56
NPS
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Brand Page
U.S. Department of Defense
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About U.S. Department of Defense's Brand
Brand at a Glance
87%
Customer Loyalty
4.3/5
Product Quality
4.3/5
Pricing
4.3/5
Customer Service
U.S. Department of Defense NPS
U.S. Department of Defense's Net Promoter Score (NPS) is a 56 with 78% Promoters, 0% Passives, and 22% Detractors. Net Promoter Score tracks whether U.S. Department of Defense's customers would recommend using the product based on a scale of -100 to 100.
U.S. Department of Defense Overall NPS
| 78% | Promoters |
|---|---|
| 0% | Passives |
| 22% | Detractors |
U.S. Department of Defense NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2022 -100 | Feb 2022 | -100 |
Jul 2022 0 | Jul 2022 | 0 |
Aug 2022 20 | Aug 2022 | 20 |
Apr 2023 33 | Apr 2023 | 33 |
Apr 2024 50 | Apr 2024 | 50 |
Jul 2024 55 | Jul 2024 | 55 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
U.S. Department of Defense Customer Loyalty
87%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of U.S. Department of Defense users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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U.S. Department of Defense Product Quality
4.3/5
U.S. Department of Defense has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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U.S. Department of Defense Product Information
U.S. Department of Defense’s product quality score is a 4.3 out of 5 as rated by its users and customers.
- Company Size
- 10,000+ Employees
U.S. Department of Defense Pricing
U.S. Department of Defense ROI & Value For Money
4.3/5
U.S. Department of Defense has a value for money and ROI score of 4.3 out of 5 stars rated by its users and customers.
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U.S. Department of Defense Customer Satisfaction (CSAT)
U.S. Department of Defense Customer Satisfaction (CSAT) Score
86 / 100
U.S. Department of Defense has an overall Customer Satisfaction score of 86 rated by its users and customers.
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Very Satisfied
86%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
U.S. Department of Defense Customer Service
4.3/5
U.S. Department of Defense has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.
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U.S. Department of Defense as an Employer
3.9/5
U.S. Department of Defense has a 3.9/5 stars for its overall company culture rated by their employees
bottom
40%
CEO of U.S. Department of Defense
In the Bottom 40% of Similar Sized Companies on Comparably.
Consumer vs. Employees
U.S. Department of Defense scored a 56 for Net Promoter Score and a -8 for Employee Net Promoter Score. NPS gauges how likely a customer of U.S. Department of Defense would recommend the brand to a friend. ENPS measures how likely U.S. Department of Defense employees would recommend working at U.S. Department of Defense to a friend.
Net Promoter Score
56
NPS Score
| 78% | Promoters |
|---|---|
| 0% | Passive |
| 22% | Detractors |
Employee Net Promoter Score
-8
eNPS Score
| 37% | Promoters |
|---|---|
| 18% | Passive |
| 45% | Detractors |
