-100
NPS
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Brand Page
Underdog
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About Underdog's Brand
We’re the fastest-growing sports gaming company ever. Our mission is to build innovative games and products for American sports fans. Founded in 2020, our team built three of today's most widely played fantasy games and successfully launched the largest contest in the history of fantasy sports: a $15M NFL Best Ball tournament -- and there’s a lot more to come. Underdog’s modern tech environment and in-house product development allow us to continuously deliver the best experiences for our users.
Brand at a Glance
68%
Customer Loyalty
1.9/5
Product Quality
1.9/5
Pricing
1.9/5
Customer Service
Underdog NPS
Underdog's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Underdog's customers would recommend using the product based on a scale of -100 to 100.
Underdog Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Underdog NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 -100 | Mar 2024 | -100 |
Nov 2024 -100 | Nov 2024 | -100 |
Dec 2025 -100 | Dec 2025 | -100 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Underdog Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Underdog users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Underdog Product Quality
1.9/5
Underdog has an overall Product Quality score of 1.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Underdog's overall Product Quality score rated by its users and customers.
Underdog Product Information
Underdog’s product quality score is a 1.9 out of 5 as rated by its users and customers.
- Website
- https://underdogfantasy.com/
- Company Size
- 201-500 Employees
Industry
Tech
Gaming
Sports & Entertainment
Underdog Pricing
Underdog ROI & Value For Money
1.9/5
Underdog has a value for money and ROI score of 1.9 out of 5 stars rated by its users and customers.
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Underdog Customer Satisfaction (CSAT)
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Underdog Customer Service
1.9/5
Underdog has an overall Customer Service score of 1.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Underdog's overall Customer Service score rated by its users and customers.
About Underdog's Customer Service
Address
150 Waterbury St, Brooklyn, NY 11206
Website
https://underdogfantasy.com/
Underdog's Social Links
Underdog as an Employer
4.9/5
Underdog has a 4.9/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Underdog scored a -100 for Net Promoter Score and a 75 for Employee Net Promoter Score. NPS gauges how likely a customer of Underdog would recommend the brand to a friend. ENPS measures how likely Underdog employees would recommend working at Underdog to a friend.
Net Promoter Score
-100
NPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
Employee Net Promoter Score
75
eNPS Score
| 78% | Promoters |
|---|---|
| 19% | Passive |
| 3% | Detractors |
