-14
NPS
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WFG Canada
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About WFG Canada's Brand
WFG Canada offers investment, insurance, and various other financial products to serve the financial needs of individuals and families.
Brand at a Glance
54%
Customer Loyalty
2.4/5
Product Quality
2/5
Pricing
2.1/5
Customer Service
WFG Canada NPS
WFG Canada's Net Promoter Score (NPS) is a -14 with 43% Promoters, 0% Passives, and 57% Detractors. Net Promoter Score tracks whether WFG Canada's customers would recommend using the product based on a scale of -100 to 100.
WFG Canada Overall NPS
| 43% | Promoters |
|---|---|
| 0% | Passives |
| 57% | Detractors |
WFG Canada NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2020 100 | Dec 2020 | 100 |
Aug 2021 0 | Aug 2021 | 0 |
Mar 2022 0 | Mar 2022 | 0 |
Apr 2022 -20 | Apr 2022 | -20 |
Jan 2024 0 | Jan 2024 | 0 |
May 2025 -15 | May 2025 | -15 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
WFG Canada Customer Loyalty
54%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
54% of WFG Canada users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
WFG Canada Product Quality
2.4/5
WFG Canada has an overall Product Quality score of 2.4 out of 5 stars rated by its users and customers.
Sign Up to unlock WFG Canada's overall Product Quality score rated by its users and customers.
WFG Canada Product Information
WFG Canada’s product quality score is a 2.4 out of 5 as rated by its users and customers.
- Website
- http://wfgcanadaonline.com
- Company Size
- 51-200 Employees
Industry
Tech
Enterprise
SaaS
WFG Canada Pricing
WFG Canada ROI & Value For Money
2/5
WFG Canada has a value for money and ROI score of 2 out of 5 stars rated by its users and customers.
Sign Up to unlock WFG Canada's overall ROI score rated by its users and customers.
WFG Canada Customer Satisfaction (CSAT)
WFG Canada Customer Satisfaction (CSAT) Score
33 / 100
WFG Canada has an overall Customer Satisfaction score of 33 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
50%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
WFG Canada Customer Service
2.1/5
WFG Canada has an overall Customer Service score of 2.1 out of 5 stars rated by its users and customers.
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About WFG Canada's Customer Service
Address
Atlanta, GA
Website
http://wfgcanadaonline.com
Phone Number
770.248.3258
WFG Canada as an Employer
3.4/5
WFG Canada has a 3.4/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
WFG Canada scored a -14 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of WFG Canada would recommend the brand to a friend. ENPS measures how likely WFG Canada employees would recommend working at WFG Canada to a friend.
Net Promoter Score
-14
NPS Score
| 43% | Promoters |
|---|---|
| 0% | Passive |
| 57% | Detractors |
Employee Net Promoter Score
17
eNPS Score
| 50% | Promoters |
|---|---|
| 17% | Passive |
| 33% | Detractors |
