Volkswagen Group of America NPS & Customer Reviews | Comparably
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Volkswagen Group of America
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About Volkswagen Group of America's Brand

Brand at a Glance

74%
Customer Loyalty
3.2/5
Product Quality
2.9/5
Pricing
2.6/5
Customer Service

Volkswagen Group of America NPS

Volkswagen Group of America's Net Promoter Score (NPS) is a 0 with 41% Promoters, 18% Passives, and 41% Detractors. Net Promoter Score tracks whether Volkswagen Group of America's customers would recommend using the product based on a scale of -100 to 100.

Volkswagen Group of America Overall NPS

0
NPS
41%Promoters
18%Passives
41%Detractors
Volkswagen Group of America Overall NPS

Volkswagen Group of America NPS Trend

-100
-50
0
50
100
Feb 2023
29
Feb 202329
Mar 2023
33
Mar 202333
Apr 2023
25
Apr 202325
May 2023
11
May 202311
Sep 2023
6
Sep 20236
Oct 2023
-4
Oct 2023-4
Nov 2023
-1
Nov 2023-1
Feb 2024
4
Feb 20244
Apr 2024
8
Apr 20248
Jun 2025
3
Jun 20253
Jul 2025
2
Jul 20252
Oct 2025
0
Oct 20250

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Volkswagen Group of America NPS by Gender

Volkswagen Group of America's NPS was rated -51 by Male customers on Comparably.

Male

-51

Volkswagen Group of America's NPS was rated -51 by Male customers on Comparably.

16%
Promoters
17%
Passives
67%
Detractors

Female

N/A

Volkswagen Group of America's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Volkswagen Group of America NPS by Ethnicity

Volkswagen Group of America's NPS was rated -51 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-51
Caucasian-51

Volkswagen Group of America NPS by Usage

Volkswagen Group of America's NPS was rated -34 points by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
-34
Over 10 Years-34

Volkswagen Group of America Customer Reviews

Out of the 2 Volkswagen Group of America customer reviews 0 were positive and 2 were constructive. Volkswagen Group of America customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Respond promptly with communication to customers
What can this brand most improve?
por customer treatment on service

Volkswagen Group of America Customer Loyalty

74%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

74% of Volkswagen Group of America users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

74
74%
26
26%
Volkswagen Group of America Customer Loyalty

Volkswagen Group of America Customer Loyalty Score by Gender

Volkswagen Group of America's Customer Loyalty score was rated 55 by Male customers on Comparably.

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Male
55%
Yes
Female
N/A
Yes

Volkswagen Group of America Customer Loyalty Score by Ethnicity

Volkswagen Group of America's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.

% who answered "Yes"

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70
out of 100
Caucasian

Volkswagen Group of America Customer Loyalty Score by Usage

Volkswagen Group of America's Customer Loyalty score was rated 85% by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Over 10 Years
85%

Volkswagen Group of America Product Quality

3.2/5

Volkswagen Group of America has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.

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Volkswagen Group of America Product Information

Volkswagen Group of America’s product quality score is a 3.2 out of 5 as rated by its users and customers.

Quick Insights into Volkswagen Group of America Product Quality

Volkswagen Group of America's Product Quality score was rated highest by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Ranked Volkswagen Group of America Product Quality the Highest

Over 10 Years
3.1
Caucasian
2.5
Male
2.5

Volkswagen Group of America Product Quality Score by Gender

Volkswagen Group of America's Product Quality score was rated 2.5 by Male customers on Comparably.

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Male

2.5/5

Female

N/A

Volkswagen Group of America Product Quality Score by Ethnicity

Volkswagen Group of America's Product Quality score was rated 2.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Volkswagen Group of America.
0
1
2
3
4
5
Caucasian
2.5
Caucasian2.5

Volkswagen Group of America Product Quality Score by Usage

Volkswagen Group of America's Product Quality score was rated 3.1 stars by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Over 10 Years
3.1

Volkswagen Group of America Pricing

Volkswagen Group of America ROI & Value For Money

2.9/5

Volkswagen Group of America has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.

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Quick Insights into Volkswagen Group of America ROI

Volkswagen Group of America's ROI score was rated highest by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Ranked Volkswagen Group of America ROI the Highest

Over 10 Years
2.7
Male
2.4
Caucasian
2.1

Volkswagen Group of America ROI Score by Gender

Volkswagen Group of America's ROI score was rated 2.4 by Male customers on Comparably.

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Male

2.4/5

Female

N/A

Volkswagen Group of America ROI Score by Ethnicity

Volkswagen Group of America's ROI score was rated 2.1 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.1
Caucasian2.1

Volkswagen Group of America ROI Score by Usage

Volkswagen Group of America's ROI score was rated 2.7 stars by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Over 10 Years
2.7

Volkswagen Group of America Customer Satisfaction (CSAT)

Volkswagen Group of America Customer Satisfaction (CSAT) Score

50 / 100

Volkswagen Group of America has an overall Customer Satisfaction score of 50 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied28%
Satisfied22%
Neither Satisfied nor Dissatisfied6%
Dissatisfied22%
Very Dissatisfied22%
Very Satisfied
28%
Satisfied
22%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
22%
Very Dissatisfied
22%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Volkswagen Group of America Customer Satisfaction

Volkswagen Group of America's Customer Satisfaction score was rated highest by Male customers.

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Ranked Volkswagen Group of America Customer Satisfaction the Highest

Male
40%
Caucasian
34%

Volkswagen Group of America Customer Satisfaction Score by Gender

Volkswagen Group of America's Customer Satisfaction score was rated 40 by Male customers on Comparably.

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40 / 100
Male
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
40%

Volkswagen Group of America Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Volkswagen Group of America's Customer Satisfaction (CSAT) score was rated 34% according to Caucasian users and customers.

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34 / 100
Very Satisfied17%
Satisfied17%
Neither Satisfied nor Dissatisfied0%
Dissatisfied17%
Very Dissatisfied49%
Very Satisfied
17%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
49%

Volkswagen Group of America Customer Service

2.6/5

Volkswagen Group of America has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.

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About Volkswagen Group of America's Customer Service

Website

http://www.volkswagengroupofamerica.com/

Quick Insights into Volkswagen Group of America Customer Service

Volkswagen Group of America's Customer Service score was rated highest by Male customers.

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Ranked Volkswagen Group of America Customer Service the Highest

Male
2.2
Over 10 Years
1.9
Caucasian
1.8

Volkswagen Group of America Customer Service Score by Gender

Volkswagen Group of America's Customer Service score was rated 2.2 by Male customers on Comparably.

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Male

2.2/5

Female

N/A

Volkswagen Group of America Customer Service Score by Ethnicity

Volkswagen Group of America's Customer Service score was rated 1.8 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Volkswagen Group of America.
0
20
40
60
80
100
Caucasian
1.8
Caucasian1.8

Volkswagen Group of America Customer Service Score by Usage

Volkswagen Group of America's Customer Service score was rated 1.9 stars by customers who have used Volkswagen Group of America's products/services for Over 10 Years.

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Over 10 Years
1.9

Volkswagen Group of America as an Employer

3.2/5

Volkswagen Group of America has a 3.2/5 stars for its overall company culture rated by their employees

  Volkswagen Group of America CEO
top
15%
CEO of Volkswagen Group of America

In the Top 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Volkswagen Group of America scored a 0 for Net Promoter Score and a 12 for Employee Net Promoter Score. NPS gauges how likely a customer of Volkswagen Group of America would recommend the brand to a friend. ENPS measures how likely Volkswagen Group of America employees would recommend working at Volkswagen Group of America to a friend.

Net Promoter Score

0
NPS Score
41%Promoters
18%Passive
41%Detractors

Employee Net Promoter Score

12
eNPS Score
48%Promoters
16%Passive
36%Detractors

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