

Vidyard is a video marketing platform enabling customers to derive information on viewer-behavior for marketing automation systems and CRM.
Vidyard's Net Promoter Score (NPS) is a 38 with 65% Promoters, 8% Passives, and 27% Detractors. Net Promoter Score tracks whether Vidyard's customers would recommend using the product based on a scale of -100 to 100.
| 65% | Promoters |
|---|---|
| 8% | Passives |
| 27% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 52 | Aug 2020 | 52 |
Aug 2022 46 | Aug 2022 | 46 |
Mar 2023 39 | Mar 2023 | 39 |
May 2023 41 | May 2023 | 41 |
Jan 2024 36 | Jan 2024 | 36 |
Aug 2024 38 | Aug 2024 | 38 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Vidyard's NPS was rated 30 points by customers who have used Vidyard's products/services for Less than 1 Year.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 30 | Less than 1 Year | 30 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of Vidyard users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Vidyard has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Vidyard serves markets in the United States, Europe, Australia, Canada, and United Kingdom. Vidyard supports Web devices and offers products for small, medium, and large sized businesses.
Vidyard’s product quality score is a 4 out of 5 as rated by its users and customers.
Vidyard has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Vidyard has a pricing structure that accommodates small, medium, and large businesses.
Vidyard has an overall Customer Satisfaction score of 67 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Vidyard has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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119 King St. West, Suite 400, Shawnee On Delaware, PA N2G 1A6 Canada
http://www.vidyard.com
1-800-530-3878
Vidyard has a 4.3/5 stars for its overall company culture rated by their employees

Vidyard scored a 38 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Vidyard would recommend the brand to a friend. ENPS measures how likely Vidyard employees would recommend working at Vidyard to a friend.
| 65% | Promoters |
|---|---|
| 8% | Passive |
| 27% | Detractors |
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |