2024
34
Oct 202434

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

TomTom NPS by Gender

Male customers rated TomTom's NPS 20 points higher than Female customers.

Male

100

TomTom's NPS was rated 100 by Male customers on Comparably.

100%
Promoters
0%
Passives
0%
Detractors

Female

80

TomTom's NPS was rated 80 by Female customers on Comparably.

80%
Promoters
20%
Passives
0%
Detractors

TomTom NPS by Usage

TomTom's NPS was rated the highest by customers who have used TomTom's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
1 to 2 Years
0
1 to 2 Years0
2 to 5 Years
100
2 to 5 Years100

TomTom Customer Loyalty

92%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

92% of TomTom users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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92
92%
8
8%
TomTom Customer Loyalty

TomTom Customer Loyalty Score by Gender

TomTom's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.

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Male
100%
Yes
Female
100%
Yes

TomTom Customer Loyalty Score by Usage

TomTom's Customer Loyalty score was rated 100% by customers who have used TomTom's products/services for 2 to 5 Years.

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2 to 5 Years
100%

TomTom Customer Loyalty Score by Industry

TomTom's Customer Loyalty score was rated 100% by Tech industry customers.

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Tech
100%

TomTom Product Quality

4.1/5

TomTom has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.

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TomTom Product Information

TomTom serves markets in the United States and Canada. TomTom supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

TomTom’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated TomTom's product the highest. Reviewers from the Telecommunications industry rated TomTom the lowest at 3.

Website
http://www.tomtom.com
Company Size
1,001-5,000 Employees

Industry

Tech
AI, Big Data and Analytics
Big Data
Consumer Services

Languages Supported

English
Dutch
French
German
Portuguese
Spanish
Italian
Polish
Danish
Irish

Product Type

Workforce Management Software
Transportation Management Software
Fleet Management Software
Transportation Dispatch Software
Towing Software
Field Service Management (FSM) Software
GPS Tracking Software

Quick Insights into TomTom Product Quality

TomTom's Product Quality score was rated highest by Female customers, and rated lowest by customers from the Telecommunications industry.

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Ranked TomTom Product Quality the Highest

Female
5
Tech
5
2 to 5 Years
4.7

Ranked TomTom Product Quality the Lowest

Male
4.3
1 to 2 Years
3.8
Telecommunications
3

TomTom Product Quality Score by Gender

Female customers rated TomTom's Product Quality score 0.7 stars higher than Male customers.

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Male

4.3/5

Female

5/5

TomTom Product Quality Score by Usage

TomTom's Product Quality score was rated the highest by customers who have used TomTom's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
3.8
2 to 5 Years
4.7
5 to 10 Years
4.7

TomTom Product Quality Score by Industry

TomTom's Product Quality score was rated the highest by Tech industry customers, and the lowest by Telecommunications industry customers.

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Tech
5
Telecommunications
3

TomTom Pricing

TomTom ROI & Value For Money

4.1/5

TomTom has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.

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TomTom Pricing Plans

TomTom has a pricing structure that accommodates small, medium, and large businesses. Starting from $23.95/month, TomTom uses a subscription model.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Who Uses TomTom?

Small Businesses
Medium Businesses
Large Enterprises

Quick Insights into TomTom ROI

TomTom's ROI score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked TomTom ROI the Highest

Female
4.9
Tech
4.8
2 to 5 Years
4.6

Ranked TomTom ROI the Lowest

Male
4.3

TomTom ROI Score by Gender

Female customers rated TomTom's ROI score 0.6 stars higher than Male customers.

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Male

4.3/5

Female

4.9/5

TomTom ROI Score by Usage

TomTom's ROI score was rated 4.6 stars by customers who have used TomTom's products/services for 2 to 5 Years.

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2 to 5 Years
4.6

TomTom ROI Score by Industry

TomTom's ROI score was rated 4.8 stars by Tech industry customers.

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Tech
4.8

TomTom Customer Satisfaction (CSAT)

TomTom Customer Satisfaction (CSAT) Score

90 / 100

TomTom has an overall Customer Satisfaction score of 90 rated by its users and customers.

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Very Satisfied67%
Satisfied23%
Neither Satisfied nor Dissatisfied5%
Dissatisfied5%
Very Dissatisfied0%
Very Satisfied
67%
Satisfied
23%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
5%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into TomTom Customer Satisfaction

TomTom's Customer Satisfaction score was rated highest by customers who have used TomTom's products/services for 2 to 5 Years.

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Ranked TomTom Customer Satisfaction the Highest

2 to 5 Years
100%
Female
100%

TomTom Customer Satisfaction Score by Gender

TomTom's Customer Satisfaction score was rated 100 by Female customers on Comparably.

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100 / 100
Female
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

TomTom Customer Satisfaction Score by Usage

TomTom's Customer Satisfaction score was rated 100 points by customers who have used TomTom's products/services for 2 to 5 Years.

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2 to 5 Years
100

TomTom Customer Service

4.2/5

TomTom has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.

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About TomTom's Customer Service

Address

De Ruyterkade 154, Amsterdam, NY 1011


Website

http://www.tomtom.com


Phone Number

31-20-757-5000

Quick Insights into TomTom Customer Service

TomTom's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.

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Ranked TomTom Customer Service the Highest

Female
5
Tech
4.8
2 to 5 Years
4.7

Ranked TomTom Customer Service the Lowest

Male
4.3

TomTom Customer Service Score by Gender

Female customers rated TomTom's Customer Service score 0.7 stars higher than Male customers.

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Male

4.3/5

Female

5/5

TomTom Customer Service Score by Usage

TomTom's Customer Service score was rated 4.7 stars by customers who have used TomTom's products/services for 2 to 5 Years.

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2 to 5 Years
4.7

TomTom Customer Service Score by Industry

TomTom's Customer Service score was rated 4.8 stars by Tech industry customers.

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Tech
4.8

TomTom as an Employer

4.1/5

TomTom has a 4.1/5 stars for its overall company culture rated by their employees

  TomTom CEO
top
20%
CEO of TomTom

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

TomTom scored a 33 for Net Promoter Score and a 27 for Employee Net Promoter Score. NPS gauges how likely a customer of TomTom would recommend the brand to a friend. ENPS measures how likely TomTom employees would recommend working at TomTom to a friend.

Net Promoter Score

33
NPS Score
60%Promoters
13%Passive
27%Detractors

Employee Net Promoter Score

27
eNPS Score
49%Promoters
29%Passive
22%Detractors

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