26
NPS
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UC Berkeley
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About UC Berkeley's Brand
The University of California, Berkeley is a public research university in Berkeley, California.
Brand at a Glance
76%
Customer Loyalty
4.1/5
Product Quality
3.5/5
Pricing
3.7/5
Customer Service
UC Berkeley NPS
UC Berkeley's Net Promoter Score (NPS) is a 26 with 57% Promoters, 12% Passives, and 31% Detractors. Net Promoter Score tracks whether UC Berkeley's customers would recommend using the product based on a scale of -100 to 100.
UC Berkeley Overall NPS
| 57% | Promoters |
|---|---|
| 12% | Passives |
| 31% | Detractors |
UC Berkeley NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2022 40 | Oct 2022 | 40 |
Nov 2022 35 | Nov 2022 | 35 |
Dec 2022 30 | Dec 2022 | 30 |
Mar 2023 29 | Mar 2023 | 29 |
May 2023 30 | May 2023 | 30 |
Aug 2023 30 | Aug 2023 | 30 |
Dec 2023 27 | Dec 2023 | 27 |
Apr 2024 29 | Apr 2024 | 29 |
May 2024 31 | May 2024 | 31 |
Feb 2025 27 | Feb 2025 | 27 |
Apr 2025 28 | Apr 2025 | 28 |
Aug 2025 26 | Aug 2025 | 26 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
UC Berkeley NPS by Gender
Male customers rated UC Berkeley's NPS 92 points higher than Female customers.
Male
75
UC Berkeley's NPS was rated 75 by Male customers on Comparably.
75%
Promoters
25%
Passives
0%
Detractors
Female
-17
UC Berkeley's NPS was rated -17 by Female customers on Comparably.
33%
Promoters
17%
Passives
50%
Detractors
UC Berkeley NPS by Ethnicity
UC Berkeley's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black -34 | African American/Black | -34 |
Asian or Pacific Islander 50 | Asian or Pacific Islander | 50 |
UC Berkeley NPS by Age
UC Berkeley's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
UC Berkeley NPS by Usage
UC Berkeley's NPS was rated the highest by customers who have used UC Berkeley's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -20 | Less than 1 Year | -20 |
1 to 2 Years -40 | 1 to 2 Years | -40 |
2 to 5 Years 100 | 2 to 5 Years | 100 |
UC Berkeley Customer Reviews
Out of the 4 UC Berkeley customer reviews 3 were positive and 1 was constructive. UC Berkeley customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
UC Berkeley Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of UC Berkeley users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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UC Berkeley Customer Loyalty Score by Gender
Female customers rated UC Berkeley's Customer Loyalty score 45% higher than Male customers.
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Male
55%
Yes
Female
100%
Yes
UC Berkeley Customer Loyalty Score by Ethnicity
UC Berkeley's Customer Loyalty score was rated 70% by both African American/Black and Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of UC Berkeley.
70
out of 100
African American/Black
70
out of 100
Asian or Pacific Islander
UC Berkeley Customer Loyalty Score by Age
UC Berkeley's Customer Loyalty score was rated 40% by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of UC Berkeley.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 40% | 31-35 | 40% |
UC Berkeley Customer Loyalty Score by Usage
UC Berkeley's Customer Loyalty score was rated the highest by customers who have used UC Berkeley's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
UC Berkeley Customer Loyalty Score by Industry
UC Berkeley's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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UC Berkeley Product Quality
4.1/5
UC Berkeley has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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UC Berkeley Product Information
UC Berkeley’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated UC Berkeley's product the highest. Reviewers from the Education industry rated UC Berkeley the lowest at 4.4.
- Website
- http://www.berkeley.edu
- Company Size
- 10,000+ Employees
Industry
Education
Education
Quick Insights into UC Berkeley Product Quality
UC Berkeley's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by African American/Black customers.
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Ranked UC Berkeley Product Quality the Highest
Ranked UC Berkeley Product Quality the Lowest
UC Berkeley Product Quality Score by Gender
Male customers rated UC Berkeley's Product Quality score 1.2 stars higher than Female customers.
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Male
4.4/5
Female
3.2/5
UC Berkeley Product Quality Score by Ethnicity
UC Berkeley's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of UC Berkeley.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 3 | African American/Black | 3 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
UC Berkeley Product Quality Score by Age
UC Berkeley's Product Quality score was rated 3 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of UC Berkeley.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 3 | 31-35 | 3 |
UC Berkeley Product Quality Score by Usage
UC Berkeley's Product Quality score was rated the highest by customers who have used UC Berkeley's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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UC Berkeley Product Quality Score by Industry
UC Berkeley's Product Quality score was rated the highest by Tech industry customers, and the lowest by Education industry customers.
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UC Berkeley Pricing
UC Berkeley ROI & Value For Money
3.5/5
UC Berkeley has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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UC Berkeley Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Tech industry think that they had the lowest ROI from UC Berkeley.
Quick Insights into UC Berkeley ROI
UC Berkeley's ROI score was rated highest by Male customers, and rated lowest by customers who have used UC Berkeley's products/services for 1 to 2 Years.
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Ranked UC Berkeley ROI the Highest
Ranked UC Berkeley ROI the Lowest
UC Berkeley ROI Score by Gender
Male customers rated UC Berkeley's ROI score 1.1 stars higher than Female customers.
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Male
4.4/5
Female
3.3/5
UC Berkeley ROI Score by Ethnicity
UC Berkeley's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of UC Berkeley.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
UC Berkeley ROI Score by Age
UC Berkeley's ROI score was rated 3.8 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of UC Berkeley.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 3.8 | 31-35 | 3.8 |
UC Berkeley ROI Score by Usage
UC Berkeley's ROI score was rated the highest by customers who have used UC Berkeley's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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UC Berkeley ROI Score by Industry
UC Berkeley's ROI score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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UC Berkeley Customer Satisfaction (CSAT)
UC Berkeley Customer Satisfaction (CSAT) Score
74 / 100
UC Berkeley has an overall Customer Satisfaction score of 74 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
35%
Satisfied
39%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
3%
Very Dissatisfied
10%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into UC Berkeley Customer Satisfaction
UC Berkeley's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by African American/Black customers.
Sign Up to unlock insights into how customers have ranked UC Berkeley's Customer Satisfaction.
Ranked UC Berkeley Customer Satisfaction the Highest
Ranked UC Berkeley Customer Satisfaction the Lowest
UC Berkeley Customer Satisfaction Score by Gender
Male customers rated UC Berkeley's Customer Satisfaction score 9 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of UC Berkeley.
75 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 75% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
66 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 0% | |
Very Dissatisfied | 17% |
UC Berkeley Customer Satisfaction Score by Ethnicity
CSAT according to African American/Black
UC Berkeley's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
67%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
UC Berkeley's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
UC Berkeley Customer Satisfaction Score by Age
UC Berkeley's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of UC Berkeley.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 31-35 | 33% |
UC Berkeley Customer Satisfaction Score by Usage
UC Berkeley's Customer Satisfaction score was rated the highest by customers who have used UC Berkeley's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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UC Berkeley Customer Satisfaction Score by Industry
UC Berkeley's Customer Satisfaction score was rated 75 points by Education industry customers.
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{
"title": "UC Berkeley Customer Satisfaction Score by Industry",
"text": "UC Berkeley's Customer Satisfaction score was rated 75 points by Education industry customers.",
"bars": [
{
"label": "Education",
"groupId": 515,
"score": 75,
"stars": 0,
"csatScore": 75,
"text": "UC Berkeley's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 75
}
]
}UC Berkeley Customer Service
3.7/5
UC Berkeley has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock UC Berkeley's overall Customer Service score rated by its users and customers.
About UC Berkeley's Customer Service
Address
Sproul Plaza, Berkeley, CA 94704
Website
http://www.berkeley.edu
Phone Number
(510) 642-6000
UC Berkeley's Social Links
Quick Insights into UC Berkeley Customer Service
UC Berkeley's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked UC Berkeley's Customer Service score.
Ranked UC Berkeley Customer Service the Highest
Ranked UC Berkeley Customer Service the Lowest
UC Berkeley Customer Service Score by Gender
Male customers rated UC Berkeley's Customer Service score 1.3 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of UC Berkeley.
Male
4.6/5
Female
3.3/5
UC Berkeley Customer Service Score by Ethnicity
UC Berkeley's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of UC Berkeley.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
UC Berkeley Customer Service Score by Age
UC Berkeley's Customer Service score was rated 3.8 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of UC Berkeley.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 3.8 | 31-35 | 3.8 |
UC Berkeley Customer Service Score by Usage
UC Berkeley's Customer Service score was rated the highest by customers who have used UC Berkeley's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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UC Berkeley Customer Service Score by Industry
UC Berkeley's Customer Service score was rated the highest by Tech industry customers, and the lowest by Education industry customers.
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UC Berkeley as an Employer
3.0/5
UC Berkeley has a 3.0/5 stars for its overall company culture rated by their employees
bottom
40%
Consumer vs. Employees
UC Berkeley scored a 26 for Net Promoter Score and a -21 for Employee Net Promoter Score. NPS gauges how likely a customer of UC Berkeley would recommend the brand to a friend. ENPS measures how likely UC Berkeley employees would recommend working at UC Berkeley to a friend.
Net Promoter Score
26
NPS Score
| 57% | Promoters |
|---|---|
| 12% | Passive |
| 31% | Detractors |
Employee Net Promoter Score
-21
eNPS Score
| 25% | Promoters |
|---|---|
| 29% | Passive |
| 46% | Detractors |
