18
NPS
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United Wholesale Mortgage
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About United Wholesale Mortgage's Brand
UWM is one of the largest Wholesale Lenders in the Nation.
Brand at a Glance
67%
Customer Loyalty
3.5/5
Product Quality
3.6/5
Pricing
3.5/5
Customer Service
United Wholesale Mortgage NPS
United Wholesale Mortgage's Net Promoter Score (NPS) is a 18 with 51% Promoters, 16% Passives, and 33% Detractors. Net Promoter Score tracks whether United Wholesale Mortgage's customers would recommend using the product based on a scale of -100 to 100.
United Wholesale Mortgage Overall NPS
| 51% | Promoters |
|---|---|
| 16% | Passives |
| 33% | Detractors |
United Wholesale Mortgage NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2023 37 | Oct 2023 | 37 |
Nov 2023 33 | Nov 2023 | 33 |
Feb 2024 24 | Feb 2024 | 24 |
Mar 2024 26 | Mar 2024 | 26 |
May 2024 20 | May 2024 | 20 |
Jun 2024 22 | Jun 2024 | 22 |
Oct 2024 24 | Oct 2024 | 24 |
Dec 2024 23 | Dec 2024 | 23 |
May 2025 22 | May 2025 | 22 |
Aug 2025 20 | Aug 2025 | 20 |
Oct 2025 17 | Oct 2025 | 17 |
Jan 2026 19 | Jan 2026 | 19 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
United Wholesale Mortgage NPS by Gender
Male customers rated United Wholesale Mortgage's NPS 117 points higher than Female customers.
Male
50
United Wholesale Mortgage's NPS was rated 50 by Male customers on Comparably.
70%
Promoters
10%
Passives
20%
Detractors
Female
-67
United Wholesale Mortgage's NPS was rated -67 by Female customers on Comparably.
0%
Promoters
33%
Passives
67%
Detractors
United Wholesale Mortgage NPS by Ethnicity
United Wholesale Mortgage's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 25 | Caucasian | 25 |
African American/Black -67 | African American/Black | -67 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
United Wholesale Mortgage NPS by Age
United Wholesale Mortgage's NPS was rated 0 points by customers ages 46-50 on Comparably.
United Wholesale Mortgage NPS by Usage
United Wholesale Mortgage's NPS was rated the highest by customers who have used United Wholesale Mortgage's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 25 | Less than 1 Year | 25 |
1 to 2 Years 34 | 1 to 2 Years | 34 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
United Wholesale Mortgage Customer Reviews
Out of the 3 United Wholesale Mortgage customer reviews 3 were positive and 0 were constructive. United Wholesale Mortgage customer reviews reflect that all customers have a favorable experience using the products/services of the company.
United Wholesale Mortgage Customer Loyalty
67%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
67% of United Wholesale Mortgage users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
United Wholesale Mortgage Customer Loyalty Score by Gender
Female customers rated United Wholesale Mortgage's Customer Loyalty score 45% higher than Male customers.
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Male
55%
Yes
Female
100%
Yes
United Wholesale Mortgage Customer Loyalty Score by Ethnicity
United Wholesale Mortgage's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of United Wholesale Mortgage.
55
out of 100
Caucasian
100
out of 100
African American/Black
70
out of 100
Asian or Pacific Islander
United Wholesale Mortgage Customer Loyalty Score by Age
United Wholesale Mortgage's Customer Loyalty score was rated 70% by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of United Wholesale Mortgage.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 70% | 46-50 | 70% |
United Wholesale Mortgage Customer Loyalty Score by Usage
United Wholesale Mortgage's Customer Loyalty score was rated the highest by customers who have used United Wholesale Mortgage's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
United Wholesale Mortgage Customer Loyalty Score by Industry
United Wholesale Mortgage's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
United Wholesale Mortgage Product Quality
3.5/5
United Wholesale Mortgage has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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United Wholesale Mortgage Product Information
United Wholesale Mortgage’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated United Wholesale Mortgage's product the highest. Reviewers from the Real Estate industry rated United Wholesale Mortgage the lowest at 2.3.
- Website
- http://uwm.com
- Company Size
- 5,001-10,000 Employees
Industry
Banking and Financial Services
Quick Insights into United Wholesale Mortgage Product Quality
United Wholesale Mortgage's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Real Estate industry.
Sign Up to unlock insights into how customers have ranked United Wholesale Mortgage's Product Quality.
Ranked United Wholesale Mortgage Product Quality the Highest
Ranked United Wholesale Mortgage Product Quality the Lowest
United Wholesale Mortgage Product Quality Score by Gender
Male customers rated United Wholesale Mortgage's Product Quality score 1.4 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of United Wholesale Mortgage.
Male
4/5
Female
2.6/5
United Wholesale Mortgage Product Quality Score by Ethnicity
United Wholesale Mortgage's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of United Wholesale Mortgage.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
United Wholesale Mortgage Product Quality Score by Age
United Wholesale Mortgage's Product Quality score was rated 3.2 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of United Wholesale Mortgage.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 3.2 | 46-50 | 3.2 |
United Wholesale Mortgage Product Quality Score by Usage
United Wholesale Mortgage's Product Quality score was rated the highest by customers who have used United Wholesale Mortgage's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
United Wholesale Mortgage Product Quality Score by Industry
United Wholesale Mortgage's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
United Wholesale Mortgage Pricing
United Wholesale Mortgage ROI & Value For Money
3.6/5
United Wholesale Mortgage has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock United Wholesale Mortgage's overall ROI score rated by its users and customers.
United Wholesale Mortgage Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Real Estate industry think that they had the lowest ROI from United Wholesale Mortgage.
Quick Insights into United Wholesale Mortgage ROI
United Wholesale Mortgage's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Real Estate industry.
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Ranked United Wholesale Mortgage ROI the Highest
Ranked United Wholesale Mortgage ROI the Lowest
United Wholesale Mortgage ROI Score by Gender
Male customers rated United Wholesale Mortgage's ROI score 1.2 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of United Wholesale Mortgage.
Male
4/5
Female
2.8/5
United Wholesale Mortgage ROI Score by Ethnicity
United Wholesale Mortgage's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of United Wholesale Mortgage.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
African American/Black 2.8 | African American/Black | 2.8 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
United Wholesale Mortgage ROI Score by Age
United Wholesale Mortgage's ROI score was rated 3.6 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of United Wholesale Mortgage.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 3.6 | 46-50 | 3.6 |
United Wholesale Mortgage ROI Score by Usage
United Wholesale Mortgage's ROI score was rated the highest by customers who have used United Wholesale Mortgage's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
United Wholesale Mortgage ROI Score by Industry
United Wholesale Mortgage's ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
United Wholesale Mortgage Customer Satisfaction (CSAT)
United Wholesale Mortgage Customer Satisfaction (CSAT) Score
59 / 100
United Wholesale Mortgage has an overall Customer Satisfaction score of 59 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
35%
Satisfied
24%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
5%
Very Dissatisfied
22%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into United Wholesale Mortgage Customer Satisfaction
United Wholesale Mortgage's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by customers from the Real Estate industry.
Sign Up to unlock insights into how customers have ranked United Wholesale Mortgage's Customer Satisfaction.
Ranked United Wholesale Mortgage Customer Satisfaction the Highest
Ranked United Wholesale Mortgage Customer Satisfaction the Lowest
United Wholesale Mortgage Customer Satisfaction Score by Gender
Male customers rated United Wholesale Mortgage's Customer Satisfaction score 34 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of United Wholesale Mortgage.
67 / 100
MaleVery Satisfied | 45% | |
|---|---|---|
Satisfied | 22% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 11% | |
Very Dissatisfied | 11% |
33 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 67% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
United Wholesale Mortgage Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
United Wholesale Mortgage's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of United Wholesale Mortgage.
75 / 100
Very Satisfied
25%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
0%
CSAT according to African American/Black
United Wholesale Mortgage's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of United Wholesale Mortgage.
33 / 100
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
67%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
United Wholesale Mortgage's Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of United Wholesale Mortgage.
67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
United Wholesale Mortgage Customer Satisfaction Score by Age
United Wholesale Mortgage's Customer Satisfaction score was rated 20 points by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of United Wholesale Mortgage.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 20% |
United Wholesale Mortgage Customer Satisfaction Score by Usage
United Wholesale Mortgage's Customer Satisfaction score was rated the highest by customers who have used United Wholesale Mortgage's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
United Wholesale Mortgage Customer Satisfaction Score by Industry
United Wholesale Mortgage's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}United Wholesale Mortgage Customer Service
3.5/5
United Wholesale Mortgage has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock United Wholesale Mortgage's overall Customer Service score rated by its users and customers.
About United Wholesale Mortgage's Customer Service
Address
585 South Blvd E., Pontiac, MI 48341
Website
http://uwm.com
Phone Number
+1 (800) 981-8898
Quick Insights into United Wholesale Mortgage Customer Service
United Wholesale Mortgage's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Real Estate industry.
Sign Up to unlock insights into how customers have ranked United Wholesale Mortgage's Customer Service score.
Ranked United Wholesale Mortgage Customer Service the Highest
Ranked United Wholesale Mortgage Customer Service the Lowest
United Wholesale Mortgage Customer Service Score by Gender
Male customers rated United Wholesale Mortgage's Customer Service score 1.2 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of United Wholesale Mortgage.
Male
4/5
Female
2.8/5
United Wholesale Mortgage Customer Service Score by Ethnicity
United Wholesale Mortgage's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of United Wholesale Mortgage.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 2.8 | African American/Black | 2.8 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
United Wholesale Mortgage Customer Service Score by Age
United Wholesale Mortgage's Customer Service score was rated 3.3 stars by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of United Wholesale Mortgage.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 3.3 | 46-50 | 3.3 |
United Wholesale Mortgage Customer Service Score by Usage
United Wholesale Mortgage's Customer Service score was rated the highest by customers who have used United Wholesale Mortgage's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
United Wholesale Mortgage Customer Service Score by Industry
United Wholesale Mortgage's Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
United Wholesale Mortgage as an Employer
2.9/5
United Wholesale Mortgage has a 2.9/5 stars for its overall company culture rated by their employees
bottom
35%
CEO of United Wholesale Mortgage
In the Bottom 35% of Similar Sized Companies on Comparably.
Consumer vs. Employees
United Wholesale Mortgage scored a 18 for Net Promoter Score and a -22 for Employee Net Promoter Score. NPS gauges how likely a customer of United Wholesale Mortgage would recommend the brand to a friend. ENPS measures how likely United Wholesale Mortgage employees would recommend working at United Wholesale Mortgage to a friend.
Net Promoter Score
18
NPS Score
| 51% | Promoters |
|---|---|
| 16% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
-22
eNPS Score
| 32% | Promoters |
|---|---|
| 14% | Passive |
| 54% | Detractors |
