WhatCounts NPS & Customer Reviews | Comparably
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About WhatCounts' Brand

WhatCounts is an email marketing company that provides data management, software, and services to marketing professionals.

WhatCounts NPS

WhatCounts's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether WhatCounts's customers would recommend using the product based on a scale of -100 to 100.

WhatCounts Overall NPS

100
NPS
100%Promoters
0%Passives
0%Detractors
WhatCounts Overall NPS

WhatCounts NPS Trend

-100
-50
0
50
100
Mar 2023
100
Mar 2023100

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

WhatCounts as an Employer

3.7/5

WhatCounts has a 3.7/5 stars for its overall company culture rated by their employees

  WhatCounts CEO
top
50%
CEO of WhatCounts

In the Top 50% of Similar Sized Companies on Comparably.

Consumer vs. Employees

WhatCounts scored a 100 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of WhatCounts would recommend the brand to a friend. ENPS measures how likely WhatCounts employees would recommend working at WhatCounts to a friend.

Net Promoter Score

100
NPS Score
100%Promoters
0%Passive
0%Detractors

Employee Net Promoter Score

34
eNPS Score
67%Promoters
0%Passive
33%Detractors

Global Ranking Snapshot

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