26
NPS
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VaynerMedia
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About VaynerMedia's Brand
VaynerMedia, a social media brand consulting agency, leverages online platforms to build marketing communities.
Brand at a Glance
63%
Customer Loyalty
3.7/5
Product Quality
3.9/5
Pricing
4/5
Customer Service
VaynerMedia CMO
VaynerMedia NPS
VaynerMedia's Net Promoter Score (NPS) is a 26 with 53% Promoters, 20% Passives, and 27% Detractors. Net Promoter Score tracks whether VaynerMedia's customers would recommend using the product based on a scale of -100 to 100.
VaynerMedia Overall NPS
| 53% | Promoters |
|---|---|
| 20% | Passives |
| 27% | Detractors |
VaynerMedia NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2023 26 | Feb 2023 | 26 |
Mar 2023 21 | Mar 2023 | 21 |
Apr 2023 23 | Apr 2023 | 23 |
Sep 2023 22 | Sep 2023 | 22 |
Nov 2023 21 | Nov 2023 | 21 |
Dec 2023 23 | Dec 2023 | 23 |
Mar 2024 24 | Mar 2024 | 24 |
Apr 2024 21 | Apr 2024 | 21 |
Jun 2024 23 | Jun 2024 | 23 |
Jan 2025 25 | Jan 2025 | 25 |
Mar 2025 27 | Mar 2025 | 27 |
Apr 2025 26 | Apr 2025 | 26 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
VaynerMedia NPS by Gender
Female customers rated VaynerMedia's NPS 34 points higher than Male customers.
Male
0
VaynerMedia's NPS was rated by Male customers on Comparably.
44%
Promoters
12%
Passives
44%
Detractors
Female
34
VaynerMedia's NPS was rated 34 by Female customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
VaynerMedia NPS by Ethnicity
VaynerMedia's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 60 | Caucasian | 60 |
Asian or Pacific Islander -100 | Asian or Pacific Islander | -100 |
VaynerMedia NPS by Age
VaynerMedia's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
VaynerMedia NPS by Usage
VaynerMedia's NPS was rated the highest by customers who have used VaynerMedia's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 42 | Less than 1 Year | 42 |
1 to 2 Years -50 | 1 to 2 Years | -50 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
VaynerMedia Customer Loyalty
63%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
63% of VaynerMedia users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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VaynerMedia Customer Loyalty Score by Gender
Male customers rated VaynerMedia's Customer Loyalty score 10% higher than Female customers.
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Male
50%
Yes
Female
40%
Yes
VaynerMedia Customer Loyalty Score by Ethnicity
VaynerMedia's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of VaynerMedia.
82
out of 100
Caucasian
40
out of 100
Asian or Pacific Islander
VaynerMedia Customer Loyalty Score by Age
VaynerMedia's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 28% | 18-25 | 28% |
31-35 40% | 31-35 | 40% |
VaynerMedia Customer Loyalty Score by Usage
VaynerMedia's Customer Loyalty score was rated the highest by customers who have used VaynerMedia's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
VaynerMedia Customer Loyalty Score by Industry
VaynerMedia's Customer Loyalty score was rated 10% by Tech industry customers.
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VaynerMedia Product Quality
3.7/5
VaynerMedia has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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VaynerMedia Product Information
VaynerMedia’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated VaynerMedia's product the highest.
- Website
- http://vaynermedia.com
- Company Size
- 501-1,000 Employees
Industry
Tech
Business Services
Ecommerce and Marketplaces
Enterprise
Media
Small Business Services
Quick Insights into VaynerMedia Product Quality
VaynerMedia's Product Quality score was rated highest by Caucasian customers, and rated lowest by customers who have used VaynerMedia's products/services for 2 to 5 Years.
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Ranked VaynerMedia Product Quality the Highest
Ranked VaynerMedia Product Quality the Lowest
VaynerMedia Product Quality Score by Gender
Male customers rated VaynerMedia's Product Quality score 0.8 stars higher than Female customers.
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Male
3.6/5
Female
2.8/5
VaynerMedia Product Quality Score by Ethnicity
VaynerMedia's Product Quality score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of VaynerMedia.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
VaynerMedia Product Quality Score by Age
VaynerMedia's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of VaynerMedia.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
31-35 3.8 | 31-35 | 3.8 |
VaynerMedia Product Quality Score by Usage
VaynerMedia's Product Quality score was rated the highest by customers who have used VaynerMedia's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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VaynerMedia Product Quality Score by Industry
VaynerMedia's Product Quality score was rated 2.4 stars by Tech industry customers.
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VaynerMedia Pricing
VaynerMedia ROI & Value For Money
3.9/5
VaynerMedia has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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VaynerMedia Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into VaynerMedia ROI
VaynerMedia's ROI score was rated highest by customers ages 18-25, and rated lowest by Female customers.
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Ranked VaynerMedia ROI the Highest
Ranked VaynerMedia ROI the Lowest
VaynerMedia ROI Score by Gender
Male customers rated VaynerMedia's ROI score 1.5 stars higher than Female customers.
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Male
3.8/5
Female
2.3/5
VaynerMedia ROI Score by Ethnicity
VaynerMedia's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of VaynerMedia.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
VaynerMedia ROI Score by Age
VaynerMedia's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full ROI by Age data of VaynerMedia.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
31-35 3 | 31-35 | 3 |
VaynerMedia ROI Score by Usage
VaynerMedia's ROI score was rated the highest by customers who have used VaynerMedia's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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VaynerMedia ROI Score by Industry
VaynerMedia's ROI score was rated 2.5 stars by Tech industry customers.
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VaynerMedia Customer Satisfaction (CSAT)
VaynerMedia Customer Satisfaction (CSAT) Score
68 / 100
VaynerMedia has an overall Customer Satisfaction score of 68 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
42%
Satisfied
26%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
3%
Very Dissatisfied
11%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into VaynerMedia Customer Satisfaction
VaynerMedia's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by Asian or Pacific Islander customers.
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Ranked VaynerMedia Customer Satisfaction the Highest
Ranked VaynerMedia Customer Satisfaction the Lowest
VaynerMedia Customer Satisfaction Score by Gender
VaynerMedia's Customer Satisfaction score was rated 63 by Male customers on Comparably.
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63 / 100
MaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 12% | |
Very Dissatisfied | 0% |
VaynerMedia Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
VaynerMedia's Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.
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80 / 100
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
VaynerMedia's Customer Satisfaction (CSAT) score was rated 34% according to Asian or Pacific Islander users and customers.
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34 / 100
Very Satisfied
0%
Satisfied
34%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
33%
Very Dissatisfied
0%
VaynerMedia Customer Satisfaction Score by Age
VaynerMedia's Customer Satisfaction score was rated 50 points by customers ages 18-25 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 50% |
VaynerMedia Customer Satisfaction Score by Usage
VaynerMedia's Customer Satisfaction score was rated the highest by customers who have used VaynerMedia's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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VaynerMedia Customer Satisfaction Score by Industry
VaynerMedia's Customer Satisfaction score was rated 33 points by Tech industry customers.
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"title": "VaynerMedia Customer Satisfaction Score by Industry",
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"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "VaynerMedia's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 33
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}VaynerMedia Customer Service
4/5
VaynerMedia has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About VaynerMedia's Customer Service
Address
New York City, NY 10016
Website
http://vaynermedia.com
Phone Number
<<not-applicable>>
Quick Insights into VaynerMedia Customer Service
VaynerMedia's Customer Service score was rated highest by Caucasian customers, and rated lowest by customers who have used VaynerMedia's products/services for 1 to 2 Years.
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Ranked VaynerMedia Customer Service the Highest
Ranked VaynerMedia Customer Service the Lowest
VaynerMedia Customer Service Score by Gender
Male customers rated VaynerMedia's Customer Service score 0.5 stars higher than Female customers.
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Male
3.8/5
Female
3.3/5
VaynerMedia Customer Service Score by Ethnicity
VaynerMedia's Customer Service score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of VaynerMedia.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
VaynerMedia Customer Service Score by Age
VaynerMedia's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of VaynerMedia.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
31-35 3.1 | 31-35 | 3.1 |
VaynerMedia Customer Service Score by Usage
VaynerMedia's Customer Service score was rated the highest by customers who have used VaynerMedia's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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VaynerMedia Customer Service Score by Industry
VaynerMedia's Customer Service score was rated 2.7 stars by Tech industry customers.
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VaynerMedia as an Employer
3.7/5
VaynerMedia has a 3.7/5 stars for its overall company culture rated by their employees
top
20%
Consumer vs. Employees
VaynerMedia scored a 26 for Net Promoter Score and a -2 for Employee Net Promoter Score. NPS gauges how likely a customer of VaynerMedia would recommend the brand to a friend. ENPS measures how likely VaynerMedia employees would recommend working at VaynerMedia to a friend.
Net Promoter Score
26
NPS Score
| 53% | Promoters |
|---|---|
| 20% | Passive |
| 27% | Detractors |
Employee Net Promoter Score
-2
eNPS Score
| 37% | Promoters |
|---|---|
| 24% | Passive |
| 39% | Detractors |
